(TrendHunter.com) When people have the luxury of owning two vehicles, often they’ll opt to purchase one for commuter purposes and another for more versatility outside of the city and suburban environments. The…
The folks over at Space150 have created yet another slaying of industry jargon, business buzzwords and all those other idiotically insipid things we all say to each other as we go through our work day.
But with Industry Terms of Endearment, out just in time for Valentine’s Day, Space 150 has taken seemingly innocuous business blather and coupled it with imagery. The results may shock you into never speaking like this again. Or at least, give you a giggle when you do.
Advertising Agency: DeVito/Verde, New York, USA
Executive creative director: Sal DeVito
Copywriters: Bob Fremgen and John DeVito
Art Director: Jason Rogers
Senior producer: Karen Tomlin
Account supervisor: Andy Brief
Production: Accomplice Media
Director: Jeff Gorman
Executive producers: Mel Gragido, Jeff Snyder
Producer: Kourtney Gleason
Advertising Agency: DeVito/Verde, New York, USA
Executive creative director: Sal DeVito
Copywriter: Rich Ostroff
Art director: Mike Vitiello
Senior producer: Karen Tomlin
Account supervisor: Andy Brief
Production: Accomplice Media
Director: Jeff Gorman
Executive producers: Mel Gragido, Jeff Snyder
Producer: Kourtney Gleason
Advertising Agency: DeVito/Verde, New York, USA
Executive creative director: Sal DeVito
Copywriter: Rich Ostroff
Art director: Mike Vitiello
Senior producer: Karen Tomlin
Account supervisor: Andy Brief
Production: Accomplice Media
Director: Jeff Gorman
Executive producers: Mel Gragido, Jeff Snyder
Producer: Kourtney Gleason
L’artiste Ambreen Butt utilise des centaines de doigts et d’orteils rose en résine qui semblent exploser sur les murs à la gallerie Carroll and Sons à Boston. La représentation semble abstraite, mais devient très réaliste lorsque l’on se rapproche de l’oeuvre. Une invasion de doigts à découvrir en photos dans la suite de l’article.
Magazine brands have been on the iPad since the start, striving to find the best ways to engage readers with tablet-ized versions of their articles and ads. After nearly four years, what works best?
To find out, GfK MRI Starch Advertising Research measured 27,099 ads in 784 tablet magazine issues published last year. We surveyed readers of specific magazine titles and issues to determine how many of them had noted specific ads and how they used any interactive features.
Although many of the most-noted ads invited readers to play videos or pull up websites, it turned out that many were just as static as in print. Placement and exclusivity seemed to be at least as important. Ad positions in the first 10 pages of a tablet issue performed particularly well. And ads that had some or all of the issue to themselves climbed to the top of the rankings.
Advertising Agency: Heat, San Francisco, USA
Executive Creative Director: Steve Stone
Senior Copywriter: Ryan Hartsfield
Senior Art Director: Jeff Fang
Director of Production: Brian Coate
Content Producer: Kami Shallenberger
Account Director: Eddie Garabedian
Account Manager: Bryant Marcia
Assistant Account Manager: Nicole Bronstein
Business Affairs Director: Russ Nadler
Production: Station Film
Edit: Beast Editorial, San Francisco
Color: The Mill
VFX and Finishing: Ntropic
Senior Engineer: Joaby Deal
Executive Producer: Lauren Mask
Published: February 2014
The author of “What’s the Matter With Kansas” will contribute feature articles every Sunday and comment on current events.
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Mrs. Black, who rose to the height of Hollywood stardom as a precocious little girl in the 1930s, returned to the spotlight in the surprising role of a diplomat in the 1960s.
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The deal for Time Warner Cable solidifies Comcast’s reputation as an enterprise with grand, even audacious, ambitions.
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Yesterday we brought news of Draftfcb New York’s case study for the Jamaica Tourist Board. Well, that agency is feelin’ the rhythm and has just released a song for the Jamaican bobsled team, called, appropriately enough, “The Bobsled Song.”
The song was written by Sidney Mills and Jon Notar, “according to the shape and length of the actual race track” at Sochi, in order to act as a soundtrack to Jamaica’s run. What’s more, the song’s lyrics sync up perfectly with the lefts, rights, and straightaways of the course. This is best illustrated in the fun, mostly 8-bit video game style music video above. (Anyone else wish this game was real?) Everybody loves Jamaica’s bobsled team, thanks to Cool Runnings, and now there’s one more reason to watch Jamaica compete at Sochi. This Sunday, head on over to bobsledsong.com, tune in for the first heat at 11:15 AM, and the second heat at 12:45 PM, and play “The Bobsled Song” when Jamaica starts their run. Or follow @VisitJamaicaNow on Twitter for updates on when team Jamaica runs. It’s bobsled time. Stick around for credits after the jump. continued…
New Career Opportunities Daily: The best jobs in media.
Film
Big Lots
Advertising Agency:O’Keefe Reinhard & Paul, Chicago, USA
Chief Customer Officer:Andrew Stein
Broadcast Manager:Thomas Clark
Producer:Thomas Clark, Caitlin Rocklen
Marketing Manager:Katherine Reda
Creative Director:Matt Reinhard
Director Creative Services:Sue Gillan
Writers:Cooper Johnson, Vinny DeGaetano, Aaron Fronk
Executive Producer:Scott Mitchell
Senior Account Executive:Christina Chonody
Production:AdDigital
Director:Jeff Jenkins
Executive Producers:Tom Mooney, Dan Klein
Editorial:Whiskey & Bananas Studio
Editor:Jeff Jenkins
Music:Beacon Street
Composers:John Nau, Andrew Feltenstein
Choreographer:Chantal Robson
Le designer Gonçalo Campos trouve la solution parfaite pour garder les choses à portée de main, dans un produit élégant et sculptural. Très robuste et conçu pour une utilisation quotidienne, ce cintre a été conçu pour se démarquer et accrocher les éléments de toutes les tailles grâce à ses courbes irrégulières.
Toyota Division is overhauling its U.S. marketing operations and will require 80 employees to reapply for newly created positions or take a voluntary separation from the automaker.
As part of the changes, employee roles and responsibilities are being redefined to be more “integrated, flexible and efficient,” Toyota, whose U.S. operations have 6,100 employees, said in a statement late Thursday.
The automaker said the changes were necessary “in order to meet our future business needs, and support our dealers and guests more effectively.”
New York agency Noise wants to create the world’s longest love song, and they’d like your help.
Creative director Nathan Phillips has created a project called “Love Songs for Lonely People,” which attempts to “write a love song for every single person on the planet.” Visitors to the site are invite to download the track and write a six-second song, post the music video on Vine with the hashtag #LoveSong4U, and to share their favorites on social media. Since the project is still in its infancy, they could really use some help. So head on over to the site and make your contribution if your heart’s into it.
New Career Opportunities Daily: The best jobs in media.
The Olympic athletes in this Dos Equis ad may just be actors (the Olympics won't let non-sponsors use legit athletes for advertising), but they still end up being the stars of this ad ostensibly about the Most Interesting Man in the World.
It's less an ad for beer and more of an ad for female bobsledding, since the women at the start of this video have gotten a lot of the attention. Gross, creepy attention, especially in the comments of the YouTube clip or whichever website is drooling over them, but attention all the same.
Far be it for me to say that the Most Interesting Man in the World has been upstaged, but he's definitely got some competition.
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Jenny Liz Rome est un illustratrice canadienne qui nous propose des dessins combinant des éléments classiques et modernes. Avec des images centrées sur la mode, cette artiste talentueuse nous invite à découvrir son monde où les femmes semblent se métamorphoser en animaux.
Film
Expedia
Advertising Agency:180, Los Angeles, USA
Chief Creative Officer:William Gelner
Creative Director:Matthew Woodhams-Roberts, ? Dave Horton?
Art Director:Rob McQueen?
Director:Charlie Crane
Production:Knucklehead
Editing Company:Rock Paper Scissors
Visual Effects:A52
Agency Producer:David Emery
Executive Producer:Carol Lynn Weaver
Producer:Meagen Carroll
Director Of Photography:John Barr
Editor:Conor O’Neill, ? Jamie Foord, ? Grant Surmi?
Head Of Production:Megan Meloth, ? Natasha Wellesley
After handling marketing efforts internally over the years, San Francisco-based Trulia, a company that essentially serves as an online real estate resource, is looking outward as it’s chosen Draftfcb SF as its first AOR, effective immediately. DFCB SF, which won following, yes, a “competitive review,” is now tasked with developing a fully integrated campaign that’s set to launch in second quarter of this year. No word yet on who else participated in the review (though Draftfcb did beat out seven other agencies), but Trulia CMO Kira Wampler says in a statement, “The Draftfcb team stood out during our selection process“The agency developed a strategy that demonstrated a thorough understanding of our consumer and category.”
Trulia now joins a Draftfcb SF client roster that currently includes Levi’s, EA, Taco Bell and Dockers.
New Career Opportunities Daily: The best jobs in media.
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