Lamborghini: The Chase

KIA: A spark of innovation

Gjensidige Insurance: The Heist, Got Keyed

How to get the most out of brand collaborations

Follow these tips to protect your brand.

Mayo Clinic: The Power of Answers

Callaway Golf: Slicers Anonymous

Ad Council / Brady: No Extra Life

Jeep: Pale Blue Dot

Jeep is using Sagan’s words in a sweeping launch spot advertising the Wrangler 4xe—a plug-in hybrid capable of up to 25 miles of nearly silent, zero-emission, electric-only propulsion. The ad features shots of the planet, along with photos and videos of human history—with some Jeep shots added.

Butterfinger: Butterfinger Investigators

Hennessy: What’s Your Wild Rabbit? – Maurice Ashley and the Black Bear School

Facebook Buys Washington Corporate Campus Originally Intended for REI

Despite making a significant commitment to remote work going forward, Facebook continues to gobble up large parcels of commercial real estate, and the complex that was originally slated to be home to outdoor clothing and gear retailer REI in Bellevue, Wash., became the latest addition to the list this week. REI said it finalized the…

Accessible Mobility Scooters – The Conceptual 'ILY-Ai' Wooden Electric Scooter is Well-Balanced (GALLERY)

(TrendHunter.com) Scooters are quickly becoming more commonplace amongst urban consumers seeking out a way to get around town on their own terms but often require riders to stand, so the conceptual ‘ILY-Ai’…

Janey Whiteside on Why Walmart Doesn’t Have Time for ‘Big, Glorious, Fancy Ad Campaigns’ Anymore

Key Insights: Customers are more conscious of money, health and digital shopping now. Walmart marketing moves much faster now and focuses on employees and customers. When the pandemic hit the U.S. earlier this year, customer behavior at Walmart evolved five years in five weeks. Chief customer officer Janey Whiteside–a 2020 Brand Genius honoree–cites this stat…

Political Ads Get Properly Skewered By A Major League Baseball Team

Politics is such an ugly sport, unlike baseball. Baseball is life-sized chess with cleats. Baseball is also America’s pastime, and politics is not. Politics is America’s wasteland. And politics in a presidential election year is even worse. All of which leaves the American public hungry for something good, something original, and something fun. Something like […]

The post Political Ads Get Properly Skewered By A Major League Baseball Team appeared first on Adpulp.

Backlash Grows to TikTok-Oracle Deal

Senate Republicans and others criticized the latest plan to allow TikTok to continue operating in the United States, citing national security concerns.

Discord Hires Former VSCO Marketing Chief as New CMO

Chatroom platform Discord has named Tesa Aragones, former marketing head of photography app VSCO, as its new CMO following a blockbuster $100 million funding round in late June. The startup, which is now valued at $3.5 billion, also named Clint Smith as its first-ever chief legal officer. The C-suite expansion comes as the company attempts…

CEO Sumit Singh Outlines Chewy’s Quest to Grow From Online Startup to World-Class Institution

Key Insights No matter the size, brands should remain focused on the customer. Identify upcoming trends and get ahead of them. Transform your company into a cohesive whole, making all aspects of the business feel as though they come from the same source. Lockdowns, layoffs and reluctancy to venture too far from home have affected…

PlayStation 5 chega às lojas no dia 12 de novembro por US$ 500

Depois de meses de mistério, a Sony enfim confirmou ao mundo que o PlayStation 5 chega às lojas a partir do próximo dia 12 de novembro. Os preços também foram revelados: enquanto a edição “digital” do console (que não vem com um drive para discos Blu-Ray) será vendido por US$ 399, a tradicional poderá ser …

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Confira todos os trailers e gameplays exibidos na PlayStation Showcase

Aconteceu nesta quarta-feira (16), a PlayStation Showcase, o principal evento da Sony para anunciar suas próximas novidades do mundo dos games antes do lançamento to aguardado PlayStation 5, console que, ao lado do Xbox Series S e do Xbox Series X (ambos da Microsoft), abre a nova geração de consoles que chegarão às lojas ainda …

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Here's what Facebook's new future-facing AR glasses look like

Social network has teased the potential of eyewear for years, and now has a prototype.