(TrendHunter.com) This is all kinds of wrong. A team of computer security researchers were able to gain wireless access to a combination heart defibrillator and pacemaker.
“They were able to reprogram it to shut down and to deliver jolts of electricity that would potentially be fatal — if the device had been in a…
Courtesy of Dead As We Know It, here’s more off-the-cuff advertising at (former) Governor Spitzer’s expense.
SHANGHAI (AdAge.com) — A decision by China's media regulators could derail a major campaign by WPP Group's Ogilvy & Mather for Pond's, one of Unilever's biggest brands in China. The regulators have ordered TV stations and print media to cease running ads featuring Tang Wei, star of Ang Lee's sexually explicit movie "Lust, Caution."
Feel the strength of the sea.
Advertising Agency: ToroVazquezMora FisherAmerica, Ecuador
Creative Director: Luiz Duboc
Creative Team: Jorge Cruz, Fernando Franco
Released: March 2008
(TrendHunter.com) If you are still planning to buy an Apple iPhone, keep waiting. If you can wait until 2009 or even 2010, you could grab one that it will run the Intel processor like all the iMacs do now when the new phones launch with x86.
According to Charlie Demerjian at The Inquirer, “The iPhone is going to go…
Having sent us this contextual ad flub on a recent story, reader Eddie playfully accuses us of drinking the Hillary Haterade.
Creative Agency: AKQA
Executive Creative Director: James Hilton
Writer: Colin Bryne
Post Production: Smoke & Mirrors
Director: Dom Bridges
Production Company: Mustard
Media Agency: Cake
Check out the site and turn your mic on: http://www.testyourbreath.ca/
Creative Agency: Dentsu Canada, Toronto
President: Bob Shropshire
Creative Catalyst: Glen Hunt
Writers: Glen Hunt, Matt Williamson
Art Directors: Deborah Prenger, Carson Ting
Creative Director, Interactive: Michael Gramlow
Producer: Amanda Loughran
Account Supervisor: Stephen Kiely
Programmer: Relish Interactive, Toronto
Production Company: Sons and Daughters, Toronto
Director: David Hicks
Post Production: Crush, Toronto
Animators: Aylwin Fernando, Mark Irish and Chris Minos
Compositors: Greg Dunlop, Kaelem Cahill, Pat Moore
(TrendHunter.com) Instant ramen noodles are popular Japanese products and now people all over the world are slurping these down for a quick fix on a daily basis. They came in all sorts of flavors but now a new product from Japan, Cup Nude, would satisfy your appetite… sexually! The package looks like your ordinary…
(TrendHunter.com) Real World – Your House. You’re glued to Idol, Big Brother, March Madness, etc. The television is the center of most homes so why not decorate to highlight it rather than hide it. Ever see an entertainment center with the doors closed? This Art Deco style frames the TV and components. Vismara Design…
(TrendHunter.com) The ultimate cross-over is emboldened in these Gameboylicious boots. Mashing tech and funkly boots to hold a Gameboy, never again will your retro-gamers look at you the same. Anytime you find yourself sitting down, just swing your foot up and resume your important thumbing technique.
LONDON – The Royal Parks Foundation and Limelight Sports have teamed up to host the first half marathon to be held in central London, which takes place in October.
LONDON (AdAge.com) — Omega will not reconsider its involvement with the Beijing Olympic Games or speak out against China's foreign policy, despite pressure from one of its most prominent ambassadors, actor George Clooney. Mr. Clooney, who advertises the Swiss watchmaker around the world, has repeatedly spoken out about the crisis in Darfur and has visited the region to draw attention to the humanitarian crisis there.
If your brand messaging is clear, the color of the Latino person in the ad should be irrelevant. Your product will sell to the overall Latino market you're targeting because they know it's made for them regardless of skin color.
LONDON – AKQA has created a new viral for Pot Noodle, spoofing the Guinness Tipping Point campaign.
NEW YORK – Rupert Murdoch has lost a legal fight to claim a domain name for Fox Business Network, News Corporation’s US business news channel.
LONDON – The Boat Race has added three new sponsors for the 2008 contest between Oxford and Cambridge University.
I’m not a NASCAR fan, but apparently, Goodyear makes all the tires that the drivers use, and of course, in the world of car buffs, that’s a huge coup.
Unless the drivers bitch about the tires. From The Atlanta Journal-Constitution:
On Monday, Goodyear was peddling a feel-good story: “Goodyear tops Fortune magazine’s most-admired list.”
But 24 hours earlier, NASCAR driver Tony Stewart was peddling his own story.
“Goodyear can’t build a tire worth a crap,” said the mouthy fireplug of a man known for saying exactly what’s going on inside his racing helmet. A frustrated Stewart was speaking after a race Sunday at Atlanta Motor Speedway about newly designed tires that forced drivers to drive like grandmas.
But he was just getting started.
“I’m going home and taking everything that has Goodyears off and put Firestones on and feel a lot safer,” Stewart said in another interview.
“It’s a shame these teams that work so hard are being dictated by a company incapable of building tires fit for a street car.”
Ouch. These celebrity endorsements and sponsorships can really boost a brand’s sales. They can also backfire.
(TrendHunter.com) Sometimes, it’s the “little things” that matter most. Designer Young Hwan Kim has come up with a notebook design that tackles one of the most annoying and bothersome aspects of mobile computing – heat. The laptop concept “Float Away†solves the problem by elevating the back end via an integrated…
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