Jul
11
Amazon's TikTok ban was a false alarm, capping off a whirlwind week of suspicion towards China-backed app
Posted in: UncategorizedForces align to threaten the viral video app just as it launches a self-serve advertising service.
Jul
10
After Network Backlash, Nielsen Reverses Course on Delaying National OOH Measurement
Posted in: UncategorizedAfter Nielsen weathered severe backlash from networks following Thursday’s surprise announcement to delay its national out-of-home measurement rollout–scheduled for this fall–until at least early 2021, the company has reversed course. This afternoon, Nielsen told networks it will go ahead with plans to integrate its OOH viewing data into the national TV currency this fall, which…
Jul
10
Curbside pickup, delivery and e-commerce will define retail’s next chapter
Posted in: Uncategorized5 key takeaways from Ad Age Next: Retail.
Jul
10
Agency Brief: 600 & Rising selects board of directors and advisory council
Posted in: UncategorizedThe directors come from agencies like Giant Spoon, Deutsch and Doner while execs like Translation’s Steve Stout joins the advisory council. Says President Nathan Young: “Imagine what we will achieve with a team of 18. You ain’t seen nothing yet.”
Jul
10
Facebook Said to Consider Banning Political Ads
Posted in: UncategorizedThe social network has been under intense pressure for allowing misinformation and hate speech to spread on its site.
Jul
10
Vans Taps Women, Trans and Nonbinary Skateboarders for Creative Workshops
Posted in: UncategorizedThere’s an art to creating skateboarding media, and Vans is inviting consumers to learn the basics with help from women, trans, nonbinary and gender-nonconforming talent. The shoe and apparel brand partnered with The Skate Witches, a submission-based media zine and platform for the skating community, to launch the Depth of Field virtual workshop series. The…
Jul
10
Impossible Foods Has Joined Forces With Colin Kaepernick’s Know Your Rights Camp
Posted in: UncategorizedImpossible Foods has partnered with activist-athlete Colin Kaepernick for a multi-city program that will feed residents in underserved communities. Through the former NFL quarterback’s nonprofit group, Know Your Rights Camp, the brand will hand out packages with its plant-based products to local families and serve cooked meatless burgers via on-site food trucks in San Francisco,…
Jul
10
Nike Japan Allows People to Color Their Own Sneakers Through an Augmented Reality Zine
Posted in: UncategorizedA new “collaborative zine” from Nike Japan is putting a tech spin on coloring book pages. The shoe giant’s latest campaign involves a booklet of black-and-white outlines of the latest Air Max releases, accompanied by an app that superimposes an augmented reality model of the shoe hovering over the page. As people physically color in…
Jul
10
Devido a riscos de segurança, Amazon proíbe funcionários de usar o TikTok
Posted in: Uncategorized
O TikTok segue enfrentando crises relacionadas às suas questões de segurança e privacidade em diversos pontos do globo. Depois de ser banido da Índia e cair fora de Hong Kong, a rede social agora virou alvo de uma nova proibição no ambiente interno da Amazon, que pediu a todo o corpo de funcionários que desinstalem …
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Jul
10
Introducing Women to Watch Argentina's class of 2020
Posted in: UncategorizedGet to know the 17 marketing and media standout execs who will be honored in this year’s program.
Jul
10
3 Former Employees Sue WeWork, Alleging Harassment, Discrimination and Retaliation
Posted in: UncategorizedThree former employees filed lawsuits against WeWork this week accusing the coworking company of racial discrimination, harassment and retaliation, among other alleged misconduct. Two separate complaints filed Wednesday in the New York Supreme Court for the County of New York allege racial discrimination, sexual harassment by WeWork employees, “questionable” stock option practices, equal pay violations…
Jul
10
Byte, the Reboot of Vine, Surges After Trump Claims He Could Ban TikTok
Posted in: UncategorizedAs the politics surrounding TikTok heat up, U.S. users looking to make original, short video content are exploring other options. They’re turning to Byte, a spiritual successor to the now-defunct app Vine–at least for now. These sentiments culminated on Wednesday when U.S. users downloaded the app en masse, according to an Adweek analysis of data…
Jul
10
Com foco na polícia de Gotham, HBO Max vai produzir série derivada do Batman de Robert Pattinson
Posted in: Uncategorized
A WarnerMedia anunciou nesta sexta (10) que firmou compromisso com Matt Reeves e Dylan Clark para a produção de uma série derivada de “The Batman”, nova encarnação do homem-morcego estrelada por Robert Pattinson que chega aos cinemas em 2021. O projeto será exibido no HBO Max e terá roteiro assinado por Terence Winter, criador de …
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Jul
10
Trump has booked $147 million in upcoming TV campaign ads
Posted in: UncategorizedAnd more from the latest Ad Age Campaign Ad Scorecard.
Jul
10
Watch the newest commercials on TV from Walmart, Apple, Enterprise and more
Posted in: UncategorizedIn its latest “Behind the Mac” ad, Apple shows Grammy-winning artist James Blake recording a song at his Los Angeles home (using Apple hardware and software, of course).
Jul
10
One Company Wants to Rank the Ad-Tech Industry. Another Calls Foul
Posted in: UncategorizedSpotX and Pixalate are locked in a dispute over fraud and transparency–issues that strike at the core of ad tech. It all started two weeks ago when Pixalate released its first Connected TV/OTT Seller Trust Index (CSTI), a ranking of the inventory quality of ad exchanges across the three biggest streaming platforms: Roku, Samsung and…
Jul
10
Jack Dorsey Donates $3M to Mayors for a Guaranteed Income
Posted in: UncategorizedTwitter CEO Jack Dorsey pledged to donate $3 million to Mayors for a Guaranteed Income, a coalition of 16 mayors pushing for a federal guaranteed income. Dorsey said in a tweet, “This is one tool to close the wealth and income gap, level systemic race and gender inequalities and create economic security for families.” MGI…
Jul
10
Problema no aplicativo do Facebook em dispositivos iOS afeta outros apps como Spotify e Waze
Posted in: Uncategorized
Diversos usuários de dispositivos iOS estão reclamando de dificuldades para acessar uma variedade de aplicativos, incluindo Spotify, Waze, Pinterest, Twitter, Viber, Venmo, Tinder e até a própria App Store da Apple. E, aparentemente, o culpado é o Facebook. De acordo com o Down Detector, mais de 15 mil pessoas já relataram não conseguir acessar esses …
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Jul
10
Amazon Asks Employees to Delete TikTok Over Security Risks
Posted in: UncategorizedTikTok, owned by Chinese company Bytedance, has been under scrutiny as a potential national security threat.
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