Dec
16
The Big List: Top marketers, brands and agencies
Posted in: UncategorizedA quick take on the biggest advertisers, brands and agencies. Amazon and Procter & Gamble top Ad Age Datacenter’s rankings of the largest advertisers.
Dec
16
35 Gifts for LEGO Enthusiasts – From Artistic Building Block Kits to Video Game-Inspired Toy Sets (TOPLIST)
Posted in: Uncategorized
(TrendHunter.com) LEGO is a company enjoyed by people of all ages, and this list highlights potential gifts for the LEGO enthusiasts in your life.
For the Star Wars fan who also enjoys LEGO, various sets commemorate…
Dec
16
Dallas Ballet Academy: Ballet for the Everyday
Posted in: Uncategorized
Ballet is a well-known and well-loved sport. Yet, there is a common misconception that you need to start young in order to get good at it. Our Ballet for the Everyday campaign shows how ballet is seen in common every-day movements as a means to encourage adults of any age to learn ballet.
Dec
16
The Myth of the Creative Rockstar and What Having an A-Team Does to Your B-Team
Posted in: UncategorizedWhat is creativity and how does it work? For an industry built around humanity’s most powerful transformative force, it often feels we really don’t know much about it. Of course, much has been written about commercial creativity by those who know–the ones who have first-hand experience. From Rory Sutherland’s brilliant book Alchemy to Dave Birss’…
Dec
16
How British ‘Institution’ Radio Times Remains Relevant in the Digital Era
Posted in: UncategorizedChristmas is a time for family traditions. In Britain, one long-standing tradition tied to an almost 100-year-old magazine is the physical highlighting of shows to watch in the printed program guide the Radio Times, despite living in the digital age offering online streaming, on-screen guides and the need to further develop an online publishing model….
Dec
16
450 Cannabis Brands Gathered in Palm Springs. Here’s What You Could Learn From Them
Posted in: UncategorizedPALM SPRINGS, Calif.–Let’s clear up some likely misconceptions about what happens at a cannabis convention: No, they do not shoot weed out of T-shirt canons. And they don’t give it away for free–that’s illegal, even in the most permissive states. But doling out generous samples for $3 a pop? Producing cumulous clouds of smoke that…
Dec
16
Fox News Hosts Take the Offensive About Texts to Meadows
Posted in: UncategorizedStars of the most-watched cable channel continued to downplay the Jan. 6 attack and back Donald J. Trump while criticizing the investigation of the Capitol siege.
Dec
16
DDB Chicago appoints Rodrigo Jatene as chief creative officer
Posted in: UncategorizedJatene’s appointment is the latest in the Omnicom agency’s series of key hires.
Dec
16
Programmatic ad exchange OpenX fined $2 million for collecting children's data
Posted in: UncategorizedRegulatory action puts spotlight on real-time internet ad markets, data sharing and children’s privacy.
Dec
16
Instagram Global VP of Marketing Melissa Waters Becomes the Latest Exec to Exit Meta
Posted in: UncategorizedInstagram global vice president of marketing Melissa Waters is leaving the company just a year-and-a-half after joining it from health, wellness and fitness startup Hims & Hers, where she had been chief marketing officer for a little over one year. Meta had not responded to a request for comment at the time of this post….
Dec
16
How the pandemic reshaped consumers’ relationship with food
Posted in: UncategorizedAttention has shifted from chicken sandwich wars to prices and health, a new survey reveals.
Dec
15
Expandable Off-Grid Camping Trailers – The Hunter Nature Raptor XC Teardrop Camper is Spacious (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) The Hunter Nature Raptor XC teardrop camper has been developed by the brand as its latest solution that aims to provide ample support for explorers along with an airy interior feel. The camping…
Dec
15
Depois de “Duna”, Denis Villeneuve vai adaptar livro de Arthur C. Clarke para os cinemas
Posted in: Uncategorized
Enquanto se prepara para realizar a segunda parte de sua versão de “Duna”, Denis Villeneuve já tem planos de levar outro clássico da ficção-científica para as telonas. A Alcon Entertainment anunciou nesta quarta-feira (15) que vai produzir com o diretor uma adaptação de “Encontro com Rama”, livro lançado em 1973 e visto como uma das …
Leia Depois de “Duna”, Denis Villeneuve vai adaptar livro de Arthur C. Clarke para os cinemas na íntegra no B9.
Dec
15
Rent The Runway: Rent it, Rock it, Return it
Posted in: Uncategorized
Rent the Runway is a platform that allows users to rent, subscribe, or buy designer apparel and accessories. This ad reflects the endless fashion options that rent the runway offers so that your closet can be as versatile as you.
Dec
15
Storycorps: Storycorps
Posted in: Uncategorized
This series of posters highlights real stories, all of which have been recounted for the National Archive via NPR’s podcast StoryCorps.
Dec
15
Lodge: Lodge Cast Iron Skillet
Posted in: Uncategorized
Lodge is known for its pre-seasoned durable appliances. Our campaign focuses on their cast iron skillets, and we saw the empty skillets as a canvas for our work. Our goal was to contrast the tough-built, long-lasting, badass side of the product, with the delicate and flavorful masterpiece it creates. The texture used intends to imitate the gritty texture of an empty pre-seasoned cast-iron skillet.
Dec
15
“My Sweet Lord”, de George Harrison, ganha clipe estrelado por Mark Hamill, Ringo Starr e mais artistas
Posted in: Uncategorized
“All Things Must Pass” completou 50 anos no ano passado, e desde então a icônica obra de George Harrison tem sido celebrada com lançamentos especiais idealizados pela família do músico, incluindo uma edição de luxo com 5 CDs, 8 vinis e um Blu-Ray com sonoridade 5.2 da gravação original. Para além dos materiais físicos, agora …
Leia “My Sweet Lord”, de George Harrison, ganha clipe estrelado por Mark Hamill, Ringo Starr e mais artistas na íntegra no B9.
Dec
15
What Influencers Look for in Brand Deals
Posted in: UncategorizedA few years ago, the word “influencer” meant something pretty different than what it represents today. In 2016, the Instagram-focused social media consumer probably pictured a wealthy ex-Bachelor contestant who took beach photos in a personalized floppy hat and sponsored weight loss tea. But in 2021, the creator economy has evolved to encompass a more…
Dec
15
Did Peloton Pull a Fast One or Have They Learned From a History of PR Blunders?
Posted in: UncategorizedAnd just like that … it’s the holidays and we are talking about Peloton. Again. A lot has been written about the situation already, most of it focusing on the short-term stock price recovery and on how Ryan Reynolds saved the day on a ridiculous and alleged 48-hour timeline. As a brand and comms. professional…
Dec
15
“Colors”: projeto internacional chega ao Brasil com apresentações de Emicida, MC Dricka, Ana Olic e mais artistas
Posted in: Uncategorized
O projeto “Colors” é uma plataforma internacional que apresenta artistas musicais com uma estética original e minimalista, e que já soma mais de 2 bilhões de visualizações no YouTube em vídeos de músicos de todos os lugares do mundo. Agora, pela primeira vez o projeto é gravando no Brasil, apresentando 12 artistas incluindo Emicida, MC …
Leia “Colors”: projeto internacional chega ao Brasil com apresentações de Emicida, MC Dricka, Ana Olic e mais artistas na íntegra no B9.
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