Facebook began rolling out Facebook Reels in its flagship mobile application on iOS and Android in the U.S. Users may be able to find and watch Reels as they scroll through their News Feed, and they can also navigate to Reels directly from Facebook’s menu. Here’s how this is done. Note: These screenshots were captured…
O capitão James T. Kirk enfim irá para o espaço. A Blue Origin anunciou nesta segunda-feira (4) que William Shatner, intérprete original do icônico personagem de “Star Trek” está confirmado como um dos tripulantes de seu foguete New Shepard no próximo dia 12 de outubro. Com o lançamento ocorrendo no Texas, o voo tornará o …
Leia Eterno capitão Kirk, William Shatner enfim vai pro espaço (pela Blue Origin) na íntegra no B9.
O Nubank inicia nesta segunda-feira, 04/10, sua primeira campanha voltada exclusivamente a investimentos. Sob o mote “Donos do Pedaço”, a ação vai explicar, de forma fácil e didática, o que significa ser dono de um “pedacinho” de empresas por meio do investimento em ações ou BDRs, além de outras modalidades de investimentos, como fundos de …
Leia Nubank libera compra e venda de ações pelo app ainda em 2021 na íntegra no B9.
A Netflix na última semana disponibilizou as nove temporadas de “Seinfeld” no catálogo, iniciando um período de exclusividade sobre a sitcom no streaming pelos próximos cinco anos e fazendo a festa de muito fã apesar da questão do formato de tela errado. O controle sobre uma série muito celebrada é evidente e a companhia sabe …
Leia Netflix transforma Jerry Seinfeld em LEGO gigante para divulgar estreia de “Seinfeld” no catálogo na íntegra no B9.
Pinterest has hired Martin Galvin, GroupM’s U.K. commercial strategy director, to lead its commercial partnerships programmes with media networks globally. Galvin will become the platform’s first global agency commercial lead, based out of the U.K., after five years within the GroupM where he initially held the post of trading director, overseeing contractual arrangements for its…
Ice cream brand H?agen-Dazs has begun a social media-based competition in Germany to encourage people to turn their side-hustles into careers. The brand is targeting Gen Z consumers with the latest element of its #Don’tHoldBack brand platform, being run by creative agency Space, which aims to help performers, artists and business owners reach their potential….
Dando continuidade à conversa sobre a falta de equidade nas atividades domésticas, a Brastemp lançou em agosto “Desculpas Deslavadas“, campanha que traz como tema principal as desculpas clássicas usadas por quem não divide as tarefas de casa. “Não sei como faz”, “Quando fui fazer, você já tinha feito”, “Eu disse que ia lavar depois”, “Você …
Leia Brastemp distribui camisetas com “desculpas deslavadas” para quem não ajuda em tarefas domésticas na íntegra no B9.
The creative industry has a huge lack of diversity, with only 11% of people in the sector coming from a minority ethnic background, according to the Creative Industries Federation in the U.K. One of the issues is that more than 65% of students from Black, Asian and minority ethnic groups struggle to find creative role…
Shipping delays, printer backups and worker shortages are forcing publishers to postpone new titles and leaving booksellers in a lurch for some old ones.
For Sanket the idea of product photography was born while he was pursuing his Masters in Product Design at Industrial Design Centre, of IIT Bombay.
With an experience of working as a Car designer (CMFG) with TATA motors design studio, he further honed his astute visual sense of communicating finer product details using photography and lighting as a medium.
Taking his passion further, he is now working as a still life photographer based out of Mumbai.
He specialises in shooting products, food, lifestyle and architecture-interiors.
In a short span of time, Sanket has worked for renowned brands like Godrej, Raymond, Park Avenue, EBCO, Future Group, Medimix, Dainik Bhaskar, LivSpace, Futuring Design, SKYi Developers and iStudio Architecture.
His work has been acknowledged by an honourable mention by the IPA (International Photography Awards) for his personal project of Indus Pride Beer Campaign.
Why are you a photographer?
I have always been a visually sensitive person, tryst with photography happened long back when I got 2-megapixel camera at the back of my then Sony w700i. I soon realized lighting is my medium to capture the visual aesthetics that I observe and imagine, and thus camera became my tool of choice.
Do you remember any decisive moment when you felt ‘I want to be a photographer’?
Rather than a moment, there were series of incidences that have led me to this very present day. One such clear incidence I vividly remember is, on one of those corporate outdoor training sessions the course instructor was asking everybody where do you see yourself after 10 years etc., without hesitating for a moment my answer was ‘ I would like to have my own independent photography career in place ‘. I think the dialogue was going on internally for quite some time, it just needed an external provocation to come to the surface.
Were there any particular role models for you when you grew up?
To be honest, the answer is no.
What steps have you taken to train yourself in photography?
To begin with, I am a self-taught photographer, and I think reading the right content is the key. I have always trusted books written by well-known authors, at the same time learning from web-based content is also crucial to keep yourself updated with the current trends.
Who was the most influential personality on your career in photography?
Avadhut Hembade, I have always loved his work and appreciated his perfection in lighting. There is so much to observe and learn from his imagery.
How has photography changed over the course of the last couple of
decades? Is execution/art direction more important than it used to be?
It has been a big shift in photography as a field, especially in the way images are created and consumed. Recent years have seen key changes in advertising, the way focus is shifting from conventional advertising to social media advertising, promotions etc. More and more people have entered into the field of photography since the inception of digital media, but the creative vision of the person creating images still holds the same value as it used to be earlier.
What do you think of the current state of Print Advertising photography in India? Is it at par with the work done worldwide?
I think any social content be it photos, films, stage acts etc. is always a reflection of society. The same logic even applies to print advertising, we used to have brilliant Print advertising campaigns running in newspapers, magazines. As far as the current scenario is concerned, many viewers have shifted from conventional media to digital media, this has impacted at large the media industry. This has resulted in marketing budgets being diverted to digital media than conventional ones.
Where do you get your inspiration?
I follow certain international and Indian artists from the field of photography, design, architecture, and films. This list keeps on getting updated regularly, I strongly believe looking at the work from other fields gives you the freshest perspective. I am an avid cinema lover, there is so much to learn from films that hardly any other art field provides such scope – observing the cinematography, lighting scheme, composition of the scene, art direction, decor, costumes, style of storytelling, different cultural aspects, acting of characters list is endless.
Was there any time when you wanted to quit photography?
Never.
Any current work in Indian Advertising that you find exciting? Especially Print?
This is not from India, but the UK. Greenpeace campaign which shows PM Boris Johnson getting drowned in plastic waste was a masterpiece in terms of making social impact and awareness with advertising, I doubt we can have an ad campaign like that.
Do you get assignments where the photos are meant for Instagram?
Yes, rather a major chunk of shoot inquiries are oriented for social media platforms.
Whats your dream project?
Shooting perfume campaign for Chanel.
Who would you want to spend a dinner with?
If the venue is Paris, it has to be Peter Lippman.
Whats on your iPod? Spotify?
I listen to a mix of genres and a lot of techno, EDM artists. Can’t move on without mentioning some names – Bonobo, Paul Kalkbrenner, Ben Bohmer, Nora, Jain, Coldplay, Angus & Julia….
Mac or PC?
Mac – being a product designer, tend to have a fetish for good designs. So that’s the obvious choice.
Whats your Twitter Handle? Instagram?
@sanket.photos on Instagram
In August, AMC+ landed what has become every streaming service’s holy grail: a coveted Verizon partnership. As part of a deal between the two companies, certain customers of Verizon’s broadband and unlimited phone plans are entitled to a free year of the AMC Networks streamer, featuring ad-free programming across its entertainment networks and early access…
Climate coverage, while getting more urgent and ubiquitous, is big business for publishers. But for this sector to keep growing, the buy- and sell-side need to get comfortable showing their cards and agree on how to measure that credibility. Bloomberg Media’s 2-year-old vertical Bloomberg Green is one of the media company’s strongest platforms for driving…
As an immigrant, you can be the most talented and awarded creative at an agency, but if you’re not in a workplace that fully supports who you truly are, you might get the title you want without the voice you need. Coming to the U.S. feels like a school cafeteria: Everyone sits with those who…
Access the entire sortable, interactive list of Adweek’s Fastest Growing agencies and read their stories here. If running an agency before the pandemic was difficult, heading one up while the world was in lockdown was a Sisyphean task. As Covid-19 descended upon the global ad industry, agencies scrambled to figure out ways to stay afloat…
The story behind the story is about the elite investors who plowed millions into a media dream without much due diligence, persuaded by the charm of Ozy’s head, Carlos Watson.
Frances Haugen, a former Facebook product manager, revealed that she had provided internal company documents to journalists and others.
? AVISO: Este texto contém SPOILERS do filme. Para além do ato de descoberta (e redescoberta), maratonar os filmes de 007 hoje é uma atividade interessante por dois motivos. O primeiro, mais óbvio, é a perspectiva histórica que a franquia oferece, única de seu tipo no sentido de conseguir manter uma frequência entre seus “episódios” …
Leia “007: Sem Tempo Para Morrer” encerra “era Craig” levando ao limite suas forças e fraquezas na íntegra no B9.
(TrendHunter.com) The Fazoli’s Angus Beef Mac & Cheese is being launched by the restaurant brand as part of its Ultimate Mac & Cheese lineup that will provide patrons with some of their favorites as…
Loving Nigeria is a hard, thankless job. To celebrate our 61st Independence Day, we urged Nigerians to try to spread some goodness. Else our sacrifices and those of our founding fathers might be in vain.
The aim of this campaign is to expose people to the very real human stories behind the problem of incontinence. The loss of urine control can leave people feeling helpless and isolated, unable to talk even to the closest of their family. And this could be happening in YOUR home! We hope these tapes will help viewers start a conversation with seniors at home and help find an easy solution to a very real problem.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
