ATTN:’s New Creative Shop Is on Track to Net 70% Revenue Growth

Since its debut last July, the in-house creative shop launched by the social publisher ATTN: has quickly found its footing, notching 50% year-over-year revenue growth while pacing to finish the year up 70%, according to president Taryn Crouthers. While such a steep uptick in revenue, especially from a young company, would typically indicate a low…

Lego’s Epic, Play-Along Superhero Ad Gives Marvel a Run for Its Money

A team of fresh-faced superheroes assemble, united by a single mission. As they advance toward their end goal, they battle obstacles with some moral support from Groot, before thwarting a villain and coming face to face with their mysterious boss, Jane Lynch, in a dramatic final summit. No, this isn’t the new Marvel movie. It’s…

Gillete Monuments

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Reporters Without Borders – Censorship

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Berrge Tattoo – Tattoo Artist Wanted

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Fitness Company

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Frozen Cinema

httpv://www.youtube.com/watch?v=DEVN8sMHGMc&feature=youtu.be

Advertised brand: fiftyfifty
Campaign name: Frozen Cinema
Agency: Havas Worldwide, Düsseldorf
CCO: Felix Glauner
Art Director: Patrick Ackmann, Annika Weber
Copywriter: Torsten Pollmann
Management Supervisor: Daniel Grube
Producer: Eva Peschkes, Nadine Baltes
Print Producer: Detlef Stuhldreier
Public Relation: Aylin Menemencioglu

Production Company: JOTZ!
Executive Producer: Jan Behrens
Production Management: Michael Koch
Director: Jan Hinrik Drevs
DOP: Tom Holzhauser
Postproduction: nhb Düsseldorf
Editor: Juhn Kim
Sound Studio: nhb Düsseldorf
Sound Editor: Markus Fink
Music Agent: Markus Linde

Others: Daniel Mustard (Singer), Radiohead

Thanks Patrick for sending this one!

Nike – Motivational Bench

“Run”

Creative Director/Copywriter Annie Chiu

Hopi Hari Theme Park

“Face your fear. New Montezum, the biggest roller coaster in Latin America.”

Advertising Agency: Y&R, Sao Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Flavio Casarotti, Rui Branquinho
Art Director: Leandro Camara
Copywriter: Fabio Tedeschi
Illustrator: Vetor Zero
Art Buyers: Monica Beretta, Eliane Pereira
Account Managers: Alessandro Cardoni, Renata Colombo
Planner: Eliana Yamaguchi
Media team: Gustavo Gaion, Glaucia Montanha

Lego – Imagine

“Imagine.”

Advertising Agency: Jung von Matt, Hamburg, Germany
Executive Creative Directors: Deneke von Weltzien
Creative Director: Karsten Ruddigkeit
Art Director: Reza Ramezani
Copywriters: Johannes Milhoffer, Corinna Ernst
Account Director: Marc-Olaf Duncker
Accounts: Alex Berg, Bettina Kreiger, Jasmin Mirsberger
Post Production / CGI: The Scope

Really well executed campaign, but when I first saw it I knew I had seen a similar idea before. After some research, I found this links:
Exhibit A, BC.

So what do you think? Just another internet rip-off? The line “Imagine” definitely doesn’t add much to give the idea a new twist that works for Lego, but then again, it is a good looking campaign isn’t it?

The Ad Mad! – Creative Advertising, Art and Design blog 2012-03-15 01:42:43


“Box it up. Get some space in your life”

Advertising Agency: CHI and Partners, London, UK
Executive Creative Director: Jon Burley
Art Director: Tom Skinner
Copywriter: Clark Edwards
Account Director: Ana Safer
Agency Producer: John Hodges

Stop Live exports campaign

“They can’t rign the bell when they want to get off”

Advertising Agency: Elvis, London, UK
Creative Director: John Treacy
Art Director: Seth Jones
Copywriter: David McCullough
Copywriter: Rae Stones

Keep Australia beautiful

“Where does your rubbish go?”

Agency: Clemenger BBDO, Sydney, Australia
Executive Creative Director: Paul Nagy, Mike Spirkovski
Art Director: Ryan Albuino, Andrew Chu, Katrina Jarratt, Nikola Spadina
Photographer: Andreas Smetana
Retoucher: Toby and Pete


Google Maps

“Know before you go”

Agency: BBDO, Moscow, Russia
Creative Director: Adrian Ely
Copywriter: Daria Artamonova
Art Director: Adrian Ely, Victor Zerzele
Retoucher: James Lucas (Lime House Creative)
Photographer: Jonathan May

Guys, we’ll  be soon hosting a giveaway here at The Ad Mad, so stay tuned! :)


Chupa Chups – Life less serious

“Chupa Chups is all about a ‘Life Less Serious’. To emphasize this, we set out to create a huge piece of colorful sidewalk art in the middle of Amsterdam’s business district. Together with street artist Saša Ostoja, his dedicated crew and a group of super creative kids, we got all kinds of business folk involved in the creative process. Everyone was on their knees chalking away, contributing to the artwork and making life a little less serious.

This effort was part of our ‘Chupa Stoep Art’ campaign, where we encouraged kids all over The Netherlands to make their sidewalks less serious with their own ‘Stoep Art’ (sidewalk art) creations.”

Advertising Agency: Square Melon Amsterdam
Client: Perfetti van Melle Benelux B.V.
Brand: Chupa Chups
Creative Director: Frank Schippers
Creatives: Jesse Ridder, Jurriaan van Bokhoven
Illustrator: Saša Ostoja
Art-buyer/-producer: Camilo Kneppers
Director: Klaas Arie Westland
Editor: Jasper Verhorevoort
Account: Wendy Vork


WWF – Ocean levels



www.youtube.com/watch?v=tRVJRIPa2dE

If anyone’s got the credits let me know!


The Magical Classroom

This is a brand film for SMART Technologies’ global “Love of Learning” campaign.

CREDITS:
Agency: Sharpe Blackmore Euro RSCG (Toronto)
Creative Director: Ron Tite
Associate Creative Director: Michael Willson
Art Director: Gira Moin
Copywriter: Erin Beaupre
Designer: Pierre Marly
Director, Strategy: Jeff Plowman
Planner: Alice Schaffer
Account Director: Jessica Portmann
Executive Producer: Francesca Marchese
Director: Judy Welfare
Production Company: We Are Plus
Exec Producer: Zu Al-Kadiri
Line Producer: Kea Alcock
Technical Director: Seth Pomerantz
Lead Animator: Peter Wallach
Animators: Matthew Amonson, Jeremy Bronson, David Bell
Compositors: Adam Stockett, Luis Simoes
Editor: Renato Sorbara, AWZ
Music and Sound Design: RMW


Greenpeace – nuclear zones

Interesting idea and shocking execution on the streets.

Greenpeace Switzerland launched a national campaign against nuclear plants. Part of the campaign that includes posters and direct was a nationwide flashmob.

On May 25th, people were falling down in different places in Switzerland. That’s how we showed a possible nuclear cloud spreading the country within hours. Together with other footage the viral “Der Zonenplan” was produced. The clip was posted on the same evening (Mai 25th) on youtube.

Translation for the final board: “Do you know in which zone you’re living?” (according to the 3 zone around nuclear plants in Switzerland)

Agency: http://www.walker.ag


Dulux – let’s colour

“This weekend Euro RSCG London launched the Dulux ‘Let’s colour’ campaign with a TV advert celebrating colour in four cities around the world. The project is called ‘Dulux Walls’ and focuses on a series of painting events in the UK (Virginia Primary School, Tower Hamlets, London), France (Aulnay sous Bois, Paris), Brazil (Lapa, Rio de Janeiro) and India (Chandpole Chowki, Jodhpur).

The film was directed by award winning Director Adam Berg and highlights the journey of colour across the world as people and colour combine to regenerate public and private spaces.

Each local community was engaged to transfer dull and grey spaces into something more interesting using Dulux colour paint. Further events are scheduled to take place around the world in the near future as part of Dulux’s ambition to ‘add colour to people’s lives’.

Title: Dulux Let’s Colour
Weblink: www.letscolourproject.com
Client: (Dulux) AkzoNobel Decorative Paints
Agency, City: Euro RSCG London
Director — Adam Berg
Creative Director — Fernanda Romano
Creative — Fábio Abram
Creative — Bráulio Kuwabara
Senior Planner — Rebecca Moody
Agency TV Producer — Jodie Sibson Potts
Production Company Producer- Ben Croker
Agency Account Director — Ken Mulligan
Production Company- Stink Productions, London
Music title & Artist: “Go Do” – Jonsi


Loewe – Swan Lake

Advertising Agency: Scholz & Friends Berlin
Creative Director: Matthias Spaetgens, Oliver Handlos
Copywriter: Caspar Heuss
Art Director: Michael Schmidt
Director: Reto Caffi
Production Company: Element E Filmproduktion GmbH
Post Production: Deli Pictures GmbH
Music Arrangement: Supreme Music