Advertising Agency: Dare, Vancouver, Canada
Creative Directors: Mia Thomsett, Addie Gillespie
Art Director: Natee Likitsuwankool
Copywriter: Darien Campbell
Illustrator: James Hindermeier
Producer: Claire Khan
Photographer: Paul Lang / The Orange Apple
Retoucher: Paul Lang / The Orange Apple
Account Services: Natalie Wu
Published: February 2014
Advertising Agency: Dare, Vancouver, Canada
Creative Directors: Mia Thomsett, Addie Gillespie
Art Director: Natee Likitsuwankool
Copywriter: Darien Campbell
Illustrator: James Hindermeier
Producer: Claire Khan
Photographer: Paul Lang / The Orange Apple
Retoucher: Paul Lang / The Orange Apple
Account Services: Natalie Wu
Published: February 2014
Pepsi’s latest short film created by first favela-based production company.
Production House: Cine Favela
Director: Guilherme Marcondes
The world’s biggest song publisher, has threatened to end its relationship with the music licensing agencies Ascap and BMI if those groups do not agree to its demands.
(TrendHunter.com) In a day and age where beauty is held to an impossible standard, Tumblr blogs such as Pretty Girls Making Ugly Faces is absolutely refreshing and, arguably, necessary. Great for people’s self-…
Edward Klein’s “Blood Feud: The Clintons vs. the Obamas,” a 320-page unauthorized and barely sourced account, has toppled “Hard Choices” from its spot on the best-seller list
(TrendHunter.com) The ‘Colored Memories’ exhibit by Itay Ohaly allows its visitors to play the role of an artist. The Israel-based designer looked to his childhood when creating his latest exhibition for…
Trippy, dreamy ad for Ikea beds. Woman tumbles from bed to bed in the air.
And it’s all set to the dialogue from Shakespeare’s The Tempest Act 4, scene 1, 148–158.
Len Kendall, Founder of CentUp.org (and avid twitterer here) wasn’t the only one who noticed that people Facebook “like” too much. We’ll like natural disasters, puppies, pithy quotes about overthrowing dictators. “Liking isn’t helping” as a campaign idea was even Badlanded as it became a trend.
(TrendHunter.com) The second installment of C-Heads’ ‘50 Girls of Summer’ series, photographed by the amazing Rupert LaMontagne, has finally graced our screens.
The first set of images featured a…
This week, Magnani Caruso Dutton is hiring a design director, while Madwell needs a copywriter. Swell Media is seeking a media planner, and Scratch is on the hunt for a manager of new business. Get the scoop on these openings and more below, and find additional just-posted gigs on Mediabistro.
Find more great advertising jobs on the AgencySpy job board. Looking to hire? Tap into our network of talented AgencySpy pros and post a risk-free job listing. For real-time openings and employment news, follow @MBJobPost.
New Career Opportunities Daily: The best jobs in media.
You can almost picture the marketing meeting that led to this ad.
“OK, we need to get millennials to like our popcorn. What are they into? What kind of ad would Miley make? You think we can get the popcorn to twerk?” All while making air-quotes for an entire meeting and gesturing to a PowerPoint slide with the words “NO BUDGET” written on it.
The plan, obviously, was to have a cool EDM track playing over the DIY-style video vibe of an extended brand Vine that takes place in a microwave—er, MicroRave (GET IT??)—in what looks like a Brooklyn back alley.
The result instead was 60 seconds of insufferable club music and an ad that seems to have been helmed by a stoned high school sophomore with a GoPro. The slow motion. The butter-grease-sweat. The weird and sad queue of kernels waiting to get in.
You’d think the “secret” in Pop Secret was ecstasy in every bag. Possibly they blew all their marketing dough on these computer-animated spots from 2010?
You be the judge. And seriously, consider this your photosensitive epilepsy trigger warning.
Miley would have done this so much better.
(TrendHunter.com) These meal themed tiny art works are reminiscent of famous films from the 90s like ‘The Borrowers’ and ‘Honey, I Shrunk the Kids.’ Created by fairchildart (also known as Kim)…
Incontinence.
There’s nothing fun about this problem, other than the millions of dollars it brings in. As the Baby Boomers of America get older and older — according to the U.S. Census, there are 76.4 million of them — the need for related products increases.
Unfortunately, biological things happen to the human body that forces companies to consider how to make money off those isses help resolve some of those pressing (and often embarrassing) ailments for aging denizens of the world.
That’s why Proctor & Gamble has decided it may be a profitable good idea to get back in the incontinence advertising game for the first time in more than 15 years.
We’re sensing a trend here.
New Career Opportunities Daily: The best jobs in media.
Johannes Leonardo, the fashion-savvy New York agency most recently noted for winning the Estee Lauder account, has now picked up the vacuuming business. Like, all of it.
This week TTI Floor Care chose JL as its AOR, which means that the agency will handle creative for Hoover, Dirt Devil and Oreck. The review involved at least a dozen agencies, and TTI CMO Alan Gravely told both Adweek and AdAge that he was “blown away” by the JL pitch.
Johannes Leonardo CEO Michael Duda writes that he was attracted to the new client’s “visionary aspirations and a passionate commitment to change the category”, and the agency will create unique campaigns for each of the three brands.
But will they produce anything as elaborate as last year’s Exorcist parody?
New Career Opportunities Daily: The best jobs in media.
Voici une série de clichés de vues aériennes réalisée par le photographe Tom Blachford à Melbourne un jour d’été. Ces différentes vues, nous montre un monde impressionnant vu du ciel où le temps semble s’être arrêté. A découvrir de manière complète en images dans la suite de l’article.
(TrendHunter.com) Next time you carry a holdall for your long destination travel trips, make sure it’s this über chic 1st Edition Travel Bag by Hardgraft. A classic symbolization of Italian craftsmanship, this…
Burmese journalists said the jail terms in connection with an article about possible chemical weapons production were a blow to recently won freedoms.
Ms. O’Donnell first joined the show in 2006 and her outspoken and often politically oriented commentary helped spark a surge in its ratings.
Why did Newcastle Brown Ale began moving away from TV advertising last year?
“We just realized it was like pissing into the Grand Canyon,” said Ted Royer, chief creative officer for Droga5, New York, the brand’s creative shop. The brand’s budget “will never be big enough to compete with anybody on the national scale the way Bud Light and Coors and Miller [advertise].”
So Newcastle, beginning this year, has undertaken a digital-only strategy aimed at generating viral video hits timed around a few big occasions each year.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
