Advertising Agency: W3 Filmes, São Paulo, Brazil
Creatives: Eduardo Balestra, José Carlos Gonsalves
Director: Rafael Bergamini
Director Of Photography: Danilo Padrin
Account Director: Wallace Medeiros
Advertising Agency: Toy Agency, Paris, France
Creative Director: Nicolas De Dampierre
Art Director: Giselle Navarette
Copywriter: Ludovic Cerf
Productors: Superette
Director: Noé Lefebvre
Advertising Agency: Havas Worldwide, Sydney, Australia
Executive Creative Director: Steve Coll
Creative: Lucas Jatoba
Head of TV: Monique Pardavi
TV Producer: Alex Little
Editor: Beau Simmons
Advertising Agency: My Loud Speaker, Vancouver, Canada
Creative Director: Tammy Tsang
Art Director: Jonathan Tsang
Copywriter: Matthew Tsang
Video Production Company: Linetest Collective
Advertising Agency: FRANK, Oslo, Norway
Associate Creative Director: Jason Kinsella
Art Director: Jason Kinsella
Copywriters: Holger Fangel, Tonje Overvoll
Senior Designer: Kjetil Devig
Illustrator: Vincent Vestly
Account Manager: Janniche Rasmussen
Junior Art Directors; Hanne Sandland Nilsen, Rebecca Sakshaug Hoseth
MINI introduced the MINI COFFEE BAR. A unique testdrive to reach the working people of the Netherlands, via their beloved coffee. Companies can apply for this testdrive in a special MINI. Special computerchips in the MINI’s analyzes the driving style of the driver and automatically links it to a matching coffee profile. A mellow driver will get, for example, a mild americano, while an average driver is given a Lungo. The Lewis Hamilton kind of driver will get a strong ristretto, provided that he doesn’t crash the car. After the test drive was completed, the computer chips had analyzed their driving style, and a perfect coffee match was established and handed out, for them to enjoy.
Advertising Agency: JWT, Amsterdam, Netherlands
Executive Creative Director: Bas Korsten
Creatives: Jeena van der Heul, Ben Goedegebuur
Art Directors: Jeena van der Heul, Maarten Vrouwes
Copywriters: Jeena van der Heul, Friso Ludenhoff
Designers: Richard Beerens, Fâris van de Lisdonk
Concept Producer: Esther Berger
Development: Trilab
The BC Egg Marketing Board launched a province-wide campaign to put the economic impact of cross-border shopping into perspective for consumers. Eggs are a small product, but the results of cross-border shopping are surprisingly large. The Eggonomics campaign seeks to arm consumers with surprising facts that will encourage US-bound shoppers to think twice before picking up a carton.
Advertising Agency: DDB, Vancouver, Canada
Creative Directors: Cosmo Campbell, Dean Lee
Copywriter: Jon Mandell
Art Director: Dominique Magnusson
Agency Producer: Dana Rudelier
Account Director: James Pelletier
Account Supervisor: Roger Nairn
Strategy: Rob Newell
Media Company: OMD
Production Company: Transmission
Director: Joe LaFleur
Director of Photography: Joe LaFleur
Cameraman: Mike Hawley, Aaron Mallin
Line Producer: Trevor Baines
Post-Production Company: Transmission
Editor: Bradley Smith
Audio House: GGRP
Audio House Producers: Megan Griffiths
Audio House Engineers / Composers: Dave Gaudet, Peter Clarke
“Get rid of pimples.”
Creative Director : Julien Raimbault
Copywriter : Julien Raimbault
Art Director : WOW Studio Nantes
“Plaque is hidden between your teeth. ”
Advertising Agency: Beacon Communications/Leo Burnett, Tokyo, Japan
Executive Creative Directors: Keizo Mugita, Masahiko Yasuda, Jon King
Art Directors: Hisamichi Takase, Tomo Tanaka
Copywriters: Keizo Mugita, Minoru Hongo
Agency Producers: Takumi Kubota, Mamoru Tanno
Director / Editor: Hiroki Yamaguchi
Production Producer: Takuma Kinoshita
To launch and demonstrate the capacity of LG’s 11kg washing machines, we placed them in front of players’ tunnels at Super Rugby games. At the beginning of the game, fans watched players run out of the washer clean. At half-time players ran into the washer dirty, changed into fresh kits and ran back out of the washer clean again.
Advertising Agency: Y&R, Johannesburg, South Africa
Executive Creative Director: Liam Wielopolski
Creative Director: Ian Franks
Copywriter: Katherine Glover, Eric Wittstock
Art Director: Steve Dirnberger, Bruce Murphy
“Slimming doesn’t have to be boring. Contrex, my slimming partner”
Advertising Agency: Marcel, Paris, France
Chief Creative Officer: Anne De Maupeou
Art Director/Copywriter: Souen Le Van
Account Director: Michel Kowalski
Account Manager: Audrey Tato
TV Producers: Cleo Ferenczi (WAM)
Planners: Anne Dimier-Vallet, Guillaume Le Gorrec
Advertiser’s Supervisor: Muriel Koch, Marie-Cécile Pellé Lancien, Eric Bellin
Projection 3D : Superbien
Director: Matthieu Jorrot
Production: Fighting Fish
Producer: Cyril de Couve de Murville, Caroline Petrucelli
Event Production: Betta Splendens
Sound design/arrangement: Clemens Hourriere (WAM), Mathieu Sibony (Schmooze)
Additional credits: Philippe Machado, Cédric Herbet
The spot portrays how Tikkurila wood paints endure the passage of seasons. The poetic execution combines live-action, stop-motion and time-lapse techniques seamlessly. The inspirational outcome is brought to close with a pay-off “The Power Of Colours”.
Advertising Agency: DDB, Helsinki, Finland
Creative Director: Vesa Tujunen
Art Director: Jaakko Kastari
Copywriter: Netta Stenius
Account Director: Anne Aikala
Strategic Planning Director: Tomi Hakanpää
Project Manager: Kaisa Kinnunen
Production company: Otto Production
Director: Pekka Hara
Producer: Ari Laitinen
DOP: Carlos Ritter
Editor: Miika Vaso
Composer: Juri Seppä, Humina
Sound Designer: Tuomas Seppänen / Humina
Colorist: Marko Terävä / Post Control
Design / Post production: Piñata Helsinki
Illustrator: Tuomas Korpi
Animator: Mikko Vormala
Previsualization and online: Henri Tani
Advertising Agency: Ogilvy, Singapore
Chief Creative Officer: Steve Back
Creative Directors: Juggi Ramakrishnan, Richard Copping
Art Directors: Richard Copping, Anthony Tham
Copywriter: Juggi Ramakrishnan
Producer: Amarjeet Kaur
Production: Lunar Films
Post Production: Black Magic, Critica, Hogarth
DOP: Allan Myles
Sound: The Gunnery
Stock Images: Getty/Corbis
Account Managers: Stephen Mangham, Eugenia Tan
The idea was simple; Launch a QR code, one of the most innovative technologies of the XXI century, made by Portuguese cobblestones, one of the most ancient Portuguese traditions. From the fusion between technology and historical traditions a new and innovative way was born to promote Portugal abroad and to provide relevant cultural content for tourists visiting Chiado.
Advertising Agency: MSTF Partners, Lisbon, Portugal
Technology Agency: BIN
Production Company: Lobo Mau
Sound Production: Índigo
Advertising Agency: Inter Publicity, Mumbai, India
Chief Creative Officer: Anil Warner
Copywriter: Anil Warner
Art Director: Sourabh Choudhary
Insights, Strategy & the Idea
Most people don’t care for the waste of energy a lot because they simply can’t see it. So we decided to make it visible.
We wanted to get the people’s and RWE associates attention on the German portal for sustainable energy energiewelt.de, by showing a visible waste of energy.
Creative Execution
Even nowadays humanity still neglects obvious wastes of energy. To show that energy is wasted every second, everywhere, we co-operated with Austrian artist Markus Hofer and placed a series of “leaking“ power-outlets in the RWE headquarter and on the streets.
Results
The power leakages soon became talk of the town. As a result, the number of visitors on energiewelt.de increased by 22 % in just one month, quickly turning the new portal into one of the major addresses for sustainable usage of energy in Germany.
Advertising Agency: Jung Von Matt, Hamburg, Germany
Executive Creative Director: Sascha Hanke
Creative Director: Jens Pfau, Tobias Grimm
Art Direction: Benjamin Busse
Copywriter: Henning Robert
Artist: Markus Hofer
Art Buying: Bettina Zschirnt
Account Supervisor: Nina Ziebell
Brief:
Every year in Germany, more than 100,000 children and young people are reported missing. So on behalf of “Initiative Vermisste Kinder” (Missing Children’s Initiative), we launched a unique campaign designed to track them down: Deutschland findet euch (Germany will find you). The brief was to quickly establish the facebook page as a high-profile cause.
Solution:
At the match of FC Bayern Munich versus Real Madrid, Bayern captain Mark van Bommel entered the playing field without a player escort kid holding his hand to accompany him. Instead, the Munich player was carrying a poster with a photo of the missing girl Debbie and a reference to the website www.deutschland-findet-euch.de. Media had already been informed in advance and sports reporter Béla Réthy informed viewers live in 40 countries about the “Deutschland findet Euch” campaign.
Broadcasted live in over 40 countries, the kick-off put the fate of missing children at the forefront of public attention nationwide for the very first time. The game was watched by 15 million TV viewers. Followed by more than 40,000 new facebook fans recruited. There were uncountable reports in numerous print and online media, including all main TV channels. Today, over 100,000 Facebook fans are currently participating via “Deutschland findet Euch”.
Results:
By using a range of media in combination we were able to establish “Deutschland findet euch“ as the world’s largest network for tracing missing children. But the best statistic of all is that, to date, one missing child has already been traced via our platform and the mother has offered her grateful thanks – on our website.
• 15.000.000 Euro Media coverage
• 40.000 new Facebook-Fans in one week
• A total global exposure of 55.000.000
• 69.000 viewers in the stadium
• 15.000.000 TV viewers worldwide
Advertising Agency: Kempertrautmann, Hamburg, Germany
Advertising Agency: Fischerappelt, Hamburg, Germany
Creative Director: Marcell Francke, Patrick Matthiensen
Account Manager: Marcell Francke, Patrick Matthiensen, Carolin Panier, Biljana Retzlik
Programming: Patrick Matthiensen
Art Director: Leif Johannsen
Graphic Designer: Leif Johannsen, Bruno Luglio
Copywriting: Sebastian Merget
Production: Alexander Kate
Involved Agency: Fischerappelt
Case Film Preparation: Nhb Video
Experience the DVF Spring 2013 show at New York Fashion Week through the eyes of the people who made it happen—the stylists, the models and Diane von Furstenberg herself. All the footage you see here was filmed using only Glass, Google’s latest technology that lets you capture moments from a unique, new perspective. See what happens when fashion and technology come together like you’ve never seen before.
Production Company: Greenpoint Pictures?
Directors: Michael Kuhn, Niles Roth / Hudson Dusters
Executive Producers: Michael Kuhn, Jacob Lincoln?
Producer: Willa Borderud?
Director of Photography: Christine Ng / Glass Wearer
Editorial: Greenpoint Pictures
?Senior Editor: Logan Roos?
Senior Editor: Willie Patton?
Editor: Thomas Zoranski?
Editor: David Etkin?Graphics: Rich Pernice?
Sound Design: Josh Roos
?Post Production Supervisor: Tammy Han
Music Licensing: MAS Music and Strategy?Executive Producer: James Alvich
Music Supervisor: Gabe Hilfer
Music: Tame Impala – “Elephant” / Modular Recordings, Rebecca & Fiona – “Dance” / Ultra Records, Inc.
Advertising Agency: Free Multiagência, Brazil
Creative Director: Cyntia Wehmuth Hugo
URL: https://apps.facebook.com/letseattogether/
Advertising Agency: Naked Communications, Copenhagen, Denmark
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