Hasta La Creative!

De acordo com o relatório divulgado pela Recording Industry Association of America, sobre o estado da indústria musical nos Estados Unidos, pela primeira vez desde os anos 80 as vendas de vinil superaram as de CDs. As vendas de álbuns de vinil aumentaram 4%o desde o primeiro semestre de 2019, somando US$ 232 milhões. O …

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Streaming giant says the message of its film about young girls has been lost amid backlash.

Key Insight: Grey Goose wanted to give people a reason to talk about the event–and the brand–on social media, even if they weren’t there in person. No fans in the stands at this year’s U.S. Open has implications for nearly every aspect of this year’s event, particularly for its corporate partners. Brands like Ralph Lauren…

VP head of strategy Rachel Mercer is said to be leaving the IPG shop and others may follow.

TikTok recently debuted a new feature called Stitch, which allows users to clip a portion from another user’s video and use at the beginning of their own video. Our guide will show you how to Stitch someone’s video in the TikTok mobile application. Note: These screenshots were captured in the TikTok app on iOS. Step…

Another report is out questioning the safety of Amazon products, which has prompted the typically tight-lipped ecommerce platform to fire back with a blog post highlighting its efforts to “ensure our products are safe.” This time, the investigation comes from CNN, which found at least 1,500 reviews for more than 70 Amazon-branded products include comments…

Watch the livestream replay above and follow the conversation on Facebook, Periscope, LinkedIn, Twitch and Twitter.

Welcome to a live episode of the top 5 creative brand ideas you need to know about right now.

Ad Age’s Creativity Associate Editor Alexandra Jardine, Creativity Associate Editor I-Hsien Sherwood and Food Reporter Jessica Wohl come together live from London, New York and Chicago, respectively, to talk about the standout work of the past couple weeks, why it deserves the spotlight and what lessons it offers for the industry.

The discussion includes outstanding ideas including a heavy metal-themed water brand’s baby name generator, Burger King’s love-in with McDonald’s for Pride Week in Finland and Ryan Reynolds indulging in some 80s nostalgia for Mint Mobile.

#TikTokFashionMonth is in full swing, with a host of hashtags, livestreams and new creative effects, culminating with the TikTok Runway Odyssey Oct. 8. The video-creation platform already presented a men’s runway with Louis Vuitton, a session on fashion essentials with Wisdom Kaye and an Yves Saint Laurent runway. Get the Look with Ariam is set…

Watch the livestream replay above and follow the conversation on Facebook, Periscope, LinkedIn, Twitch and Twitter.

Welcome to a live episode of the top 5 creative brand ideas you need to know about right now.

Ad Age’s Creativity Associate Editor Alexandra Jardine, Creativity Associate Editor I-Hsien Sherwood and Food Reporter Jessica Wohl come together live from London, New York and Chicago, respectively, to talk about the standout work of the past couple weeks, why it deserves the spotlight and what lessons it offers for the industry.

The discussion includes outstanding ideas including a heavy metal-themed water brand’s baby name generator, Burger King’s love-in with McDonald’s for Pride Week in Finland and Ryan Reynolds indulging in some 80s nostalgia for Mint Mobile.

I happily write this from my studio apartment, despite it now also being my office. I left New York City temporarily for the comfort of the Long Island suburbs for part of the pandemic, but the experience of that distance reminded me of what makes the advertising and marketing industry in New York so magnetic….