Hasta La Creative!

David Wilson, vainqueur d’un Fubiz Awards 2013 cette année, a réalisé le clip signant le retour des Arctic Monkeys avec le morceau « Do I Wanna Know ? ». Produite par Colonel Blimp, cette vidéo d’animation du plus bel effet propose de découvrir la transformation d’ondes sonores en courbes de femmes.

(TrendHunter.com) Revealing the innards of sleek and terrifying bullets, artist Sabine Pearlman created a collection of portraits called the ‘Ammo’ series. The photo project consists of a series of shots…

Over the course of my career, I’ve been blessed to work for some of the very best creative directors in the business — and some of the worst.

Working for the bad ones seemed like hell at the time, but in retrospect the lessons I learned from them were every bit as valuable as those I learned from the good ones. It’s true, as the song says, that what doesn’t kill you makes you stronger. It can also help you become a better creative director.

The Creative Director from Central Casting

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Released over a month ago with literally no uptake on YouTube, this quirky video campaign for erectile dysfunction pill Dynafil from PharmaDynamics features an awkwardly smarmy Phil the Legend who’s recently got his mojo back after popping a few pills.

Phil, one of those guys who should never be overly confident and should always gracefully shrink into the background, has become overly confident with the ladies after having taken Dynafil. In the videos. we are treated to Phil’s cringe-worthy antics such as an attempt at witty reparte with a video store clerk and overly obsequious flirtation with a babe on the beach all while wearing shirts that are too tight and shorts that are too short.

We always wonder about the casting portions of these campaigns. After all, what would it be like to be told you are being cast because you are overweight, awkward looking and carry the natural smarm of a 70’s porn star?

Whatever the case may be, this dud’s got it in spades. The campaign was created by Saatchi & Saatchi Cape Twon

Well, what wasn’t posted in reports about the current status about the G2/Ogilvy action merger was this clip that comes to us via the operation’s Facebook page. Here was the note that preceded it: “It’s official … We Are Geometry Global! Want to learn more about the world’s largest activation agency?” Considering were more adept at algebra versus geometry, we’re heartbroken, but while we cry, here’s a statement:

“Geometry Global will be an autonomous network within WPP. With headquarters in London and New York, it comprises G2, Grey Group’s activation agency, OgilvyAction, Ogilvy & Mather’s activation business and JWTAction, JWT’s shopper marketing and experiential agency. JWTAction is itself a joint venture between JWT and OgilvyAction in the United States and will retain its autonomy within Geometry Global.”

 

New Career Opportunities Daily: The best jobs in media.

As everyone laments the conclusion of a great NBA season, we’re all reminded that it’s almost vacation season. Some of us find a beach, others opt for a refreshing hike. You may only think of Colorado ski resorts as a winter vacation hub, but with some creative guidance from Seattle-based Wexley School for Girls, the Copper Mountain resort wants to remind vacationers that it’s still looking to thrive as the summer gets sweaty. Three new Copper Mountain spots will be airing in the coming months. “Golf Triathlon” will be released first on June 24.

The ads are a continuation of Wexley’s “Everyone Deserves a Snow Day” campaign, somewhat puzzling considering school is out and there aren’t snow days to be had. The set-up is overly simple: a standard nuclear family trading uncomfortable banter on a skilift. The premise of a gold triathlon is a dynamic idea in theory, ripe with potential humor, but here it is rendered boring. Showing the golf course to the viewer may have fixed the boredom. The two unreleased spots, “Events,” and “Woodward,” are much of the same: jokes that don’t make you laugh. Same background, same skilift, no variety. A bland campaign for a bland Friday.

You can see the other two spots and credits after the jump.

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New Career Opportunities Daily: The best jobs in media.

Ogilvy & Mather’s “auto tune” radio spot for Dove has won the second Aerial award since they returned as a monthly prize, in the same week the spot picked up a Gold Lion in Cannes.