Apple’s lack of new anti-tracking rules leaves advertisers ‘shocked’

Marketers are surprised that the iPhone maker avoided the strictest limits on data-sharing, but they could still come.

Marketing Morsels: Pride Projects, an Animal Anthem, S’more Songs and More

Welcome to Marketing Morsels, a menu of delightful news items from the past week. Enjoy the assortment! Morsel #1: Boy Smells puts star power behind its Pride scent and campaign View this post on Instagram A post shared by Boy Smells (@boy__smells) Comedian, social media personality and Hacks star Megan Stalter and Boys in the…

Fanatics and Topps Strike a Deal for College Sports Cards

Fanatics Collectibles has established a wide reach in the sports trading card market over the past year and continues to grow, mainly through sports licensing deals. The trading cards and collectibles division of Fanatics is entering the college sports trading card market through its subsidiary Topps with a new basketball and football product line coming…

TV’s sportsbook ad boom, and contextual targeting gets a boost: Datacenter Weekly

Also: Yahoo and Salesforce team up on a post-cookie strategy, macroeconomic news in a nutshell and more.

Global Puma Campaign Presents Retro Fashion in the Future

As it embraces successes from the past, sports brand Puma has imagined what its apparel may look like in the future with a high-energy campaign that also explores how commercial travel to space would work to promote the global relaunch of its Slipstream basketball shoe range featuring the Anti Shock System. The range was introduced…

Top 100 Eco Trends in June – From Ecologically Conscious Laptops to Zero-Waste Skincare Kits (TOPLIST)

(TrendHunter.com) The June 2022 eco trends showcase pushes toward sustainable packaging, transparent business practices, and sustainable modes of transportation. Many companies have accelerated green initiatives with…

Top 100 Fashion Trends in June – From Limited-Edition Candy Sneakers to Illusory Retail Spaces (TOPLIST)

(TrendHunter.com) From limited-edition candy sneakers to illusory retail spaces, the June 2022 fashion trends prepare for the rising temperature through bold statements and special looks.

Just in time for the warmer…

Messenger: How to Use the Jurassic World: Dominion Group Effect in Video Calls

To mark the release of Jurassic World: Dominion in theaters June 9, Messenger released a Group Effect that adds Blue the velociraptor to users’ video calls. When this effect is activated, velociraptors will randomly appear on each participant’s screen. Our guide will show you how to use the Jurassic World: Dominion group effect in the…

Comcast Says It’s Found the Ideal Ad Spend Balance Between Linear and Streaming

Comcast Advertising has an answer to the question buyers have been grappling with since the advent of ad-supported streaming: how much money should be spent on streaming? In a newly released report based on proprietary data–the first edition of its inaugural Comcast Advertising Report, called Actionable Insights for the Modern TV Advertiser–Comcast looked at the…

Top 100 Lifestyle Trends in June – From Metaverse Therapy Platforms to Pet Drying Devices (TOPLIST)

(TrendHunter.com) The June 2022 lifestyle trends cover a range of products and services including metaverse therapy platforms, pet drying devices, and ultralight single-camper shelters. These lifestyle trends…

Top 100 Pop Culture Trends – From Celebrity Shapewear Dresses to Couple-Focused Chicken Meals (TOPLIST)

(TrendHunter.com) From celebrity shapewear dresses to couple-focused chicken meals, the June 2022 pop culture trends depict how brands are engaging with consumers around popular themes and content.

One noteworthy…

Birth Control Users Are ‘Un-Apologizing’ On Behalf of Their Vaginas

Menstruation and reproductive health are often stigmatized, but hormonal birth control ring maker Annovera is looking to change the narrative. A new spot from McCann Worldgroup airing though social, digital and online video ads urges women to “Un-apologize” and embrace what they want and don’t want in life and in a contraceptive. The spot, which…

The LGBTQ+ Opportunities Almost No Brand Has Touched

Editor’s note: This piece is part of a series with Graham Nolan on the ways marketers can commit to LGBTQ+ allyship and rethink visibility, support and inclusion in the workplace. The volume of anti-LGBTQ+ bills boomed from 41 in all of 2018 to 238 in just the first three months of 2022. Beyond unprecedented legal…

Top 100 Marketing Trends in June – From Soda-Infused Pizzas to Fashionable NFT Avatars (TOPLIST)

(TrendHunter.com) From soda-infused pizzas to fashionable NFT avatars, the June 2022 marketing trends explore how brands are engaging with consumers through various channels. These impactful trends showcase how…

MPWIS Podcast: The Britto Agency’s President and CEO on Raising the Game

On this week’s episode of the Most Powerful Women in Sports podcast, Adweek’s former chief content officer Lisa Granatstein sits down with Marvet Britto, president and chief executive officer of The Britto Agency. Britto opened The Britto Agency in 1993 after having no luck searching for an internship or full-time position within the PR industry….

Felicia Sonmez Is Fired by The Washington Post

Felicia Sonmez, a national political reporter, has been at the center of a debate over The Post’s social media policies.

Five agencies are chasing Bud Light's U.S. creative account

Wieden+Kennedy declined to participate in the review after holding the account since 2015.

Keeping Publishers at the Center of the ID Conversation

What will be the economic impact of the depreciation of the cookie? What’s the adoption rate of new identity solutions? What is big tech doing for small, medium and large publishers? Those are just some of the questions being asked in the IAB Tech Lab’s ‘Voice of the Publisher Survey.’ The survey, in partnership with…

Ranan Lurie, Political Cartoonist With a Global Pen, Dies at 90

Starting in the Air Force in Israel and later moving to the United States, he set a record as the world’s most widely syndicated in his field.

Disney head of TV Peter Rice abruptly fired by CEO Bob Chapek

Rice was once considered a possible CEO for the company.