On Friday, a slick new platform devoted to culinary content joined the panoply of sites vying for the attention of the serious home cook. It features a host of articles about banana leaf steaming, seed cultivation and the history of tea in America. But the marquee element is a short film developed and directed by…
A nova ação da Budweiser parte do princípio que, agora, com o início das finais da NBA, os cachorros que se acostumaram a ter o sofá de casa só para eles durante a interrupção das partidas acabaram de perder seus lugares no trono. Assim, a patrocinadora oficial da NBA, Budweiser criou caminhas para os cães …
O post Budweiser cria ação para agradar pets que “perderam” lugar no sofá apareceu primeiro em B9.
Quase todo mundo já passou pela situação de ficar com uma música na cabeça, sem saber exatamente que música é essa. Agora, uma nova função do Spotify promete acabar com esse tormento, permitindo pesquisar uma canção utilizando apenas trechos da mesma. De acordo com a engenheira Lin Wang, a ferramenta é bastante simples, bastando digitar …
O post Nova função do Spotify permite pesquisar música usando trechos da canção apareceu primeiro em B9.
A couple of sweaty cowboys reveal a secret stash of ice-cold Mtn Dew.
Ms. Rovner, the former president of Warner Bros. Television, joins the executive team being put together by Mark Lazarus.
I missed meeting new people and I missed bumping into people I know. So six weeks ago, we introduced Shelly Palmer Online Networking Salons. They are free, category-specific, weekly 20-minute, super-curated, small Zoom meetings where you meet new people, bump into old friends, hang out for a bit and then get back to work. The…
TikTok feels good about the results of a U.S. study it commissioned from Nielsen, which found that TikTok makes TikTok users feel good. The goal of the study was to uncover insights about the value of authenticity in community and marketing in order to inform brands on how to shift their storytelling and meaningfully engage…
Ahead of World Mental Health Day on Oct. 10, Facebook announced a new mental health hub on its app that has information and support for stress, grief, self-harm and suicide. In its efforts to populate the app with reliable information about important topics, Facebook previously added similar hubs for information about the Covid-19 pandemic and…
Even though it carries fewer passengers per day than the stadium that bears its name actually holds, Allegiant Air is a known brand nationwide. A leisure airline that predominately serves smaller markets, Allegiant made a big marketing bet before the pandemic, securing the naming rights to the Las Vegas Raider’s stadium. A year later, it’s…
Depois de anunciar no fim de agosto a criação de uma seção com programação ao vivo dentro de sua plataforma, o Globoplay esta semana lança uma nova campanha e identidade visual que marca a transição do serviço à nova fase. O termo da vez é “evolução”, com a Globo fazendo questão de demarcar que o …
O post Com nova campanha e identidade visual, Globoplay anuncia entrada da programação ao vivo apareceu primeiro em B9.
De acordo com dados do Observatório da Mulher Contra a Violência, o número de mulheres que já sofreram violência doméstica é, pelo menos, cinco vezes maior do que o número de mulheres que assumem isso. Tal fato se deve principalmente porque muitas não reconhecem como violência doméstica situações vivenciadas em seus relacionamentos, como o abuso …
O post Projeto Luz Azul propõe debate mais profundo sobre violência doméstica apareceu primeiro em B9.
The ‘Mi Gente’ singer’s go-to order includes a Big Mac, fries and an Oreo McFlurry.
With the holidays fast approaching in a year filled with turmoil, reaching consumers requires authentic messaging now more than ever. Brands can stand out from the holiday clutter by using on-demand video content to build incremental reach in an authentic environment.
Former Warner Bros. TV president Susan Rovner, who left the company Oct. 2, is heading to NBCUniversal to head up entertainment content for all platforms, the company said today. Her title is chairman, entertainment content of NBCUniversal television and streaming. Rovner, who spent more than two decades at Warner Bros., will oversee programming for the…
Procter & Gamble in-house effort built around original poem by Jasmine Mans, with social campaign featuring Gabrielle Union and WNBA stars.
(TrendHunter.com) The October 2020 sports trends highlight the latest in fitness apparel and accessories, workout gear, remote classes, and much more.
Ahead of its annual run, Michelob ULTRA announced that it would…
Casey’s General Stores, a Midwest convenience store chain with a cult following for its pizza and donuts, unveiled a new visual identity that modernizes its look and feel. “From our stores to our menu to our digital experience, Casey’s is delighting our guests in new and exciting ways,” said Chris Jones, the retailer’s CMO, in…
When many of us think about marketing these days, it’s all about digital marketing. How heavily should we be invested in paid search vs. display vs. social? How many email campaigns will our customers bear before opting out? Does our website need a content overhaul to better drive organic search? What is the return on…
Halloween gatherings and trick-or-treating may be limited by Covid-19, but that’s not stopping Messenger From Facebook from offering its users some virtual fun. Each week during the month of October, users can visit a different room in Dr. Madhaus’ Halloween Mansion via animated 360-degree backgrounds and augmented reality effects in the application’s camera, video calls…
Criada pela Mother London, a nova campanha da Samsung no Reino Unido transformou uma foto real de um produto em um conto romântico. No vídeo de “True Photo – Onions”, vemos a história de dois atendentes de restaurantes rivais especializados em pratos à base de cebola, que se apaixonam à distância. O anúncio traz os …
O post Campanha da Samsung cria conto romântico inspirado em foto real apareceu primeiro em B9.
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