Hasta La Creative!

LONDON – Volkswagen has promoted Steve Reynolds to UK head of marketing.

Yes yes, I know that you’ve already seen it and I apologise forbeing late to post this poster, it was the “new Burma viral vid” post by timwhirledge in the forums that kicked my tush, there’s more to this story than just a poster and a film.

The filmmakers from creative production company Shilo (www.shilo.tv) recently collaborated with an extraordinary group of individuals and organizations to create a powerful animated :90 public service announcement (PSA). The piece, entitled “Burma Viral,” uses footage of warplanes bombing Burma with flowers as a dramatic call-to-action, inviting viewers to visit a new Burma Arts Board website, noneofusarefree.org, where they can send messages of support to the people of Burma in honor of their continuing struggles against the notorious practices of their oppressive military government, learn more about the devastating effects caused by the recent cyclone, and find ways to contribute to relief efforts.

At noneofusarefree.org one can find ways to contribute to the relief effort, learn about the effects of the recent cyclone and “send messages of support to the people of Burma in honor of their continuing struggles against the notorious practices of their oppressive military government” though I honestly don’t see how that helps.

read more

LONDON – Asda has been threatened with sanctions by the Advertising Standards Authority after it ruled the grocery chain had breached rules over price comparison ads for a second time.

Creative Agency: TBWA\Chiat\Day
Worldwide Creative Director: Rob Smiley
Associate Creative Director: Lew Willig
Copywriter: Meghan Simmons
Art Director: Megan Williams
Agency Producer: Jamie Grady, Nathy Aviram

Production Company: Psyop
Director: Marco Spier, Chris Staves, Mate Steinforth
Post Production: Psyop
Designer: Mate Steinforth
Executive Producer: Lucia Grillo
Producer: Nathan Jew
Assistant Producer: Tarun Charaipotra
Director of Photography: Martin Ahlgren
TD: Jacob Slutzky
Lead Flame Artist: Nick Tanner
Flame Artists: Chris Staves, Theo Maniatis
Live Action Producer: Paul Middlemiss
Sound Mixer: Peter Holcomb, Sound Lounge
Music: Small Sails, Somnambulist

LONDON – RPM has created an adventure-comic-style print campaign to celebrate Bourneville’s 100th birthday.

The graphics/advertising/typography community Bold.se which even spawned it’s own font available at Veer came with the sudden announcement yesterday that Bold will be closed. Kenneth Pilo, the founder and driving force behind Bold has found that running a community on unpaid time after work is hard (and really under appreciated) work, that is stealing too much time away from his family and real job, so he decided to close Bold the forum as it is today and have a rethink about Bold the brand over the summer. It seems that it won’t die completely, but the forum community itself will be closed, and the members very lost for a while, god knows I’ll be confused as to where I can chat advertising in Swedish (yeah I’m a sick twisted adgrunt). We’ll miss you Bold, kudos to Pilo for making it possible. Thanks for all the fish.

Bold.se began as 99reklam in 2002 and changed the name to Bold in 2004. I have personally made over 2 634 posts at Bold.

read more

You read right. Bannerblog is now available in t-shirt format. We’ve taken Web 2.0 and blended it with a fine American cotton to create what could only be called T-Shirt 2.0.

Why you ask?

T-Shirt 2.0 is a cost effective medium to reach a highly targeted but fashion conscious advertising audience”

Seriously..

Blatant self promotion. We (Ashley (judge), Ashadi (delegate) and Paul (delegate) ) will be cruising the Croisette in a anything-but-limited-edition series of Bannerblog T-Shirts during the Cannes Advertising Festival.

We’re using Red Bubble who digitally print excellent quality American Apparel t-shirts on demand. You can find out more here, they really do rock and like us they’re also Australian (use them for your next campaign!).

We’ve got 3 designs to choose from, with a selection of t-shirt colours, cuts and sizes (measurement details here). All cost approximately $20 USD plus a few dollars for shipping (effectively the base price RedBubble charge us). Shipping takes between 5-15 days depending on your shipping destination. So you better hop to it if you want your t-shirt in time for Cannes!

Not attending Cannes? You can always wear it to improve your agency’s digital cred. Wearing a t-shirt with a blog URL on it will instantly make you the dude that’s down with this whole digital thing . While everyone else around you is wearing $100 designer t-shirts, you’ll be the pixel pusher pushing all the right buttons for a mere $20 USD.

Buy 2 or more, and you’ve got yourself the beginnings of a t-shirt social network 😉