Dec
07
Publisher pulls Chris Cuomo’s upcoming book.
Posted in: UncategorizedThe decision by HarperCollins comes after the anchor was fired by CNN and exited his daily satellite radio talk show.
Dec
07
Amazon web outage causing major delivery issues
Posted in: UncategorizedThe problems come amid Amazon’s critical holiday shopping season.
Dec
07
3 predictions for 2022 in powering the future of advertising
Posted in: UncategorizedIn 2022, direct-to-programmatic will drive successful CTV advertising, bolstering identity solutions and political campaigns.
Dec
07
McDonald’s lança sua maior campanha de verão para comemorar chegada da estação na Austrália
Posted in: Uncategorized
Ah, o verão… Dizem que o clima na Austrália é bem parecido com o do Brasil e que os australianos adoram uma praia tanto quando os brasileiros. Para comemorar o início da temporada local dessa época do ano, o McDonald’s lançou a plataforma criativa “Together & Lovin’ It”, criada pela DDB Sydney. Segundo o site Clube de …
Leia McDonald’s lança sua maior campanha de verão para comemorar chegada da estação na Austrália na íntegra no B9.
Dec
07
Here’s What the DSW of the Future Will Look Like
Posted in: UncategorizedFootwear retailer Designer Brands Inc. (DBI) announced net sales increased nearly 31% to $853.5 million in Q3 2021 compared to Q3 2020. CEO Roger Rawlins attributed this growth in part to strength in the athletic and athleisure categories, as well as kids and men’s shoes. In a wide-ranging interview with Adweek, Rawlins traced the path…
Dec
07
Every Brand Should Be Thinking Like A Wellness Brand
Posted in: UncategorizedI don’t know if you’ve noticed but the past two years have caused pretty much everyone to take their well-being much more seriously. And they want to know that their favorite brands are taking it just as seriously. Think about the myriad of tools, products and apps we have available to assist us in forming…
Dec
07
Study Reveals a Significant Racial Pay Gap in Influencer Marketing
Posted in: UncategorizedThe influencer marketing industry has been on the rise in the past few years and is expected to pass $3 billion in spend in the U.S. alone this year. Despite the level of money flowing through the sector, it has also found itself in need of bridging the racial pay gap. A survey by one…
Dec
07
YouTube Music lança retrospectiva 2021 para usuários
Posted in: Uncategorized
Assim como o Spotify há alguns dias, o YouTube Music esta semana inaugurou sua retrospectiva 2021 para todos os usuários, revelando estatísticas da experiência dos perfis com os vídeos musicais presentes em seu serviço. No ar desde a última segunda-feira (6), a seção apresenta os artistas, canções, vídeos e playlists mais acessados pelo usuário ao …
Leia YouTube Music lança retrospectiva 2021 para usuários na íntegra no B9.
Dec
07
ViacomCBS’ Free Streamer Pluto TV Is Profitable Ahead of Schedule
Posted in: UncategorizedViacomCBS’s free, ad-supported streamer Pluto TV is focused on growth, not on turning a profit. But as the platform became a $1 billion business in 2021, the U.S. side of the business is also going to be profitable earlier than anticipated, ViacomCBS CEO Bob Bakish shared Tuesday. “Pluto in the domestic U.S. today is profitable,”…
Dec
07
Twitter Extends Access to Spaces Recording
Posted in: UncategorizedTwitter is expanding access to its Spaces Recording capability, which began rolling out in late October. The social network said in a tweet that more hosts on Android and iOS can now record Spaces, and all users on Android, iOS and the web can listen to Recorded Spaces. Some updates on recorded Spaces: The option…
Dec
07
55 Gifts for Green-Thumbed Plant Lovers – From Curated Plant Kits to Self-Watering Planters (TOPLIST)
Posted in: Uncategorized
(TrendHunter.com) This list of gift ideas for green thumbs and plant lovers alike is sure to plant ideas in your head for the perfect gift.
This list offers various plant potting options for those in your life who…
Dec
07
Disney Hires Geoff Morrell to head P.R. and Government Relations
Posted in: UncategorizedMr. Morrell’s hiring ends a guessing game about who Bob Chapek, Disney’s chief, would select to succeed Zenia B. Mucha, who announced her retirement as Disney’s chief communications officer in July.
Dec
07
In a full-motion world, digital OOH is the dynamic future
Posted in: UncategorizedFull-motion digital billboards are the new TV, larger than life with attention-grabbing ads that motorists can’t ignore.
Dec
07
Quase 200 países ligados a UNESCO adotam novas diretrizes para inteligência artificial ética
Posted in: Uncategorized
A inteligência artificial está cada vez mais presente na vida das pessoas e já se tornou essencial para realizar muitas atividades No entanto, conforme a IA se consolida como essa “melhor amiga”, os desafios para torná-la mais ética também aumentam. Privacidade e segurança estão entre as preocupações, além de questões relacionadas a vieses discriminatórios em …
Leia Quase 200 países ligados a UNESCO adotam novas diretrizes para inteligência artificial ética na íntegra no B9.
Dec
07
This Dutch Grocery Chain Created a Tiny, Furry Love Story for the Holidays
Posted in: UncategorizedThere are a few recurring themes in this year’s global holiday advertising, namely togetherness and connection–most often the human kind, but crash-landed space aliens are included too. Albert Heijn, the largest supermarket chain in the Netherlands, has gone a slightly different route with its annual commercial, taking the spotlight off the biggest mammals and putting…
Dec
07
Twitter Scoops Up Quill to Spruce Up Its DMs
Posted in: UncategorizedTwitter’s first acquisition under new CEO Parag Agrawal is messaging platform Quill. Terms of the transaction were not disclosed. The Quill application will shut down, with users having until 1 p.m. PT/4 p.m. ET Saturday (Dec. 11) to export their message histories, and the team from Quill will join Twitter’s experience team to work on…
Dec
07
Watch the newest commercials from Apple, The Home Depot, Sephora and more
Posted in: UncategorizedApple hypes its new 3rd-generation AirPods with Spatial Audio in a retro “iPod silhouettes”-style spot set to the song “777” by Silk Sonic.
Dec
07
Nestlé elege o melhor bolo de aniversário do Brasil
Posted in: Uncategorized
A Nestlé elegeu o melhor bolo de aniversário do Brasil. A grande vencedora foi Beth Chocolates, do Rio de Janeiro, com o Bolo Nestlé é Puro Amor. Em segundo lugar ficou Ângela Bolos, de Itajubá (MG), com o Bolo de Brigadeiro Cremoso e, em terceiro, Singello Brigadeiro, de São Paulo, com o Bolo Especial de …
Leia Nestlé elege o melhor bolo de aniversário do Brasil na íntegra no B9.
Dec
07
Burger King entra no universo do eSports e anuncia parceria com a LOUD
Posted in: Uncategorized
Na última segunda-feira (06), o Burger King anunciou sua entrada no universo do eSports por meio de uma parceria com a LOUD, que, além de possuir mais de 11 milhões de fãs nas redes sociais, atua em diversas frentes como jogos, moda, música, lifestyle e entretenimento. Segundo comunicado à imprensa, a união das duas marcas …
Leia Burger King entra no universo do eSports e anuncia parceria com a LOUD na íntegra no B9.
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