Une série d’images à paraître dans le prochain numéro du magazine Shoes Up sur le thème “At Home”. Les images ont été réalisée par le photographe Frédérick Carnet, une direction artistique et des retouches par le collectif Sÿclo.
Did I mention Spike TV’s trailer for original series Blue Mountain State Alan Ritchson (Smallville) is NSFW? (After the jump.) At first, it’s kinda charming, this pissing on the field bit, but the whole thing steps out of bounds more than it stays in the field of play. Look at me with a football reference!
Repetindo a fórmula da ação realizada em 2005, a Fox dará início no último fim de semana de novembro a “Missão 24 Horas Brasil”. Na era pré-YouTube, pré-Twitter, a quarta temporada da série do homem mais poderoso do mundo foi lançada no Brasil com um ARG, que uniu internet com missões pelas ruas de São Paulo.
Desta vez, a ação é para marcar o lançamento da 7º temporada de “24 Horas” em DVD/Blu-ray no país. Equipes de três pessoas deverão se dividir em diversas tarefas no mundo real, contando com pistas via internet, incluindo através do Twitter @24hChloe.
Os prêmios incluem Blackberry’s, posters autografados e kits da série. Os trios interessados em participar devem se cadastrar no site missao24horasbrasil.com.br.
Em 2005, a realização da ação foi memorável (relembre aqui e aqui), com os participantes correndo atrás de códigos pelas ruas, além de projeção em prédios e um rapel em plena esquina da Av. Faria Lima com a Juscelino. Agora, em 2009, com o alcance da internet ampliado e ferramentas mais rápidas, a “Missão 24 Horas Brasil” promete ainda mais engajamento.
Eu sou muito sedentário para participar, mas quando fiquei sabendo da ação tive uma notícia boa: A Fox vai lançar a 7º temporada da série mais viciante já feita em Blu-ray. Mas logo depois, a má notícia: R$ 400! Na Amazon custa 39.99 dólares. Mesmo com frete e impostos, você ainda paga menos. Como eu falei no Twitter, essa é mais uma iniciativa do projeto “brasileiro é tudo rico”.
Place-based marketing? Yikes. Something that would be at home in the Dept. of Ad Creep, Mediacy, Inc. has found a way to cover up the graf found on the gajillion corrugated gates around cities using some type of specialty vinyl.
Em BodyType você pode escrever palavras que serão representadas por fontes feitas com pequenos filmes que mostram pessoas em diferentes posições sexuais. Uma fodástica produção do estúdio russo Redkeds.
O blog Hundertmark diz achar que a Converse é a marca por trás do projeto. Mas não encontrei nenhum anuncio oficial da marca alegando sua participação. Se você prestar atenção, vai ver que em todos os frames e vídeos os atores usam um calçado vermelho da Converse. Enfim, se você souber de alguma novidade, avisa nos comentários, ok?
Release your inner island. Get your inner DJ on. DJ. Any of these *yawn* work for you? Malibu Rum continues the island vibe of its spots, its most irreverent of spots, in this Radio Maliboom Boom DJ Drink Mixer thing.
MINNEAPOLIS (AdAge.com) — Most of the focus on the new-season ratings race comes down to new shows. But with the majority of the prime-time grid undergirded by veteran series, it's often how they perform that's more decisive.
Slow news day? Nah. We get everything sent in here. So if you’ve had your fill of foodie/celeb cook porn, avert gazes now. If you watch any deal of cooking on TV, Jamie Oliver is the UK version of Tyler Florence. But what I liked about this quick-paced Sainsbury’s spot came right at the end.
At first, it seems like another epic epic with a cast of cgi thousand$. But this :90 from Leo Burnett Sydney grows on you. (After the jump). As you watch, the visuals seem to cover off the usual stuff any car brand could claim or own as the “We support you” metaphor works overtime.
Think how powerful your agency could be if people were empowered to do the impossible? And by empowered, I mean required.
LONDON – The lingerie brand Gossard is launching a new campaign evoking the iconic ‘hello boys’ ad campaign of the 80s.
Découverte du portfolio en ligne de Ryan Robinson avec des exemples de son talent et de ses photographies essentiellement pour le monde de la publicité. Un véritable souci du détail et des compositions souvent humoristiques. Plus d’images de son travail dans la suite.
(TrendHunter.com) Aimee Mullins, an athlete, speaker, actress and model has written an extremely thought-provoking article for Gizmodo titled, Racing on Carbon Fiber Legs: How Abled Should We Be?. The article is about challenging…
"Lopez Tonight" has potential. This isn't to damn it with faint praise so much as to express my hope that, in a few weeks' time, the host will stop kowtowing to the masses and revert to the persona that made him famous. There's a distinctive late-night comedy show in here somewhere.
In case you've had your fill of people using Twitter to tweet their thoughts about Twitter itself, how about people using their smartphones to tweet about … their smartphones? This week's Trendrr chart tracks Twitter buzz surrounding the iPhone, Blackberry, the Palm Pre, Google's Android operating system and Verizon's Droid.
The pharmaceutical industry and the FDA are in a strange position. People are discussing drugs and treatments all over net, but pharmaceutical companies can't encourage or participate in this activity in any way. The new PhRMA proposal is an ideal way out.
LONDON – Open University has appointed Rapp Media to its £8 million media planning and buying account.
This is an amazing video animation with folding paper… by Donato Sansone
LONDON – Sony has shortlisted Fallon and Anomaly for its European ad account, dropping three agencies from the pitch.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
