Nicolas Hulot Foundation: Elephant

Nicolas Hulot Foundation: Elephant

There’s an easier way to get the environmental debate into City Hall. You’d better download the eco-voter’s guide and sign the Environmental Pact.

Advertising Agency: clm bbdo, France
Creative Directors: Gilles Fichteberg, Jean-François Sacco
Art Directors / Copywriters: Céline Artigau, Nicolas Hurez
Illustrator: Olivier Lefèvre
Published: March 2008

Deceptive Fashion 3 – Kiss FM Handcuff Shirts

We’ve seen shirts that fake preppy and business apparel, but these handcuff shirts fake a badass situation, for lack of better words.

The T-shirts are part of an ad campaign for radio station, Kiss FM and were created by LongPlay 360 in Sao Paulo, Brazil.

It’s a great promotional shirt. Many guy…

Branded Human Hair

“Dr. LaPierre’s group [at McMaster University in Hamilton’s department of engineering] used a focus ion beam microscope (FIB) to shoot a beam of gallium ions at the surface of a human hair, carving atoms off the of the surface of the hair to etch these McMaster University logos.”
BoingBoing

Earlier:

It’s Not a Bug, It’s a Feature

Does it count as engagement when people are blogging about your art dept’s Photoshopping blunders? Can you claim that these errors are in fact Easter Eggs?

Also:
Ads in Game Easter Eggs
Easter Eggs in Products

Links for 2008-04-04 [del.icio.us]

  • Sat-nav cabbie takes Earl Spencer’s daughter to wrong Stamford Bridge – Times Online
    But the fault was with the control staff, not the driver. He ended up putting Stamford Bridge into his sat-nav and it said it was in the North of England. He checked it was right and it was confirmed by the controller. I’m still trying to figure out how
  • dana centre – TechKnow – Enhancing Me
    In Enhancing Me, Pete Moore examines the ways in which technology can change our bodies, our brains, our emotions, and how long we live. He talks to people who have actually been ‘enhanced’ to find out what it’s like and how beneficial it is; and to

Gmail Soap – PR campaign

These images of Gmail-branded soap have been circulating around over the past couple of months and eventually ended up on a Wired blog along with many others. They have been dismissed as either a clever Photoshop job or an art project. Instead, the soap apparently was an actual campaign done to promote Gmail’s spam filtering might to Russian students. The connection is the Russian wordplay on the soundalike slang for email and soap. The copy on package reads: “Gmail: the cleanest soap.” There’s an entire YouTube channel full of Russian CGM on the subject. There’s an official statement from Google’s Russian PR people on Sostav.ru.

You’ve seen this recent Russian TV spot for Gmail, of course.

Greeting Cards for Inmates

Send these greeting cards to an inmate in your life. Here’s an uplifting one: “When you called recently, I wasn’t very sympathetic. I guess I’ve heard your promises to change too many times. Please – stop promising to change and just do it.”
— via Heresy

Top 33 LEGO Creations – Innovating Retro Toys (SUPER GALLERY)

(TrendHunter.com) You didn’t think LEGO died with the rise of video games and the internet, did you?

Until the last of us who played with LEGO as kids die off, the fascination with the little plastic blocks will continue.

The following 33 bits of Trend Candy prove that a popular toy can retain its appeal for deca…

Presidential Beatbox – George Bush Sings Sunday Bloody Sunday (VIDEO)

(TrendHunter.com) In this presidential beatbox video, George Bush sings ‘Sunday Bloody Sunday’.

It’s actually a brilliant piece of work. I never knew that George Bush was so musically inclined.

In the world of beatbox and stop motion music videos, make sure to check out the following posts:

Killer Stop Mo…

Interview Juxtoposition – Does Hillary Clinton Copy Tom Cruise? (VIDEO)

(TrendHunter.com) Is Hillary Clinton into scientology? This video would suggest that she is!

The same talented video editor who brought us “I’m Fcking Obama” has released a video that juxtaposes the conversations of Hillary Clinton and Tom Cruise. Hillary’s answers are so similar to Tom’s that you should just assu…

Shockvertising Food – Swedish Fish: A Friend You Can Eat

At first glance, this appears to be animal cruelty at its worst. These ads, with their deceptively bright and cheerful colours feature snuggly bunnies and teddy bears ready to be eaten.

The “A friend you can eat,” campaign for Swedish Fish was created by ad agency, JWT, New York.

There’s a Kitty…

Top 7 Spontaneous Public Spectacles – Improv Everywhere (SUPER GALLERY)

I’m even more convinced that Improv Everywhere is the world’s most creative guerrilla marketing company!

“GuerilLA had folks who seemed like strangers spontaneously come together for a game of Follow The Leader at the Getty Center,” Improv Everywhere explains.

Another project was Human Dominoes …

Robot Secretaries (UPDATE) – Phorone

Kokoro Dreams’ life-sized android secretary’s name is Phorone. She stands 175 cm and she has already starred in an anime where she was the protagonist. The big hope is that someday, she, and robots like her, will be able to replace real human secretaries.
“She is apparently powered by pressurized a…

Shockvertising Food – Swedish Fish: A Friend You Can Eat (GALLERY)

(TrendHunter.com) At first glance, this appears to be animal cruelty at its worst. These ads, with their deceptively bright and cheerful colours feature snuggly bunnies and teddy bears ready to be eaten.

The “A friend you can eat,” campaign for Swedish Fish was created by ad agency, JWT, New York.

There’s a Kitty…

Top 7 Spontaneous Public Spectacles – Improv Everywhere (SUPER GALLERY) (VIDEO)

(TrendHunter.com) I’m even more convinced that Improv Everywhere is the world’s most creative guerrilla marketing company!

“GuerilLA had folks who seemed like strangers spontaneously come together for a game of Follow The Leader at the Getty Center,” Improv Everywhere explains.

Another project was Human Dominoes …

Newspapers With Moles – Guerrilla Skin Cancer Ads

(TrendHunter.com) Down under, they’ve found an innovative way to raise awareness for skin cancer, as melanoma is quite a frequent cancer in countries as sunny as Australia. The Campaign Palace created special newspaper ads that featured a 3-D image of a mole. When the readers ran their fingers over the moles, they fe…

Xray Music Videos – Madonna’s 4 Minutes Sees Under Skin (VIDEO)

(TrendHunter.com) To fit the song that helped Madonna bypass Elvis Presley as the artist with the most top 10 hits, the music video “4 Minutes” is a visual extravaganza of advanced sci-fi effects and groundbreaking editing. 4 Minutes just reached number 3, becoming Madonna’s 37th song in the top 10.

The video, dire…

Cheeky Software Ads – Digital: Perfect Images for a Not-So-Perfect World

If you’ve got a good, slightly crude, sense of humor, then you’ll appreciate these ads for Digital, a photo retouching software.

The “Perfect images for a not-so-perfect world” ad campaign by Leo Burnett, Brazil features two images, side-by-side, the left being the original, and the right the digi…

Sheep As Lawn Mowers – Green Mowing in Torino

What an environmental concept! Why waste resources, use machines, pay salaries, pollute the environment and spend tax money to trim the lawns of the city’s parks when you can bring sheep to “trim” them for free? The sheep will be having a nice free meal as well.

For the second year running, sheep…

Robot Secretaries (UPDATE) – Phorone (VIDEO)

(TrendHunter.com) Kokoro Dreams’ life-sized android secretary’s name is Phorone. She stands 175 cm and she has already starred in an anime where she was the protagonist. The big hope is that someday, she, and robots like her, will be able to replace real human secretaries.
“She is apparently powered by pressurized a…