Sep
16
Stanley Crouch, Critic Who Saw American Democracy in Jazz, Dies at 74
Posted in: UncategorizedA prolific author, essayist, columnist and social critic, he challenged conventional thinking on race and avant-garde music.
Sep
16
TikTok’s Katie Puris Says There’s Too Much Focus on Tactical in Digital Ads Sector
Posted in: UncategorizedWhen it comes to digital advertising, there has been too much focus on the container and not enough on the content, TikTok managing director and global head of business marketing Katie Puris said during a Brandweek session Wednesday. Puris didn’t provide any details on the elephant in the room for the company (a Brandweek presenting…
Sep
16
The Election Is a Horror Show in Full Frontal With Samantha Bee’s New Campaign
Posted in: UncategorizedSamantha Bee wants you to vote–or face the bloody consequences. In a new campaign highlighting Full Frontal With Samantha Bee’s upcoming election coverage, the late-night show host spoofs classic scenes from horror films like Scream, A Nightmare on Elm Street and The Silence of the Lambs to scare her correspondents into participating in the November…
Sep
16
Wholly Guacamole’s Drive-Thru Pop-Up Celebrates National Guac Day
Posted in: UncategorizedToday is National Guacamole Day, and Wholly Guacamole is celebrating the occasion with what is now a rare 2020 find: an in-person pop-up. The refrigerated guacamole brand is hosting the Pit Stop, a daylong drive-thru and walk-up stand at the Legacy West shopping mall in Dallas, offering free guac and chips to consumers. The activation…
Sep
16
This Bus Ad Shows Endangered Animals Disappearing Each Time the Doors Open
Posted in: UncategorizedEarlier this month the wildlife charity WWF published a harrowing report that estimated there had been a 68% decline in the number global vertebrate species populations between 1970 and 2016 due to “humanity’s increasing destruction of nature.” To promote awareness of these serious declines, caused largely by human actions, WWF’s Danish creative agency Pong turned…
Sep
16
Outback usa seu perfil oficial no Instagram para dar visibilidade a pequenos empreendedores
Posted in: Uncategorized
“Incentive o pequeno negócio”, essa tem sido uma das frases mais comentadas desde o início da pandemia, já que esse foi um dos setores mais atingidos pela crise. Muitos produtores só estão conseguindo manter seus negócios funcionando graças a ajuda de grandes empresas e atento a esse cenário, o Outback anuncia o lançamento do projeto …
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Sep
16
Watch live on Oct. 27: Ad Age Town Hall on multicultural marketing
Posted in: UncategorizedDelving into the debate over dedicating budget and agencies to diverse consumers.
Sep
16
AT&T plans lower-priced version of HBO Max with advertising
Posted in: UncategorizedCompany’s aim is to reach widest possible audience for network.
Sep
16
USA and Syfy Chief Chris McCumber Is Leaving NBCUniversal After 2 Decades
Posted in: UncategorizedAnother high-profile NBCUniversal TV exec is leaving the company as a result of last month’s big overhaul. Chris McCumber, president of USA Network and Syfy, is exiting after nearly two decades at the company, he said today. “After nearly 20 years at this tremendous company, this has not been an easy decision. Yet I believe…
Sep
16
What Led Dwyane Wade to His Post-NBA Gig at CAA, and More Revelations from Brandweek
Posted in: UncategorizedDwyane Wade is a modern renaissance man. An Olympic gold medalist and a three-time NBA champion, Wade could have enjoyed a comfortable retirement knowing his legacy was intact. But after hanging up his sneaks in 2019, Wade’s immersed himself in the marketing and media world, leveraging his nearly two decades of experience as a brand…
Sep
16
Iceland Wishes You a Very Merry Fishmas in Quirky Seafood Ad
Posted in: UncategorizedThe Icelandic people are so proud of their country’s fish that they celebrate it twice a week with Fishmas–well, they do according to a new quirky video and social campaign by agency Brandenburg for client Seafood from Iceland. At the heart of the campaign, running in the U.K. and U.S. to promote the Icelandic fare…
Sep
16
Summer Retail and Food Services Sales Up 2.4% From 2019
Posted in: UncategorizedIn spite of recent positive news out of the U.S. Bureau of Labor Statistics–non-farm payroll employment rose by 1.4 million and the unemployment rate fell by 8.4% in August–advance estimates of retail and food services for the month seem to suggest that Americans are spending cautiously as the threat of Covid-19 and major economic fallout…
Sep
16
Após pedido de crianças, LEGO promete abandonar embalagens plásticas
Posted in: Uncategorized
A LEGO anunciou que, após muitos pedidos das crianças que são apaixonadas pelos produtos da marca, a empresa decidiu trocar as sacolas utilizadas para armazenas as pecinhas dentro das caixas de seus produtos . As sacolas plásticas utilizadas para vedar os blocos de LEGO dentro das caixas em breve serão substituídas, e mais de 15 …
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Sep
16
iFood compra SiteMercado para acelerar entregas de mercado e conveniência
Posted in: Uncategorized
O iFood anunciou hoje, 16/09, a aquisição do SiteMercado, empresa que oferece soluções de e-commerce para supermercados com inteligência na gestão de produtos e automatização, para acelerar a expansão do iFood Mercado. A aquisição consolida a entrega de itens de mercado como parte fundamental do ecossistema do app e permitirá que a empresa se consolide no …
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Sep
16
Stella Artois celebra a descontração dos momentos vividos ao redor da mesa
Posted in: Uncategorized
Os últimos meses têm sido de adaptação e reinvenção da rotina e dos hobbies. E já que no lar tudo fica mais casual, essa simplicidade dá o tom de “Ao Redor da Mesa”, nova campanha 360° da cerveja Stella Artois desenvolvida pela CP+B Brasil. Nesta nova fase da comunicação, a marca traz o conceito “uma …
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Sep
16
Watchdog group okays AT&T’s ‘Just OK’ campaign but breaks on ‘America’s best network’
Posted in: UncategorizedThe National Advertising Division of Better Business Bureau ruled that AT&T can use its “Just OK is not OK” tagline but needs to be careful when declaring it is “building 5G on America’s best network.”
Sep
16
Watch the newest commercials on TV from Hulu, Chevy, Progressive and more
Posted in: UncategorizedChevrolet takes the new Trailblazer on a trip to “the middle of nowhere.”
Sep
16
Watch: Ad Age Town Hall on multicultural marketing
Posted in: UncategorizedDelving into the debate over dedicating budget and agencies to diverse consumers.
Sep
16
Horizon Next gains back weight-loss client with Jenny Craig win
Posted in: UncategorizedThe move follows Horizon Media losing WW to WPP in June.
Sep
16
Facebook and Instagram Flag Tucker Carlson Virus Posts
Posted in: UncategorizedThe social media platforms warn viewers that the Fox News host’s interview with a Chinese virologist contained “false information” about Covid-19.
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