Ogilvy gets the PR treatment
Posted in: UncategorizedOgilvy UK’s chief executive, Michael Frohlich, may not be universally popular, but his PR background could stand him in good stead amid the agency group’s move to a single brand.
Ogilvy UK’s chief executive, Michael Frohlich, may not be universally popular, but his PR background could stand him in good stead amid the agency group’s move to a single brand.
‘The Syl I see at work is the Syl you’ll see at Marketing Society events. She’s candid, honest, so much fun and not afraid to talk about her failures as well as her successes’, writes Gemma Greaves, the chief executive of The Marketing Society.
Wunderman jazzes up its traps; Aldi print ad in ‘homage’; and do you think you work for the fittest agency in town? Find out and maybe win a trip Rwanda.
Celebrating those marketers who made it to the top of the industry this year.
Ecover’s “Rubbish café” activation, where consumers could pay for a meal with a piece of recyclable plastic, was more than your typical brand experience.
Omar Oakes reckons peanut butter brand Skippy’s new ad is cheap and nasty.
Homecoming videos, GoFundMe campaigns, “This Is Us” tweets — the internet wants not just your eyeballs, but your tears.
Competitive annual salary + company paid health insurance, summer hours & 401K w/company match:
Creative Media Marketing:
Creative Media Marketing is seeking a rock star Beauty Public Relations Director with a proven track record of driving agency needs, innovative thi…
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DesiCreative
DesiCreative – Indian Advertising Creative Blog and Community (beta 1.4)
Creative / Art Director: Vinci Raj
Illustrator: Nithin Rao Kumblekar
Client: Susithra Maheswaran
The post Hindu Tamil Newspaper by Independent appeared first on DesiCreative.
CBS Corp. CEO Leslie Moonves received a standing ovation when he took the stage at Carnegie Hall on Wednesday afternoon during the eye network’s upfronts pitch to advertisers. It was a first, in at least recent memory, for a network exec to receive such a roaring round of applause.
Moonves’ reception represented a show of support by the ad community amid a surprising and intense legal battle now unfolding between CBS and its controlling stakeholder, the Redstone family’s National Amusements. CBS filed a lawsuit earlier this week to stop Shari Redstone from interfering in a planned meeting that could dilute National Amusements’ voting interest in CBS. Redstone has been vocal in her desire for CBS to merge with Viacom, but CBS leadership has not been happy with the proposed details and seems curious about other options.
Moments before Moonves took the stage, a Delaware Chancery Court judge essentially issued a time-out on the battle and granted the restraining order CBS requested.
We are witnessing one of the great migrations. Art directors and copywriters, like Sandhill Cranes, are in flight. Their destination? Client-side opportunities. “A lot of people right now are intrigued by being closer to the core business and being much more effective,” says agency producer Jenny Gadd, who joined Airbnb last fall. According to Ad […]
The post In-House Advantage: Why Agency Creatives Are Taking Flight appeared first on Adpulp.
No matter who wins in the fight over the proposed reunion of CBS and Viacom, both companies will be profoundly affected and the media landscape will be transformed.
Commercial radio’s lead over the BBC has doubled to nearly one million average weekly listeners, the latest Rajar figures have shown.
The British Media Awards, powered by Campaign, recognise the media owners and companies that are innovating and adapting in every part of the industry – from commercial to editorial, from digital to print, from advertising to subscriptions.
Shari Redstone hopes to merge the network with Viacom. But the CBS head, Leslie Moonves, has other ideas. Now, a judge is working to settle the dispute.
Dennis Publishing was crowned media company of the year, Radio Times was named media brand of the year and i newspaper won commercial team of the year at the British Media Awards 2018.
Ferramenta quer ajudar as pessoas a terem uma compreensão de como o tempo online impacta suas vidas
O post Recurso do Instagram permitirá conferir quanto tempo você gasta na plataforma apareceu primeiro em B9.
Para o time da rainha, a convocação da Copa do Mundo da FIFA é um anúncio feito por toda nação
O post Inglaterra revela convocados para Copa do Mundo com vídeo de torcedores apareceu primeiro em B9.
Veja quais seriam as suas playlists em anos históricos para a Johnnie Walker
O post Para celebrar os 110 anos do Striding Man, Johnnie Walker e Spotify lançam serviço em formato inédito no Brasil apareceu primeiro em B9.