(TrendHunter.com) There’s luxury. And then, there’s LUXURY. The men’s watches and accessories designer, Roland Iten, falls into the latter. This company has started an uber-luxury product line of hi-precision, solid-gold, mechanical belt buckles. These fine trouser-accessories will cost you a whooping $25,000. Thin…
LONDON – Pemberton & Whitefoord has revamped the look of the La Gina aperitif range for Wine & Spirit International, aiming to convey an authentic Italian feel while accentuating the fruitiness of the product.
LONDON – Pemberton & Whitefoord has created the look for the La Gina aperitif range for Wine & Spirit International, aiming to convey an authentic Italian feel while accentuating the fruitiness of the product.
LONDON – The London Organising Committee of the Olympic Games (LOCOG) has appointed The Chime Group as its marketing communications agency after a comprehensive pitch process.
LONDON – The London Organising Committee of the Olympic Games and Paralympic Games (Locog) has hired The Chime Group as its marketing communications agency.
The Golden Ducks honor the weird, the strange, the head scratchers in advertising. The ads that make you go, “Huh?”
(TrendHunter.com) There isn’t much to say here! The title and photo are self-explanatory! I’m not sure how you answer it. And I can imagine the strange looks you’d get if you were in public view, talking into a slice of bread! Obviously, the company that made this is open-minded and willing to do custom designs. …
LONDON – FutureBrand London, part of Interpublic Group, has promoted Jasmine Montgomery to managing director and Tina Prior to managing creative director.
(TrendHunter.com) On the Ivory Coast of Africa, a pair of Sir Mix-a-Lot imitators called DJ Mix and DJ Eloh have devised a dance to go with the hit song Bobaraba, which means “Big Bottom.”
As a result of the song’s popularity, women want to undergo surgery to enhance their bottoms and have turned to all kinds of co…
LONDON – Bernard Matthews, the turkey producer, has called a review of its £2.5 million advertising account, currently handled by Blac.
LONDON – Marks & Spencer has launched a range of in-store and promotional activity backing its support of The Prostate Cancer Charity.
In an article on alternative agency compensation models, Adweek introduces me to another strangely-named Los Angeles agency.
Omelet in Los Angeles is aiming for an even split between traditional client and agency ventures within the next five years, said Mark Vega, founder and partner, and a former intellectual property and entertainment lawyer. The ratio is currently 80 percent client work versus 20 percent in-house projects. Vega said some of Omelet’s innovations have been in changing contract language with clients such as Heineken and Microsoft to stipulate that even if Omelet is paid by a client to pitch, the agency owns the ideas as its intellectual property.
Founded in 2004, the agency owns Facebook applications, code, infrastructure for social networking sites, a handful of scripts and story ideas, and an interest in an unspecified “wellness” company. But Vega said the next frontier is creating original content for licensing. He foresees an explosion of small Web sites willing to pay $1,000 to $5,000 to license original content the agency is keen to provide.
According to their website, Omelet is helping to redefine how brands and entertainment co-exist.
p.s. First there was Kowloon Wholesale Seafood Co., then 86 the Onions. Now Omelet. Is LA hungry, or what?
Hmm. On the one hand, it makes perfect sense for a brand’s ad campaign to mirror the essence of the brand. On the other hand, if you’re Holiday Inn, you might want to shoot a bit higher.
LONDON – Virgin Media Television is reviewing its £5 million media planning and buying account.
LONDON – Independent News & Media has appointed Freud Communications to handle its £3 million advertising account.
Inner Leprechaun? Inner Leprechaun? WTF? Inner Leprechaun? Seriously. OK, it’s a little funny but Inner Leprechaun?
Domestic violence. You also have the power to prevent it.
Advertising Agency: BWM Sydney, Australia
Executive Creative Director: Rob Belgiovane
Creative Director: Luke Chess
Art Director: Derrick Kim
Copywriters: Karl Fleet, Damian Fitzgerald
Photographer: Adrian Cook
Advertising Agency: Marketforce, Perth, Australia
Executive Creative Director / Art Director / Copywriter: Andrew Tinning
Retoucher: Madeleine de Pierres
Photographer: Alan Myles
Account Executive: Abi Weatley
Account Director: Ronan Freeburn
Advertising Agency: Marketforce, Perth, Australia
Executive Creative Director / Art Director / Copywriter: Andrew Tinning
Retoucher: Madeleine de Pierres
Photographer: Alan Myles
Account Executive: Abi Weatley
Account Director: Ronan Freeburn
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
