Macmillan Cancer Support, one of the UK’s leading and most admired cancer charities, was voted The Marketing Society’s Brand of the Year at its annual dinner last night, in association with Marketing and Advertising Week Europe.
“Vouchers! Fucking vouchers,” exclaims a woman when her husband gives her a Christmas gift of a stay in a hotel, in a humorous online video ad for boutique hotel service Mr & Mrs Smith.
Telefonica is set to see a strong return on its cash investments into the European arm of Wayra, its start-up accelerator programme, according to Simon Devonshire, the company’s director.
United Biscuits boss Martin Glenn said there is a “turning tide” in CEO recruitment with head-hunters looking for candidates with marketing experience, but he warned marketers that their “glory boy” status could hold them back.
The Advertising Standards Authority has decided not to investigate the Sainsbury’s Christmas ad despite 727 getting complaints that its depiction of the First World War was distasteful.
Olá, antidesigners e brainstormers!
Neste programa, Ivan Mizanzuk, Thiago Grossmann, Zamiliano, Júlia, Diego Miguel e Bolívar conversam sobre as melhores e mais cobiçadas especiarias de boteco! Saiba das particularidades de cada região, conheça as comidas de botecos internacionais, aventure-se no mexilhão vendido na praia, conheça o conceito de “podrão” e lute contra a gourmetização!
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Créé par le studio de design japonais Torafu Architects dont nous avons parlé précédemment, le « Catch Bowl » est une petit table faite en contreplaqué modulable. Sa particularité est dans sa structure adaptable à des coins concaves ou convexes. Un design intelligent à découvrir dans la suite.
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Advertising Agency: Dustbin, Bangalore, India.
Creative Director, Art Director & Copywriter : Siddarth Basavaraj
The post Public Service Spec Work for Penguin by Dustbin Bangalore appeared first on desicreative.
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Alka Seltzer
Advertising School:Brother Ad School, Santo Domingo, Dominican Republic
Creative Director:Freddy Montero Galva, Lissette Guzman, Paola Garces
Art Director:Freddy Montero Galva
Copywriter:Lissette Guzman
Additional Credits:Joan Bueno, Alejandro Capellán
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Viagra
Advertising School:Brother Ad School, Santo Domingo, Dominican Republic
Creative Director:Freddy Montero Galva, Lissette Guzman
Art Director:Freddy Montero Galva
Copywriter:Lissette Guzman
Additional Credits:Joan Bueno, Alejandro Capellán
7up® flew Magda Sayeg, the urban knitting queen, to do some yarn bombing in London. She completely transforms a London double-decker bus.
Après le spot de John Lewis, c’est au tour de la marque Sainsbury de sortir sa publicité de Noël. A travers le thème du partage, la vidéo nous propulse en 1914, dans les tranchées, où les soldats de deux armées adverses font une trêve pour Noël avec une partie de football et du chocolat Sainsbury. Inspiré d’une histoire vraie et tourné à Suffolk en Angleterre, un spot à voir.
Making Of :
The Story Behind :
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(TrendHunter.com) These pop culture gift ideas might have you feeling a tad nostalgic.
Grumpy Cat, Mean Girls, Nirvana and Ryan Gosling. What do these things have in common? They are, of course, all symbols of…
Virgin and Stagecoach have won a bid to run the re-privatised East Coast mainline route from London to Edinburgh, growing the Virgin brand’s share of Britain’s rail network.
Brands that behave in an interconnected way will stand a better chance of success
Asda is looking to capitalise on the increasing hype surrounding ‘Black Friday’, by extending the sales event into the weekend and offering deals on 700,000 items, spanning toys, TVs, tablets and mobile phones.
The cult of the Christmas jumper has inspired Costa to commission an illustrated children’s book called ‘The Best Christmas Jumper’, with £1.17 of the £1.50 price tag to be donated to charity Save the Children.
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