BBC and British Museum launch digital museum

LONDON – The BBC, in partnership with the British Museum, is launching a large-scale “digital museum” to promote the upcoming BBC Radio 4 series “A History of the World in 100 Objects”.

ASOS.com appoints Mother’s Clare Dobbie as marketing director

LONDON – ASOS.com has appointed former consultant at advertising agency Mother, Clare Dobbie, as its marketing director.

Paper Round (19 Jan) – a morning look at the day’s newspapers

LONDON – The Sun and the Daily Mirror splash on the fortunate £26m lottery-winning Sturt family today while the latter shifts from pasties to tuna sandwiches as part of its week-long Greggs promotion.

Remington seeks agency for global ad push

LONDON – Remington is stepping up its global marketing strategy and seeking an agency to handle its multimillion-pound advertising account

Grocery code to boost challenger brands

LONDON – British challenger brands will be bolstered in their fight against multinationals and
supermarket own-label goods with the creation of a retail ombudsman and tougher code to boost competition.

Sigma Conseil: Crocodile

“Brand research Lab. Sigma Conseil.”

Advertising Agency: Memac Ogilvy Label, Tunisia
Creative Director: Nicolas Courant
Art Director: Wilfrid Guérin, Géral Héraud
Copywriter: Thomas Thelliez
Photographer: Christian Michelucci

France backs warnings against Microsoft’s IE

LONDON – France has backed Germany’s calls for users to stop using Microsoft’s Internet Explorer due to “vulnerability” in the system.

Santander lines up F1 champion Button for marketing campaigns

LONDON – Santander is lining up Formula One world champion Jenson Button to front its campaigns.

CBS Outdoor hires Mike Moran for MD role

LONDON – CBS Outdoor has hired ex-Toyota marketing chief Mike Moran as managing director.

Urban Hipster – From Hipster Olympics to Weezer Snuggies (THTV)

(TrendHunter.com) Hipster fashion, stuff hipsters hate and the hipster olympics. Today we hunt: URBAN HIPSTER.

10.  What hipster would be complete without being well-acquainted with famed scenster hangout Urban Outfitters.…

Virgin Media unveils MusicFish web offer

LONDON – Virgin Media is to take on Apple and Sky with MusicFish, its music-download service, which is due to launch this summer.

YouTube to introduce live sports coverage

LONDON – Google is poised to become a powerhouse in live sports broadcasting after securing the rights to stream cricket’s most lucrative annual tournament to a global audience online.

Cadbury and Kraft shake hands on £11.5bn deal

LONDON – Cadbury has announced it is finalising the terms of a takeover by Kraft after the US food giant raised its bid to £11.5bn.

PepsiCo appoints UK successor to Gruwez

LONDON – PepsiCo UK & Ireland has appointed Amanda Thomson to the role of UK marketing director, to replace Bruno Gruwez.

Voice band iphone application by WaveMachine Labs

A great iphone app to transform your voice into a musical instrument such as a guitar. Free download voice band application for iphone. Here is the video demo. Advertiser: WaveMachine Labs

Magic optical illusion viral video

2 surprising viral videos abut illusion tricks. The first video is about a pencil that goes through 2 rings. The second video is about Pacman

Changing Faces launches campaign to destigmatise facial disfigurement

LONDON – Changing Faces, the charity for people with disfigured faces, hands and bodies, has launched an ad campaign aiming to change perceptions of those with disfigurements.

Maximuscle makes TV ad debut to support first female specific range

LONDON – Maximuscle is launching its first UK TV campaign to support the launch of Maxitone, its first range targeted specifically at women.

Solve puzzles with Land Rover

Advertising Agency: Y&R, Dubai
Executive Creative Director: Shahir Zag
Creative Director, Art Director, Writer: Komal Bedi Sohal
Creative Director, Writer, Art Director: Shahir Zag
Account Planner: Nadine Ghossoub
Via [Ads Of The World]

Top 20 Trends of the Day (Jan 18) – From Green Fairytale Fashion to Projecting Desktops (COUNTDOWN)

(TrendHunter.com) For the day of January 18th, these are the Top 20 trends, which include Green Fairytale Fashion, Scandalous Church Billboards and Midlife Street Racers. The rankings are based on hundreds of thousands…