Cars We Love Series

Focus sur le photographe turc Cihan Unalan qui rend hommage à quelques-unes des plus belles voitures présentées au cinéma, dont le design a fortement influencé notre façon de percevoir l’innovation. Une superbe série pour un très bel éloge avec « Cars We Love » à découvrir en images dans la suite de l’article.

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Pague com um beijo

Ah, o beijo. Quantas coisas já não foram feitas por um simples e único beijo. Beijos selam paixões, marcam despedidas e, se você estiver na máfia, um beijo do capo di tutti capo pode ser sinônimo de morte.

Beijo é uma coisa tão importante que, se você lembrar do filme “Uma Linda Mulher”, vai ver que era a única coisa que a Julia Roberts não negociava no, digamos, “pacote” que vendeu para o Richard Gere.

Pois o beijo agora também virou moeda de troca. Pelo menos na Austrália. A Metro St. James, uma pequena e simpatica cafeteria de estilo francês em Sydney, fez esta, como dizer, ação não muito ortodoxa.

No mês de junho, durante as 9 e as 11 horas, qualquer casal pôde pagar seus cafés com um beijo. Isso mesmo. Um beijo. E antes que alguém pergunte, os funcionários do café não participam da coisa, o beijo tem que ser entre os clientes mesmo. E segundo o video diz, tem que ser pra valer. No Facebook da marca dá para ver a foto de vários dos beijos

Pay With a Kiss

Aí você pergunta: Tá, mas eles não vão ter prejuízo dando café? Claro que sim. Segundo Philip Valet, o gerente, eles já bancaram mais de 700 euros em troca de beijos. Mas esse não é o foco do momento: “Nós somos franceses e o romance é algo que temos orgulho”, diz o gerente.

Se a gente pensar que o vídeo que divulga a ação já passou dos 750 mil views, o movimento na primeira semana aumentou em cerca de 10% e você, que mora aqui do outro lado do mundo já sabe que existe um café chamado Metro St. James que fica em Sydney, acho que 700 euros foi um excelente negócio.

Brainstorm9Post originalmente publicado no Brainstorm #9
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Nike Gives Kevin Durant a Second Chance at Being Drafted First

"He can't ball, he just tall." With smack talk on his sneering lips, 5-foot-9 forward Anton Barrels makes his commercial debut in this Nike Basketball spot from Wieden + Kennedy, set during a shirt vs. skins draft in the Maryland hometown of real-life 6-foot-9 superstar Kevin Durant. The ad, directed by David Gordon Green of Chelsea Pictures and edited by Geoff Hounsell of Arcade Edit, introduces Durant's KD VI Nike shoe, and he gets chosen first for the local game. It's all a big in-joke, because Durant was famously taken second in the 2007 NBA Draft, trailing Greg Oden, who's probably worn casts more often than sneakers during his injury-riddled pro career. (Where's Greg's new footwear line, you heartless bastards!? Dude's got doctor bills to pay!) The commercial is amusing even if you don't know the backstory, though it helps. Frankly, I was rooting for Barrels, a sweat-soaked, tie-and-tank-top-wearin' everyman, to be the top pick, because his misplaced moxie steals the show. Sorry, Kevin, but in my book, you're still No. 2. Credits below.

CREDITS
Agency: Wieden + Kennedy, Portland, Ore.
Global Creative Directors: Alberto Ponte, Ryan O’Rourke
Art Director: Jason Campbell
Copywriter: Nathaniel Friedman
Account Supervisor: Jordan Muse
Account Executive: Jessica Shaw
Executive Producer: Matt Hunicutt
Producer: Chris Capretto

Production Company: Chelsea Pictures
Director: David Gordon Green
Director of Photography: Eric Treml
Executive Producers: Allison Amon, Lisa Mehling, Pat McGoldrick
Head of Production: Adam Guliner

Editorial: Arcade Edit
Editor: Geoff Hounsell
Assistant Editor: Sean LeGrange
Managing Director: Damian Stevens
Executive Producer: Nicole Visram
Visual Effects: Airship Post
Visual Effects Producer: Greg Heffron
Color: Sean Coleman at Company 3
Sound: Jeff Payne at Eleven Sound
Color Company: MPC
Colorist: Mark Gethin

    

London Live TV hires F1’s Balcombe ahead of March 2014 launch

London Live TV, the Evening Standard’s local TV network, is preparing to launch in March 2014, and has hired Formula 1’s technician Bryn Balcombe to help with its rollout.

Deceptive Self Defense Pens – The Schrade Brand Has Created Writing Devices That Do More Than Write (GALLERY)

(TrendHunter.com) These self defense pens by Schrade aren’t your average writing accessories. These self defense pens are widely used by law enforcement officers, fire fighters, outdoor enthusiasts and regular…

Audi: Sand castle

Today, let your inner child play.
Montreal Audi Dealers proudly support the CHU Sainte-Justine Foundation.

Our client sponsored a golf tournament aimed at raising funds for a local children’s hospital. The ads sole purpose was to remind participants that the event was not just about playing golf, it was about helping children.

Advertising Agency: TANK, Montréal, Canada
Creative Director: Alexandre Gadoua
Art Director: Olivier Ventura
Copywriter: Christian O’Brien
Producer: Marie-Pierre Lemieux
Retoucher: Daniel Oyarzun
Published: May 2013

Durex: Stake

Advertising Agency: Ogilvy, Honduras
Executive Creative Directors: Hugo Rück, Tomás Balduzzi
Art Director: Hugo Rück
Copywriter: Tomás Balduzzi
Illustrator: Douglas Smith
Representative: Richard Solomon
Account Supervisor: Ericka Coello
Agency Production: Marco Nelson, Danny Lainez
Published: March 2013

Durex: Fire squad

Advertising Agency: Ogilvy, Honduras
Executive Creative Directors: Hugo Rück, Tomás Balduzzi
Art Director: Hugo Rück
Copywriter: Tomás Balduzzi
Illustrator: Douglas Smith
Representative: Richard Solomon
Account Supervisor: Ericka Coello
Agency Production: Marco Nelson, Danny Lainez
Published: March 2013

Durex: Guillotine

Advertising Agency: Ogilvy, Honduras
Executive Creative Directors: Hugo Rück, Tomás Balduzzi
Art Director: Hugo Rück
Copywriter: Tomás Balduzzi
Illustrator: Douglas Smith
Representative: Richard Solomon
Account Supervisor: Ericka Coello
Agency Production: Marco Nelson, Danny Lainez
Published: March 2013

Felix: Miau-O-Mats

Events run in 5 cities in Poland, that was driven by the custom built “vending machine” that was giving away the samples of the product.

Advertising Agency: V&P Group, Warsaw, Poland
Creative Director / Copywriter: Artur Klimek
Art Directors: Natalia Risco, Micha? Duchowski
Strategy: Artur Tomikowski, Piotr Nowicki
Account Supervisor: Dawid Budzi?ski

Cerveza Andes: Hurricane Martha

Advertising Agency: Del Campo Saatchi & Saatchi, Argentina
Executive Creative Directors: Maxi Itzkoff, Mariano Serkin
Creative Directors: Ariel Serkin, Juan Pablo Lufrano
Creatives: Daniel Minaker, Sebastian Tarazaga, Lucas Bongioanni, Javier Agena Goya
Agency Producers: Adrian Aspani, Camilo Rojas, Lucas Delenikas, Felipe Calviño
Production Company: Rebolucion
Directors: Armando Bo, Andres Salmoyraghi
Executive Producers: Patricio Alvarez Casado, Ezequiel Ortiz
Music: Violeta Musica
Advertiser’s Supervisors: Ricky Fernandez, Juan Zarattini, Matías Mediña

Cerveza Andes: Hurricane Laura

Advertising Agency: Del Campo Saatchi & Saatchi, Argentina
Executive Creative Directors: Maxi Itzkoff, Mariano Serkin
Creative Directors: Ariel Serkin, Juan Pablo Lufrano
Creatives: Daniel Minaker, Sebastian Tarazaga, Lucas Bongioanni, Javier Agena Goya
Agency Producers: Adrian Aspani, Camilo Rojas, Lucas Delenikas, Felipe Calviño
Production Company: Rebolucion
Directors: Armando Bo, Andres Salmoyraghi
Executive Producers: Patricio Alvarez Casado, Ezequiel Ortiz
Music: Violeta Musica
Advertiser’s Supervisors: Ricky Fernandez, Juan Zarattini, Matías Mediña

McCann Dublin merges with Blue Cube

McCann Worldgroup’s Dublin office is merging with interactive agency Blue Cube and will re-launch under the name McCannBlue.

23red hires Felix Hall as MD

23red, the integrated agency, has hired Felix Hall, previously a business director at M&C Saatchi, as its managing director.

Super Interessante Magazine: Recipe

The Super Interessante Magazine just launched the fim “Recipe”, produced by Kombat Films, which is the continuation of the campaign “Starving Minds”.

Advertising Agency: Moma Propaganda, Brazil
Editor: Daniell Rezende
Art Director: João Paulo Medeiros
Creative Director: Rodolfo Sampaio
Attendance: Izabella Villaça, Tomaz Holy Spirit, Marcela Figueiredo
Approval: Dimas Mietto, Cezar Almeida
Rtv: Marcelo Toledo Tyson
Director: Gabriel Mattar
Producer: Kombat Films
Director Of Photography: Gabriel Mattar
Executive Producer: Paulo Ferreira
Assembler: Jera Calderon
Animators: Gabriel Mattar, Mitihey Ando, Paul Simi
Production Art: Fernanda Teixeira, Yves Moura
Sound producer: Gloria In
Music Producer: Teresa Moranduzzo

Absolute Radio and Twentieth Century Fox partner for internship scheme

Absolute Radio and Twentieth Century Fox have formed a partnership to launch a six-month ‘The Apprentice’-style internship, inspired by the movie release of the same name.

Celtic Football Club launches first in-stadium Wi-Fi

Celtic Football Club has launched what it claims is the most technologically advanced in-stadia Wi-Fi, as it looks to combat the traditionally-poor mobile connectivity and web access in sports venues.

Stylized Renaissance Ruffled Collars – These Renaissance Costume Collars Would Impress Any Poet (GALLERY)

(TrendHunter.com) For those who’ve wondered what it would be like to live in the times of glorious Queen Elizabeth and the epic writer and poet Shakespeare, these Renaissance collars are the perfect accessory…

Mizuno: Wendy

From Running Trails to Filibusters, We Never Stop Striving.
Mizuno. Never settle.

http://www.motherjones.com/mojo/2013/06/wendy-davis-filibuster-shoes

Copywriter: Ricardo Durán
Art Director: Gerardo Guillen
Photographer: Eric Gray

Animal Shaped Furniture

Marcantonio Raimondi Malerba est un designer italien basé à Cesena qui aime s’inspirer du monde animal pour créer divers objets. Avec « Sending Animals » cet artiste nous propose de découvrir des meubles en bois sous la forme de silhouettes d’animaux tels que la vache, le cochon ou encore l’oie. A découvrir dans la suite.

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