“Why should news organisations work together, when we can struggle separately?,” asked The Guardian’s head of media, Dan Sabbagh, less than three few weeks ago.
(TrendHunter.com) The Jenny Packham Spring 2013 Bridal collection adheres to the designer’s love of all things feminine and vintage. Although each dress is much more modern than her previous creations,…
In the week that Bodyform scored a PR hit with a spoof ad on its Facebook page, its parent company, SCA Hygiene, has called a review of the feminine hygiene brand’s global advertising account.
IPA research has revealed that marketing spend has been revised downwards for a second successive quarter and that marketing executives are less confident in their companies’ prospects for the first time this year.
Dewar’s, the premium blended Scotch whisky brand owned by Bacardi-Martini, has put its global advertising account up for review.
Gap, the high-street clothing retailer, has approached agencies about its international advertising and media accounts.
(TrendHunter.com) The Brick House’s ‘Fence Bench’ tutorial introduces a new purpose for weathered wood fences. The blogs curator used an assortment of rotten 4×4” pieces of timber to produce…
Advertising Agency: Leo Burnett, Warsaw, Poland
Creative Director: Pawel Heinze
Art Directors: Leszek Ziniewicz, Ewa Trzpil-Jesionek
Copywriter: Lukasz Witkiewicz
Illustrator: 3D CGI studio – FINISHIZER
Photographer: stock
Account director: Marta Obluska
Account Manager: Agnieszka Makarewicz
(TrendHunter.com) The Aquatic Colors interactive installation is a sight to behold, not to mention experience for oneself. Inspired by the underwater world, it shines with a deep blue glow, turning each and every…
(TrendHunter.com) As Fashionising observantly points out, people may mistakenly believe that the Schon! Magazine ‘Secretary’ editorial was inspired by ‘50 Shades of Grey,’ and rightly so. The…
(TrendHunter.com) Paris may be considered one of the most romantic cities in the world, but the Bridge in Paris by AZC would have it be one of the most fun cities as well. This competition concept envisions an…
(TrendHunter.com) Starring famed model Anja Rubik, this Vogue Korea October 2012 feature displays a dynamic cool factor.
The versatile model is known not only for her striking looks but also for her famed social…
(TrendHunter.com) Alex Andreev is a renowned painter who is most famous for his Separate Reality art series which focuses on ordinary objects in an alternative perspective; the Dystopian Worlds collection is the…
Em sua primeira campanha para o mercado norte-americano, o PayPal resolveu investir em uma mensagem clara e direta: pague como e onde você quiser, de maneira simples e segura. O resultado está em quatro spots protagonizados por Jeff Goldblum, onde ele usa o humor, gestos e mímica para mostrar porque o PayPal é tão bom – e agora, aceito também em lojas.
Explicando como o serviço funciona, e como não é preciso ficar contando sua vida em sites ou ainda lembrar constantemente do número de seu cartão de crédito, os spots têm como alvo um público mais velho, que não bota muita fé nestas modernices.
A agência é a Publicis & Hal Riney.
Post originalmente publicado no Brainstorm #9
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(TrendHunter.com) Last night’s Presidential debate provided seemingly endless quips and quotes from the Presidential nominees, chief among them Mitt Romney’s “Binders Full of Women” that has…
(TrendHunter.com) Get inspired by the future of cityscapes as envisioned by members of the Ontario Association of Architects for the Future of Architecture project.
This conceptual project looks towards reconciling…
In a survey of TV viewers, 42% report they are streaming more content today than they were a year ago.
AB InBev has terminated its relationship with Lance Armstrong just days after expressing its continuing support for the disgraced cyclist, Marketing can reveal.
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