Corner Office: Bob Pittman of Clear Channel, on the Value of Dissent
Posted in: UncategorizedTelekarta satellite TV: Happiness, Sadness
Posted in: UncategorizedAdvertising Agency: Voskhod, Yekaterinburg, Russia
Creative Director: Andrey Gubaydullin
Copywriter: Egor Gavrilin
Art director: Alex Solodky
Production: HYPE
Director: Stevie Russel
DOP: Adam Etherington
Producers: Murad Osman, Ilya Stewart
Production service Israel: Ooops Films
Donovan Wylie: Vision as Power
Posted in: UncategorizedRectangle Layered Furnishings – These Cages Tables Marry Aesthetics with User-Practicality (GALLERY)
Posted in: Uncategorized100 Manly Jewelry Gifts for Him – From Secret Agent Cufflinks to Dangerous Male Jewelry (TOPLIST)
Posted in: UncategorizedSan Francisco vira Gotham City por um dia
Posted in: UncategorizedAcordei com esta notícia reverberando em todos os lugares. Miles, um garoto de apenas cinco anos e portador de leucemia, ganhou da Make-a-Wish Foundation um dia inesquecível: Viver como Batman.
A ação foi rapidamente apoiada pela cidade inteira e, pelo visto, ao longo do dia será apoiada pelo resto do mundo. Tem até Vine com Barack Obama. A história completa do BatKid através de fotos nas redes sociais você pode ver no The Daily Dot.
Post originalmente publicado no Brainstorm #9
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Trend of the day: The age of opinion
Posted in: UncategorizedUnqualified online opinion is in chronic oversupply today, writes Nicola Kemp in our latest ‘Forward 50’ entry.
MSNBC Suspends Alec Baldwin and His Talk Show
Posted in: UncategorizedGeneral Mills Put Crunch In Its Cereal And A Kilt-Clad Man In Its Ads
Posted in: UncategorizedAccording to Cossette/Toronto, you don’t need to be a Scotsman to experience the delicious, long lasting crunch of Oatmeal Crisp. Nevertheless, Oatsy McTavish is keen on the brand.
As he likes to say, “Oatmeal Crisp wins. It’s the ultimate crunch.”
There’s more for your mouth at CompetitionCrunch.com.
The post General Mills Put Crunch In Its Cereal And A Kilt-Clad Man In Its Ads appeared first on AdPulp.
Streaming and Cable Deal for ‘The Simpsons’
Posted in: UncategorizedMoney is Material
Posted in: UncategorizedMark Wagner nous propose de découvrir de superbes collages et copies d’oeuvres connues de tous en utilisant des billets. Des créations doublement d’une grande valeur à découvrir dans une jolie vidéo réalisée par Kelly Nyks & Jared P. Scott pour The Avant Garde Diaries à découvrir dans la suite.
HTC Begins Global PR Review
Posted in: UncategorizedHTC’s global PR head resigned recently after only four months on the job, but that’s not stopping the Taiwanese mobile device manufacturer from conducting a global agency review, according to people familiar with the matter. The company isn’t wasting any time as it looks for broad PR support in various global markets, including the U.S. and Asia, the people said.
A handful of PR shops sit on HTC’s roster, including independent shop Waggener Edstrom in North America. The agency referred calls to the client.
HTC’s head of global public relations, Lorain Wong, resigned in October due to to family reasons, Bloomberg reported last month. Chief Marketing Officer Ben Ho told Bloomberg at the time that she would stay on as a consultant for three to four months.
Check Out Twofifteenmccann’s Cinematic Campaign for Xbox One Exclusive ‘Ryse: Son of Rome’
Posted in: UncategorizedRyse: Son of Rome “Path of Vengeance” from H.K. McCANN on Vimeo.
Twofifteenmccann’s new campaign for Xbox One exclusive “Ryse: Son of Rome” is cinematic in approach and scope.
At the heart of the campaign is the 60 second TV spot “Path of Vengeance” (featured above) which sees the game’s protagonist, Marius, “fight his way from the wilds of the Roman frontier in Brittania, across the Coliseum floor and into the Imperial Palace itself.” In one of the spot’s more interesting touches, the action is accompanied by whispers from Roman citizens spreading his legend. Twofifteen wanted to represent how in ancient Rome “deeds of epic heroism were quickly spread by word of mouth, and the story changed based on who was doing the telling,” which they mimicked with the differing accounts of Marius in the spot. It’s a nice, immersive little detail that’s telling of the overall approach to the campaign.
In addition to the TV spot, Twofifteenmccann, in conjunction with production company Smuggler, created a web series featured on Machinima. Entitled “The Fall,” the series features four, five-minute mini-epics detailing Marius’ backstory, history and motives. The agency claims that each installment is a “mini epic film unto itself.” While that may be overstating a point, this is a very large-scale approach to market the game, and “The Fall” is a solid accomplishment in its own right. It also succeeds quite well at making the game look badass, with what appears to be a pretty compelling story. You can check out the first installment of “The Fall” after the break, along with campaign credits. continued…
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Papa John’s Launches Creative Review
Posted in: UncategorizedPapa John’s has put its advertising account into review.
The account is currently at ZGroup, a unit of Ft. Lauderdale, Fla.-based Zimmerman. The review, which will focus on creative only, was initiated following several months of evaluation of the brand’s advertising needs, according to a press release. Zimmernman has declined to participate in the review. NJS Consulting will handle the review process.
A spokeswoman for ZGroup said “the numbers speak for themselves. We are incredibly proud of our relationship with Papa John’s and wish them the best.”
Ad Age Hosts Women to Watch China Gala in Shanghai
Posted in: UncategorizedAd Age and Thoughtful China hosted the second annual Women to Watch China gala dinner at the Peninsula Hotel in Shanghai on Nov. 7. China was the first country outside the U.S. to launch Ad Age’s Women to Watch, and has now been joined by Brazil and Turkey.
(Photos by Kan Zang:)