AdRants gets the best in their inbox. In a DDB Chicago spot that slams your head against the headboard non-stop, pounding you into submission until it finishes a mere :60 seconds later, Bud Light Lime Flavored Beer really drives it home that you can get it in the can. (After the jump.)
(TrendHunter.com) This set of debauchery photography is exactly why Carl W. Heindl is one of my favorite photographers. Heindl captures Laura-Lynn Petrick and Petra Collins basically making some mayhem drinking, smoking…
Spec work with brand logos is an unwritten rule. Everyone does it. Cisco Systems however didn’t appreciate the recent Re:Birth Films‘ Creation Begins campaign and asked the shop to remove its logo from the work. (Clip below.)
(TrendHunter.com) French photographer Romain Laurent always comes up with peculiar and creative ways to sell products in his editorials. Take this, for example: accessories and bags are showcased by having the models pose…
Já que falei de ponto de vista no post anterior, a HBO mostra em seu novo comercial como uma simples mudança de perspectiva pode alterar tudo o que você pensa.
A campanha institucional pretende mostrar a HBO como “mais do que você imagina”. A criação é da BBDO de Nova York, com produção hollywoodiana da Biscuit Filmworks.
| Via Creativity
Quatro pontos de vista, quatro filmes diferentes e um mesmo final. O site da Fiat para a sua nova picape Strada Adventure, traz uma história dentro de um cubo, que se integra com o comercial de TV. Na verdade, o site mostra como o protagonista do comercial chegou até aquele momento.
São quatro personagens em referência a cabina dupla do novo modelo do carro. E se a interação é básica, a vontade de ver o(s) filme(s) até o final garante a diversão.
A criação é da AgênciaClick, e produção da Talk Filmes.
Post originalmente publicado no Brainstorm #9
Twitter | Contato | Anuncie
Shalmor Avnon Amichay/Y&R Interactive in Tel Aviv did this bus promotion where 600,000 tickets were given out. As each rider takes a trip, the card is punched and voila: You have a cavity. Hmmm. One of those things that looks cool until you realize, do I need to see a growing number of cavaties?
He said, she said now officially out of control as ad blogs jockey for credit on who broke what when. Read the latest update that includes the statement from WWF on AdWeek. Plus, also check out Ad Age’s article with great response from Ken Wheaton in the comments.
NEW YORK (AdAge.com) — AOL is calling on Leo Burnett USA to help reinvent the brand and give the internet giant a new corporate identity as it prepares to spin off from Time Warner and emerge as an independent, publicly traded firm later this year.
MINNEAPOLIS (AdAge.com) — Some Labor Day coming up. The unemployment rate announced this morning was 9.7%, with economists calling the shedding of 216,000 jobs — fewer than previous months — "good news." The woeful worker data and Labor Day come just before the start of the new fall TV season. As always, some interesting shows will air. But even more interesting will be what viewers will watch, and what that says about how pop culture connects with the Great Recession.
LONDON – Arqiva, the broadcast transmission company, has appointed former UKTV controller and chief operating officer John Keeling as platform controller for its new video-on-demand service, born from the ashes of Project Kangaroo.
(TrendHunter.com) Virginia del Rio is all about taking photographs with bare backs. The talented photographer takes intimate pictures of women in their everyday mannerisms around the house.
The raw nature of these photographs…
(TrendHunter.com) Scott Davidson has proven himself to be a phenomenal artist with his collection of work. The most recent discovery of his work is of a lady coming out of a sketchpad. The realistic nature of the pop-out…
Who says we don’t cover all the groundbreaking campaigns. Before you ask what the hell is this doing here, consider for a second that when it comes to these types of ads, wouldn’t you rather see Ron Jeremy in a gator costume during a halftime Super Bowl commercial than your parents in separate bathtubs overlooking the water? Yeah, you would.
The time calls for expert generalists, all-rounders or "Pi-shaped" talent.
LONDON – Lego Games has signed a deal to sponsor the Disney’s newly launched kids channel, Disney XD, giving the toy brand exposure via a series of on-air promotions.
President Barack Obama is appearing in new PSAs to encourage high-school students to stay in school. The effort is part of the High School Dropout Prevention "Boost" campaign from the Ad Council and the U.S. Army. Created pro bono by Publicis, New York, the TV and radio PSAs are timed to coincide with a special address by President Obama to students on Sept. 8, a speech that is being criticized by some conservatives.
LONDON – Emap Inform’s chief executive, Simon Middleboe, who heads titles including Nursing Times and Retail Week, is to leave the company as its looks to cut back on senior management.
Twentieth Century Fox has tapped Tapulous, the company behind the most popular iPhone game, "Tap Tap Revenge," to run what it says is the first user-generated-content campaign on the Apple handset.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
