Nov
17
United for Wildlife / Angry Birds: Roll With The Pangolins
Posted in: Uncategorized
Nov
17
Front Food vegan restaurant: Egg
Posted in: Uncategorized
My favorite hit? A strong one in the eggs.
Advertising Agency: Artgroup, Linz, Austria
Creative Director / Art Director: Stefan Beham
Copywriter: Wolfgang Hummelberger
Illustrators: Gregor Gorsic, Matej de Cecco
Published: October 2014
Nov
17
Front Food vegan restaurant: Carrot
Posted in: Uncategorized
The best remedy against genitically modified carrots? Off with their heads!
Advertising Agency: Artgroup, Linz, Austria
Creative Director / Art Director: Stefan Beham
Copywriter: Wolfgang Hummelberger
Illustrators: Gregor Gorsic, Matej de Cecco
Published: October 2014
Nov
17
Front Food vegan restaurant: Cucumber
Posted in: Uncategorized
Hey, genetically modified cucumber, it’s not the size that counts!
Advertising Agency: Artgroup, Linz, Austria
Creative Director / Art Director: Stefan Beham
Copywriter: Wolfgang Hummelberger
Illustrators: Gregor Gorsic, Matej de Cecco
Published: October 2014
Nov
17
“Breaking Bad” + “Frozen”: O mashup que você sempre sonhou
Posted in: Uncategorized
O canal Animeme criou o mashup de “Breaking Bad” com “Frozen” que o mundo tanto ansiava.
Walter White, aquele que bate à porta, canta para Jesse Pinkman uma versão de “Do You Want to Build a Snowman?”, que, na versão dublada em português, a criançada conhece como “Voce? Quer Brincar na Neve”.
Aqui, porém, o convite é bem inapropriado para menores (e maiores) de idade. Heisenberg canta “Do You Want to Build a Meth Lab?”.
O pessoal do Animeme, espertamente, botou a música à venda na iTunes Store. Mais, façam mais.
Post originalmente publicado no Brainstorm #9
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Nov
17
Campaign Spotlight: Ads for American Airlines Seek ‘Great’ Results
Posted in: Uncategorized“Going for great” is the theme of an American Airlines campaign highlighting an effort to strive for greatness.
Nov
17
m:united Breaks Out the Carols in ‘Winter Wonderland’ for Microsoft’s Surface Pro 3
Posted in: Uncategorizedm:united has launched a new holiday spot for Microsoft’s Surface Pro 3, entitled “Winter Wonderland.”
As you might have guessed from the title, the 30-second spot makes use of the carol of the same name. And as you might have guessed from recent Surface Pro 3 ads, the spot is based on a minimalist comparison with Apple’s MacBook Air, visually limited to the computers in question and two pairs of arms. “My Mac is great, it’s so delightful,” begins the ad, with a reworking of the holiday carol sung in a somewhat grating voice. “So’s my Surface, it’s just as powerful,” answers a chorus, as the ad then goes on to list the features that make the Surface Pro 3 superior: the touch screen, digital pen, kickstand and detachable keyboard. By the end of the spot, the Mac booster is ready to make the switch to the Surface Pro. Somehow we don’t think most Mac fans will be quite so easy to convert. (more…)
New Career Opportunities Daily: The best jobs in media.
Nov
17
Why NetSuite CEO Zach Nelson Is Throwing Haymakers at the Competition
Posted in: UncategorizedIt’s not much fun being on the receiving end of NetSuite’s latest ad campaign.
In ads running in the Wall Street Journal and the Financial Times, the cloud software company is bashing competitors SAP and Sage, going so far as to hint chief information officers who don’t switch to NetSuite are risking their jobs.
In one ad, a hand holding a cell phone shows a mock text message conversation between what appears to be a chief executive officer and her CIO.
Nov
17
Campanile: Biker
Posted in: Uncategorized
Happiness guaranteed.
Advertising Agency: Ponk, Paris, France
Creative Director / Copywriter: Franck Pralong
Art Director: Emmanuel Guillon
Photographer: Ilario Magali
Published: October 2014
Nov
17
Campanile: Goth family
Posted in: Uncategorized
Happiness guaranteed.
Advertising Agency: Ponk, Paris, France
Creative Director / Copywriter: Franck Pralong
Art Director: Emmanuel Guillon
Photographer: Ilario Magali
Published: October 2014
Nov
17
Band Aid 30: Do They Know It’s Christmas?
Posted in: Uncategorized
Record Label: Virgin EMI Recors
Commissioner: James Hackett
?Production Company: Great Guns
Executive Producers: Laura Gregory, Sheridan Thomas
Director: Andy Morahan
Producers: Tim Francis, Dan Cleland
DoP: Tony C. Miller, Angus Hudson
Editors: James Demetriou, Nick Saunders
Producer: Joe West
Colourist: Simone Grattarola
Nov
17
Mercedes-Benz: The transportable banner
Posted in: Uncategorized
Advertising Agency: BBDO Belgium
Creative Directors: Arnaud Pitz, Sebastien De Valck, Jan Dejonghe
Art Director: Jasper Verleije
Copywriter: Sarah Huysmans
Account Director: Valérie Bracke
Account Manager: Marleen Depreter
Account Executive: Bram Devidts
Agency Producer: Leen Van Den Brande
Online Production: AdSomeNoise
Production Company: Ristretto Films
Nov
17
Universal Music / Pure Heroine: Move like Lorde
Posted in: Uncategorized
Advertising Agency: BBDO Argentina
Executive Creative Directors: Rodrigo Grau, Ramiro Rodriguez Cohen
Innovation director: Hernan Zamora
Creative Directors: Patan Tarazaga, Daniel Minaker
Art director: Bruno Barbosa
Copywriter: Andres Aguilar
Production company: Raya producciones
Director: Lindatv
Executive producer: Juan Manuel Matta
Art director: Sole Calvano
Post production: Lindatv
Nov
17
Google Glass: #throughglass
Posted in: Uncategorized
Advertising Agency: Anomaly, New York, USA
Agency Producer: Niki Polycam
Executive Creative Director: Eric Segal
Art Director: Matt Knapp
Copywriter: John Downing
Production Company: Academy +
Director / Executive Producer: FKA Twigs
Associate Producer: Dom Thomas
Morgan Clement: VFX – Framestore
Senior Producer: Leah Garner
Executive Creative Director: Murray Butler
CG Supervisor: Andy Rowan-Robinson
Compositing Supervisor: Sang Joon Kim
Shoot Supervisor: Matt Pascuzzi
Flame: Raul Ortego, Greg Gaskins
3D: Seth Gollub, Will Frazier
2D: Karch Coon
Nov
17
Audi TT: You Dare or You Don't
Posted in: Uncategorized
Advertising Agency: Fred & Farid, Paris, France
Creative Directors: Benjamin Marchal, Olivier Lefebvre
Brand Supervisors: Jean-Bernard Piron, Fabien Neel, Angélique Lefevre
Agency Supervisors: Emmanuel Ferry, Robin Garabedian, Fabien Buferne
TV Producer: Emmanuelle Grenier
Production Company: Les Télécréateurs
Director: Fleur & Manu
Producer: Charlotte Lepot
Music Producer: Capitaine Plouf
Music Artist: Pierre Lefeuvre
Post-Production: Home Digital Picture – Mikros – NightShift
Post-Producer: Romain Gingembre
Nov
17
Audi TT – You dare or You don't / Bomb robot – (2014) :45 (France)
Posted in: Uncategorized
This campaign created Fred & Farid Paris agency, plays with the codes of big Hollywood films. The police are surrounding the area, there’s something inside, a bomb robot is sent to check it out….
Country:
Commercials:
Nov
17
Spotify/Uber: "Spotify Your Ride" (2014) :58 (USA)
Posted in: UncategorizedOh joy. Two tech giants are coming together. Link your Spotify Premium account to Uber and you can listen to your music in Uber, too!
Country:
Commercials:
Nov
17
Is Consumer Tracking the New Advertising?
Posted in: UncategorizedHas the ad industry finally reached the point where it’s no longer necessary for marketers to motivate consumers to buy their products?
Has the business evolved to the point of being able to track down presold consumers at the precise time when they’re ready to buy?
Do marketers no longer need to waste money trying to motivate uninterested buyers into trying their products?
Nov
17
Famous Actor Inside Famous Houses
Posted in: UncategorizedAprès de nombreux sujets et contenus sur l’architecte et illustrateur Federico Babina, l’artiste revient avec une série intitulée « Archilife » mettant en scène des acteurs connus dans des maisons d’architectes renommés. Ces subtiles croisements sont à découvrir en images ci-dessous.
Nov
17
Infographic: The Typical Life of an Agency Employee, at Work and at Home
Posted in: Uncategorized
What inspires agency people? How do they get to work? What’s their favorite color? What animal would they be? What would they be doing if they weren’t working in advertising.
Shushu, a senior copywriter at BBR Saatchi & Saatchi in Tel-Aviv, asked 128 of his colleagues those questions, and many more, and collected the results in the infographic below—giving a snapshot of the lives at his agency, and perhaps in advertising generally.
Bonus points for asking where they’ve had sex with colleagues; negative points for asking how many times they go to the bathroom every day.
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