(TrendHunter.com) Color can bring a picture to life, but nothing maintains a classic feel more than monochromatic photography. Black and white falls into a timeless category and gives photos an authentic and dynamic…
(TrendHunter.com) Kids these days aren’t satisfied with normal school bags, they want high tech backpacks that can do more than just hold their books. Once upon a time, having a cool backpack meant a certain…
The Sunday Times has launched an integrated campaign to promote The Sunday Times App List 2013.
(TrendHunter.com) Nothing quite lights up a room like sparkly accessories. They add the perfect amount of bedazzle to any outfit and will make you radiate up close and far away.
Glittery accessories come in…
TalkSport has partnered with IGN Entertainment, News Corporation’s male-focused digital company, to offer brands and agencies creative solutions across both companies’ portfolios.
Diet Coke has unveiled its latest TV commercial, created by BETC London, to coincide with its 30th anniversary.
BlackBerry maker Research in Motion (RIM) will roll out the biggest marketing campaign in its history to push its new operating system (OS) with activity spearheaded by a Super Bowl spot.
Atomic London has picked up the advertising business for the children’s charity Rainbow Trust without a pitch.
(TrendHunter.com) Man soaps are the ultimate novelty products to keep our man-hides clean. Men everywhere are tired of scrubbing flower-scented soap with anti-aging defense and frilly moisturizing elements. Men just…
O noticiário internacional tem chamado bastante atenção, nos últimos dias, para o rigoroso inverno enfrentado pelos países do Hemisfério Norte. O frio e as tempestades de neve têm deixado irreconhecíveis algumas das paisagens mais famosas do mundo. É aí que entra o novo filme da agência de viagens Spies, da Dinamarca, pronta para vender pacotes para destinos quentes e ensolarados. O argumento (como se isso realmente fosse necessário) é que o sol renova a disposição das pessoas.
Para comprovar a hipótese, foi feito um experimento pela Universidade Técnica da Dinamarca com dois bonecos de testes, que receberam placas de energia solar para recarregarem suas baterias. Um foi mandado para um local frio e outro para um lugar quente e expostos às mesmas (?!) condições durante 7 dias. O vídeo acima mostra os resultados dos testes de resistência no trabalho e durante o sexo.
A criação é da RBML.
Post originalmente publicado no Brainstorm #9
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The search for this year’s top brands in social media has begun as Social Brands 100 opens today for nominations in what will be the biggest year yet for the bench ranking report.
(TrendHunter.com) One sure fire way to get some attention is with one of these extreme hairstyles. For both men and women, your hairstyle is a reflection of how you feel about yourself. The look in men’s hair…
Advertising Agency: Miami Ad School, Madrid, Spain
Creative Director: Antonio Castillo
Art Director: David Planells
Copywriter: Yerai Gómez
“For memories you can’t recreate.”
Advertising agency: ACW Grey, Tel Aviv, Israel
Executive Creative Director: Tal Riven
Creative director: Ziv Meiri
Client manager: Anat Leventon
Art: Karin Gross
Copy: Kobi Cohen
Supervisor: Hila Amrani
Account manager: Gali Abramovich
Production Manager: Meital Tzoref
Producer: Naama Hadomi
Special projects: Yael Hermesh
Future, the media group, is launching a weekly iPad magazine called Football Week through a partnership with content provider, Press Association.
Coup de cœur pour Mark Bramley, un photographe anglais qui a notamment travaillé pour de grands constructeurs de voitures. Ce dernier développe également des clichés de paysages « Landscapes » absolument incroyables. Des images fascinantes sur son portfolio et dans à découvrir dans la suite de l’article.
Kellogg’s Special K is to undergo a £5m marketing campaign supporting its first recipe change for 30 years, as the cereal maker looks to turn around flagging sales.
Nada de Star Wars ou adoráveis cãezinhos. Para o Super Bowl deste ano, a Volkswagen resolveu convidar as pessoas para serem felizes usando… bem, pessoas. Para apresentar o modelo 2013 do New Beetle, o cenário escolhido foi um típico escritório – bem diferente daquele campo aberto do teaser estrelado por Jimmy Cliff e outras celebridades da internet – com os funcionários sofrendo da velha conhecida “síndrome de segunda-feira”. Todos, menos Dave, que descobriu uma “ensolarada” disposição, que se manifesta de uma maneira bem jamaicana. E é claro que ele quer compartilhar isso com todo mundo.
Para que os fãs se juntem a este manifesto pela felicidade, a hashtag escolhida pela Volkswagen é #GetHappy. Também foi criado um simpático hotsite que mostra alguns dos “perfis” mais comuns que encontramos nos escritórios mundo afora. Os internautas podem procurar seus amigos e marcá-los. Agora, se você quiser baixar ringtones e a faixa exclusiva C’mon Get Happy, clique aqui.
Feliz segunda-feira!
Post originalmente publicado no Brainstorm #9
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Nokia is taking aim at Spotify with the introduction of a premium paid-subscription service as part of its free-streaming mobile music offering.
Struggling car-maker Opel/Vauxhall has promoted Duncan Aldred to its top marketing job, following the departure of Alfred Rieck after only seven months in the role.
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