Colorfully Dripping Paintings – Marc Allante Captures Abstract Ideas in the Bounds of Reality (GALLERY)

(TrendHunter.com) Marc Allante creates stunning ink paintings that border on the abstract. Nevertheless, he always adds a detail that offers some context to his artwork. For instance, one of Marc Allante’s…

Cannes Lions Thursday Captured Infographic Style

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In its continuing mission to quantify all the goings on this week at Cannes Lions in France this week, SapientNitro is out with its fourth of five infographics.


Nissan Around View Monitor: Tablet

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“If only all brands had our park assist technology.”

Advertising Agency: TBWA\G1, Paris, France
Creative Directors: Alasdhair Macgregor Hastie, Eric Holden, Rémi Noël
Art Director: Olivier Hommez
Copywriter: Bertrand Gillet
Art Buyer: Julie Champin
Retouching: La souris sur le gâteau


Billie Jean, versão 2012

Um programa da Rai, televisão italiana, convidou grandes nomes do Jazz para gravarem um Remix do clássico “Billie Jean”, de Michael Jackson. A banda foi formada por músicos como Marcus Miller, Billy Cobham, Enrico Rava… e claro, a gravação original da própria voz do rei do pop.

Fechei minha semana com chave de ouro depois desse achado. :)

Brainstorm9Post originalmente publicado no Brainstorm #9
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Cannes 2012: Twix to introduce ‘rivalry’ between brand’s two fingers

Mars, the 2012 Cannes Lions Festival’s Advertiser of the Year, used the event this afternoon to unveil a new global campaign for its Twix chocolate brand.

Cannes Lions Friday: Levy Probes Levinsohn

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As Cannes Lions week winds down (there are no seminars tomorrow but the final Lions will be awarded Saturday night), we take a look at what happened today.


Cannes 2012: DDB’s chief creative Kassaei accuses WPP judges of tactical voting

DDB Worldwide’s chief creative officer, Amir Kassaei, has lambasted some of the WPP judges at this year’s Cannes Lions festival for what he believes has been tactical voting that risks damaging the credibility of the event.

Mars CMO Bruce McColl Unveils Global Twix Campaign at Cannes


What's the secret to Mars winning so many advertising awards? CMO Bruce McColl said "we spend a lot of time sweating those ideas [that combine] a simple human truth with a compelling brand truth" to spread globally.

BBC Worldwide CMO steps down amid restructure

Helen Kellie, chief marketing officer at BBC Worldwide, is to step down from her role, following wider changes at the commercial arm of the corporation that include the creation of a chief brands officer position.

Blossoming Bodice Gowns – The Marchesa Resort 2013 Collection is a Show Stopper (GALLERY)

(TrendHunter.com) Filled with delicate details and glittering embellishments, the Marchesa Resort 2013 Collection is proof why this label is a red-carpet favorite. The collection is a mixture of party-friendly…

Razorfish Behind Response to Smart Car Bird Poop Tweet

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By now you’ve probably seen the humorous response Smart Car made to a tweet from KK Bold Creative Director Clayton Hove which read, “Saw a bird had crapped on a Smart Car. Totaled it.”


Cannes 2012: the most shared ads on the Film Lions shortlist

As Cannes waits for the winner of the Film Grand Prix to be revealed on Saturday night, here’s a look at the runners and riders’ form in the viral stakes.

Will a Ring Finally Turn LeBron Into Michael Jordan of Marketing?


One sports-marketing expert says the Miami Heat star could see a 40% boost in endorsements following his team's finals victory.

McDonald’s Explains Why Food Looks So Much Better in Ads

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We’ve never really wondered why food in advertising always look better than the real thing. But many have and McDonald’s Canada explains why.


Starcom Sues MediaCom Over Planned Hire

Starcom MediaVest Group has sued MediaCom, alleging it has chosen to hire a key Procter & Gamble-focused Starcom executive to head its Chicago office.

Horizon Media Invests in Startup Blab to Predict Social Trends

The idea is to give marketers a bigger window to react so they can get ahead of trends rather than join them after the fact.

Turned Treehouse

Turned Treehouse c’est le projet génial que l’artiste Benjain Verdonck a développé pour le festival d’art Track. Ce dernier a pensé à Ghent en Belgique cette imitation de maison dans un arbre. Proche des autres maisons dans l’architecture, ce projet intrigue et crée une illustion très réussie à découvrir en images et vidéo.

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Gary Stockman to Leave Porter Novelli


Gary Stockman is set to step down as CEO of Omnicom's Porter Novelli, according to people familiar with the matter. It's believed there is no replacement at this time.

The Ring Maker: Nike comemora o primeiro título de LeBron James

LeBron James é amado e odiado, e até ontem ainda não sabia o que era ganhar um anel de campeão da NBA. Foram nove temporadas – incluindo dois vice-campeonatos e três títulos de MVP – e muitas polêmicas até chegar esse dia.

Com o “The Ring Maker”, a Nike homenageia o campeão com o Miami Heat, que ontem venceu o Oklahoma City Thunder por 121 a 106, garantindo o título da temporada. No fim de 2010, a marca tentou levantar a imagem do craque com o excelente filme “Rise”, lembra?

E estou falando faz tempo que 2012 é o ano dos campeões inéditos. Anota aí.

Brainstorm9Post originalmente publicado no Brainstorm #9
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Shortlisted Branded-Entertainment Campaigns Stretch Definition of Content


If you spot Scott Donaton on the Riviera and he doesn't have a suntan, here's why: The Cannes jury he's on is busy exploring the future of branded content, and it goes way beyond traditional boundaries.