“Whatch your home everywhere you go.”
Advertising Agency: Grey, Indonesia
Executive Creative Director: Randy Rinaldi
Creative Director: Dodi Triaviandi
Art Director: Berry Dawanas, Ogi Prayoga
Copywriter: Galih Prayoga
Agency Producer: Iman Soesanto
3D Artist: Magicpixel
Digital Imaging Artist: Magicpixel
Advertising Agency: Grimm Hallun Holtappels, Germany
Creative: Florian Grimm, Bettina Olf
Director: Alison Maclean
Agency Producer: Hermann Krug, Marcella Maack
Axa, the insurance and pensions group, has appointed Kitcatt Nohr Digitas to handle its digital account.
Volvic is searching for talented photographers via a Facebook competition, which aims to find a team of social media brand advocates and community managers.
Walkers has boosted its commitment to sourcing its ingredients from Britain by introducing a range of new British flavourings, which will be supported by a major campaign featuring Gary Lineker
(TrendHunter.com) Photographer Andy Long Hoang captures the ‘Net a Dong’ FTV Indochina editorial. The striking and surreal portrait opposes traditional style ideals and is featured in the Asian publication&…
A Guinness volta a acertar a mão na campanha Made of More com mais um belo filme, desta vez contado sob o ponto de vista de um relógio. Assim como a nuvem, que tinha vontade própria, este relógio resolveu ir além do tradicional tic-tac para tentar ajudar as pessoas ao redor dele em três situações diferentes, em que ele pode avançar e retroceder o tempo, ou ainda fazer com que os minutos passem mais devagar.
Com um visual bonito, todo em preto e branco, mais um roteiro envolvente e poético, é uma bela forma de se começar a semana.
Mais uma vez, a criação é da AMV BBDO.
Post originalmente publicado no Brainstorm #9
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(TrendHunter.com) The Jacek Sroka Label editorial graces the publication’s #3 issue. The futuristic fashion story reinvents a 60s MOD inspiration with eccentric styling by Edvard Mess.
Models Agnes Dragon and…
Music and film brands including Universal Music, Warner Music, Sony and Twentieth Century Fox are reportedly putting together a rescue package for HMV.
A Bandera Blanca Missing Children, organização responsável pela divulgação e busca de crianças desaparecidas na Argentina, lançou uma campanha bem interessante criada pela Almacén de Buenos Aires. Combinando a curiosidade das pessoas com a tecnologia QR Code bem posicionada, a campanha QRiosity Codes se propôs a envolver quem mais interessa: os pais.
A ativação foi feita nos principais parques de Buenos Aires, onde os QR Codes foram espalhados por bancos e brinquedos. Quando fotografados, os códigos divulgavam dados sobre crianças desaparecidas na Argentina. A ação também chamou a atenção da imprensa, mas o principal é que mais de 5 mil pessoas acessaram o conteúdo da Bandera Blanca.
A gente sempre torce para que ações como esta ou como outras realizadas no Canadá e Chile possam ser úteis para reduzir o número de crianças desaparecidas. Quem sabe.
Post originalmente publicado no Brainstorm #9
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Brylcreem is reviewing its strategy of using sport stars in its advertising, throwing its commercial relationship with cricket star Kevin Pietersen in doubt.
John Witherow, the editor of the Sunday Times, has been appointed acting editor of The Times, in an interim move made after the independent directors of The Times refused to endorse his appointment.
Honda has rolled out a pan-European campaign that aims to showcase both the performance and practical benefits of the latest 1.6 diesel engine model in its Civic range.
Clarks International, the shoe manufacturer, has put its international advertising business up for pitch.
LoveFilm has partnered with Channel 4 to bolster its TV content offering, as it strives to gain an edge over arch-rival Netflix.
Le photographe new-yorkais Brad Harris a réalisé une série de clichés absolument magnifique durant le « World Speed Trials » au Bonneville Salt Flats dans l’Utah, lieu désert où des équipes viennent du monde entier pour tenter de battre des records de vitesse. Plus d’images dans la suite de l’article.
(TrendHunter.com) From clever Facebook cover photos to DIY wall decor, today’s top trends celebrated the creativity of consumers.
Instead of simply attaching a regular cover photo to their Facebook page, many…
(TrendHunter.com) Regardless of the occasion, leopard print accessories are a great way to spice up your wardrobe.
The print, which takes inspiration from the animal kingdom, is a black and tan pattern that has…
(TrendHunter.com) Despite how these adorable digital pets appear in the images, they are not micro-beings. Instead, they are digital displays provided by a downloadable online application.
These interactive…
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