Are We a Bunch of Twitter Snobs?
Posted in: UncategorizedAxe Research Lab
Posted in: UncategorizedRecém lançado no Japão, o site Axe Research Lab é um mosaico que reúne todas as entrevistas em vídeo feitas com mais de 100 meninas – que comentam sobre todos os produtos da linha Axe Effect. O fato é que a Axe não quer apenas ouvir a opinião de seus consumidores, mas quer também compartilhar as experiências deles.
Não é a mais inovadora das execuções, porém reforça o posicionamento “cool” da marca.
:: Axe Research Lab
How TV Ad-Buying Negotiations Would Sound in the Real World
Posted in: Uncategorized
We're in for a long couple weeks of negotiating, as buyers and sellers work their way through the TV upfront season, and the rest of the media sellers wait to see what budgets will be for the year. Before things get too heated, kick back and watch a video laying out how typical negotiating language would play out if used for everyday transactions.
Skins Campaign
Posted in: UncategorizedRetour sur cette campagne très réussie pour la marque de vêtement Skins, à propos des avantages apportés sur chacun des joueurs. Des visuels originaux pensés par l’agence The Furnace grâce à des magnifiques retouches du studio australien Electric-Art.
Avant-Garde Dolls – PetOrly Captures Models as Couture Clowns (GALLERY)
Posted in: UncategorizedWhy Bother With a New Concept When You Can Just ‘Borrow’ One?
Posted in: UncategorizedTen Percent of Twitter Users Account for 90% of Activity
Posted in: UncategorizedA new Harvard Business Review study reveals that 10% of Twitter users account for more than 90% of Twitter messages sent. That's a more lopsided ratio than even Wikipedia, where 15% of editors account for 90% of all edits or social networks where the top 10% of most active users create 30% of all activity.
IFF Boston’s Print Work Just Pops.
Posted in: UncategorizedWPP Shareholders OK $100 Million in Potential Bonuses for Sorrell
Posted in: UncategorizedBooneOakley’s New Site is a YouTube Video!
Posted in: Uncategorized
Agency websites: the ultimate canvases.
Blessed with a Superglue Account, We’d Defy Gravity, Too
Posted in: Uncategorized
StrawberryFrog Brazil demonstrates the strength of Loctite Super Bonder by suspending the cast of reality TV show Big Brother Brazil 65 feet overhead — with the glue itself.
Matt Smith: Blogs I can’t live without
Posted in: UncategorizedLONDON – Matt Smith, founder of The Viral Factory, enjoys blogs about cycling, eavesdropping and, oh ye, digita. Just don’t call him a trendgaloid.
What a ‘Mes’
Posted in: UncategorizedNHS hires Abbott Mead Vickers to handle organ donation campaign
Posted in: UncategorizedLONDON – NHS Blood and Transplant (NHSBT) has appointed a consortium of agencies, including Abbott Mead Vickers BBDO, to create the first national campaign to drum up support for organ donation in the UK.
Heineken Opens Creative Review for Lager Brands
Posted in: UncategorizedBig drop in DM and digital entries to Cannes Lions 2009
Posted in: UncategorizedLONDON – Direct and digital marketing entries into this year’s Cannes Lions awards are down nearly 20%, the organisers of the Cannes Lions 56th International Advertising Festival have announced.
Wendy’s Posse Seeks Partners in Frosty-Getting
Posted in: Uncategorized
Former NSYNC member Justin Timberlake’s successful, and ongoing, penetration of Spoofsville has deceived Kirshenbaum Bond + Partners into thinking corny riffs off the boy band days are still OK.
Prologue | MTV Movie Awards 2009
Posted in: UncategorizedA Prologue, que já foi assunto por aqui com os créditos de “Homem de Ferro” e “RockNRolla”, liberou um vídeo que reúne as vinhetas criadas pelo estúdio para o MTV Movie Awards 2009.
Vale lembrar que a Prologue foi responsável pela linguagem gráficas de outros Movie Awards e também dos últimos cinco Oscars. Assista abaixo o trabalho de 2009, certamente a melhor coisa da premiação adolescente da MTV
Prologue 2009 MTV Movie Awards
| Via Motionographer
Post originalmente publicado no Brainstorm #9
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