Scotch-Brite: Che

Scotch-Brite: Che

Put an end to hair in your clothes.

Advertising Agency: Matos Grey, Brazil

Mini Cooper Cabrio: Judy

Mini Cooper Cabrio: Judy

Advertising School: Escola de Criação, Brazil
Creative Director: Roger Silva
Art Director / Illustrator: Cássio Braga

Mini Cooper Cabrio: Johnny

Mini Cooper Cabrio: Johnny

Advertising School: Escola de Criação, Brazil
Creative Director: Roger Silva
Art Director / Illustrator: Cássio Braga

Mini Cooper Cabrio: Marge

Mini Cooper Cabrio: Marge

Advertising School: Escola de Criação, Brazil
Creative Director: Roger Silva
Art Director / Illustrator: Cássio Braga

Fiat: Dynamite, 5

Fiat: Dynamite, 5

Avoid future problems. Use only Fiat genuine parts.

Advertising School: Miami Ad School, Brazil
Art Director: Álvaro Carvalho
Copywriter: Davi Leal
Photographer: Image Bank

Fiat: Dynamite, 4

Fiat: Dynamite, 4

Avoid future problems. Use only Fiat genuine parts.

Advertising School: Miami Ad School, Brazil
Art Director: Álvaro Carvalho
Copywriter: Davi Leal
Photographer: Image Bank

Fiat: Dynamite, 3

Fiat: Dynamite, 3

Avoid future problems. Use only Fiat genuine parts.

Advertising School: Miami Ad School, Brazil
Art Director: Álvaro Carvalho
Copywriter: Davi Leal
Photographer: Image Bank

Fiat: Dynamite, 2

Fiat: Dynamite, 2

Avoid future problems. Use only Fiat genuine parts.

Advertising School: Miami Ad School, Brazil
Art Director: Álvaro Carvalho
Copywriter: Davi Leal
Photographer: Image Bank

Fiat: Dynamite, 1

Fiat: Dynamite, 1

Avoid future problems. Use only Fiat genuine parts.

Advertising School: Miami Ad School, Brazil
Art Director: Álvaro Carvalho
Copywriter: Davi Leal
Photographer: Image Bank

Pampers: Sheep Game

Pampers: Sheep Game

Advertising Agency: F/Nazca Saatchi & Saatchi, Sao Paulo, Brazil
Creative Directors: Fábio Fernandes, Fábio Simões
Art Director: Bruno Costa
Copywriter: Rafael Taiar
Illustrator: Mauricio Pierro
Art Assistant: Nivea Masumi
Coder: André Veríssimo
Released: April, 2007

Folha de São Paulo newspaper: Wheel

Folha de São Paulo newspaper: Wheel

Sometimes a great idea needs a different format to make it happen. Folha’s special formats make all the difference.

Advertising Agency: Africa, São Paulo, Brazil
Creative Directors: Nizan Guanaes, Sérgio Gordilho, Bruno Brasil, Fábio Seidl
Art Directors: Matheus Meneghel, Antônio Correa, Felipe Chacon
Copywriter: Caio Giannella
Photographer: Getty Images

Naldecon Dor: Ouch

Naldecon Dor: Ouch

Naldecon Dor. Nano pain.

Advertising Agency: Giovanni + DraftFcb, São Paulo, Brazil
Creative Directors: Adilson Xavier, Ricardo John, Sidney Araújo
Art Director: Juliana Utsch
Copywriter: David Romanetto
Illustrator: Fábio Vido
Published: February 2008

Naldecon Dor: Yikes

Naldecon Dor: Yikes

Naldecon Dor. Nano pain.

Advertising Agency: Giovanni + DraftFcb, São Paulo, Brazil
Creative Directors: Adilson Xavier, Ricardo John, Sidney Araújo
Art Director: Juliana Utsch
Copywriter: David Romanetto
Illustrator: Fábio Vido
Published: February 2008

Naldecon Dor: Aww

Naldecon Dor: Aww

Naldecon Dor. Nano pain.

Advertising Agency: Giovanni + DraftFcb, São Paulo, Brazil
Creative Directors: Adilson Xavier, Ricardo John, Sidney Araújo
Art Director: Juliana Utsch
Copywriter: David Romanetto
Illustrator: Fábio Vido
Published: February 2008

A Bela Sintra: Famous Faces, 5

A Bela Sintra: Famous Faces, 5

Personality in our dishes and in front of them.

Advertising Agency: Giovanni + DraftFcb, Brazil
Creative Directors: Adilson Xavier, Alexandre Peralta
Art Director: Sidney Araújo
Copywriters: Alexandre Peralta, Astério Segundo
Illustrator: Marco D’Giorgio
Photographer: Marcus Hausser
Published: May 2007

A Bela Sintra: Famous Faces, 4

A Bela Sintra: Famous Faces, 4

Personality in our dishes and in front of them.

Advertising Agency: Giovanni + DraftFcb, Brazil
Creative Directors: Adilson Xavier, Alexandre Peralta
Art Director: Sidney Araújo
Copywriters: Alexandre Peralta, Astério Segundo
Illustrator: Marco D’Giorgio
Photographer: Marcus Hausser
Published: May 2007

A Bela Sintra: Famous Faces, 3

A Bela Sintra: Famous Faces, 3

Personality in our dishes and in front of them.

Advertising Agency: Giovanni + DraftFcb, Brazil
Creative Directors: Adilson Xavier, Alexandre Peralta
Art Director: Sidney Araújo
Copywriters: Alexandre Peralta, Astério Segundo
Illustrator: Marco D’Giorgio
Photographer: Marcus Hausser
Published: May 2007

A Bela Sintra: Famous Faces, 2

A Bela Sintra: Famous Faces, 2

Personality in our dishes and in front of them.

Advertising Agency: Giovanni + DraftFcb, Brazil
Creative Directors: Adilson Xavier, Alexandre Peralta
Art Director: Sidney Araújo
Copywriters: Alexandre Peralta, Astério Segundo
Illustrator: Marco D’Giorgio
Photographer: Marcus Hausser
Published: May 2007

A Bela Sintra: Famous Faces, 1

A Bela Sintra: Famous Faces, 1

Personality in our dishes and in front of them.

Advertising Agency: Giovanni + DraftFcb, Brazil
Creative Directors: Adilson Xavier, Alexandre Peralta
Art Director: Sidney Araújo
Copywriters: Alexandre Peralta, Astério Segundo
Illustrator: Marco D’Giorgio
Photographer: Marcus Hausser
Published: May 2007

Água Limpa Foundation: Water sticker

Água Limpa Foundation: Water sticker

If a few days without water is a big problem, imagine when it runs out for good. Avoid wasting water. Always.

Advertising Agency: PS10, Rio de Janeiro, Brazil
Creative Directors: Digo Souto, Renato Alt
Art Directors: Digo Souto, André Belaggio
Copywriter: Felipe Gaúcho
Released: January 2008