Hasta La Creative!

Meta reached a three-year partnership with Teamworks’ INFLCR content and compliance software platform for student-athletes aimed at enabling them to boost their name, image and likeness earnings potential across platforms including Facebook and Instagram. The two companies will team up on in-person educational workshops for athletics administrators. coaches, creatives and student-athletes covering topics including content…

Video assistant refereeing (VAR) has stirred controversy in soccer since many leagues have brought in the technology over the past few years. The system was implemented to make refereeing more precise and fair, but critics argue that it also disrupts the game and can result in divisive decisions. Burger King makes light of the sporting…

LinkedIn acquired Israel based marketing analytics company Oribi and revealed plans to open an office in Tel Aviv. Once the transaction closes, several members of the Oribi team, including founder Iris Shoor, are expected to join the professional network and be based in the new Tel Aviv office. LinkedIn chief product officer Tomer Cohen explained…

Demsey was ‘told he had to leave the company’ and agreed to retire this week, an Estee Lauder spokeswoman said.

Now that we’re nearing two years since the onset of Covid-19, and all of the challenges and changed realities that have come with it, it’s time we get real … about those realities. Like others, we’ve tried new things to keep our team connected, improve work-life balance, support mental health, help caregivers, build community and…

More pricing transparency is still needed and brands need to learn how to better trust creators. 

The merger of telecommunications companies Virgin Media and 02 will see the consolidation of its advertising account, with the respective incumbents Adam&EveDDB and VCCP set to enter a closed pitch for the business in the coming weeks. Virgin Media O2 is the new company that launched last June, combining two of the U.K.’s largest communications…

The musician behind ubiquitous hits like “Sweet Caroline” sold his songwriting rights and recordings in another major deal.