If all goes awry in a job interview, fall back on Plan B. (Which is apparently more than birth control.) By Plan B, we mean bring in the witch doctor for vengeful head-shrinkage. Give demonstration on future colleague if…
For your brighter face.
Advertising Agency: Diamond Ogilvy, Seoul, Korea
Chief Creative Officer: Wain Choi
Art Director: Seungwoo Kim
Copywriter: Sohyun Park
Published: May 2007
The fastest autofocus.
Advertising Agency: Diamond Ogilvy, Seoul, Korea
Chief Creative Director: Wain Choi
Art Director: Jaehyuk Jang
Photographer: Honik Lee
Published: November 2007
Advertising Agency: Ogilvy & Mather Korea
Chief Creative Officer: Wain Choi
Creative Director: Yongsun Kim
Art Director: Suewon Chang
Released: December 2007
This year’s Zantac Super Bowl ad featured a woman whose facial features improved significantly after a giant thumb and forefinger airbrushed it with a minty Zantac pill. Because Zantac ain’t just for heartburn — it’s tomorrow’s surprise contender in the…
HONG KONG – DDB names Hong Kong planning head DDB has appointed Milo Chao (pictured) to the newly created post of head of planning in Hong Kong.
Advertising Agency: dentsu, Beijing, China
Creative Director / Art Director: Lianfeng Zheng
Released: September 2007
OK, we’re not complaining but if half time Super Bowl acts keep going in the direction they have been, they’re going to have to resurrect Chuck Berry.
(TrendHunter.com) Sex in Design/Design in Sex is an exhibit at the NYC Museum of Sex and will feature a wide variety of exhibits that display sex as art and design.
If you think about it, most of the passion and inspiration for the design of say a laptop or car can stimulate and tantalize the senses in a similar wa…
Second Quarter has come to an end.
There were a few spots of note, such as Tide-To-Go “Interview”, which even though it wasn’t a new ad…it rocks. Also, FedEx and Garmin had decent spots too.
Gatorade – G2 – “Jeter” – :30 – Nice post effects.
Agency: Element 79
Gatorade G2 launches the first full spots of their campaign during the game. The ad features New York Yankee Derek Jeter. As in the teasers, we see a visual transformation of urban environments into sports landscapes which communicate how often athletes think about the game.
Superadgrunts, see spot below:
Winners:
Losers:
We dug this Career Builder ad in which a Jiminy Cricket-type character brings inspiration to a despondent white collar grunt — then gets eaten by a spider. Looks like CB’s learned how to make good use of irony for its new slogan: “Start building.” We thought it would be a lamer campaign than it’s turning out to be.
It’s not always a good thing to be in someone’s T-mobile Fave 5 as Dwyane Wade soon finds out after finally getting Charles Barclay to et him into his Fave5.
It’s not always a good thing to be in someone’s T-mobile Fave 5 as Dwyane Wade soon finds out after finally getting Charles Barclay to et him into his Fave5.
Planter’s Super Bowl ad this year featured a dowdy chick with one eyebrow, felling men left and right with peanut perfume. Weird. But not as weird as that one ad where a person in a mouse suit kicks somebody’s…
Halfway through the game, this hand-drawn spot (still to come) for GMC feels like the longest spot we’ve seen thus far. But kudos to them for being so honest about their Sisyphus complex. Nothing can feel more like rolling a…
We saw the teaser. We saw the lizard telling his parents he’d be staring in a Super Bowl commercial with Naomi Campbell. Well, this is the result and we like it a lot.
We saw the teaser. We saw the lizard telling his parents he’d be staring in a Super Bowl commercial with Naomi Campbell. Well, this is the result and we like it a lot.
So this woman’s at her computer, typing away innocently, when her heart — still pumping — leaps the hell out of her chest (tearing an unfortunate hole in her sweater) and walks over to the boss’ office, where it…
Ok, boys and girls – it’s game time!
There were a few notable ads, including Audi, Pepsi Diet Max and Underarmor. We’re also twittering the spots as they air here.
First Quarter:
Bud Light – “Fire” – :30 – Pretty much expect type of work for Bud Light (ie. sophomoric humor).
Agency: DDB, Chicago
It’s everything you want in a beer, plus the ability to breathe fire. Guy lights candles by breathing fire and then a cat walks by, he sneezes and fire shoots out his mouth as well.
Audi – “Godfather” :60 – Nice spoof of the horse head in the bed, instead with front grill and headlights of a car.
Agency: Venables Bell & Partners, San Francisco
Ad promotes the R8 sportscar and is the brand’s first Super Bowl spot in 20 years. The ad referenced “The Godfather” and featured actor Alex Rocco, who portrayed the character of Moe Greene in the first Godfather. The spot was shot on location at the Fleur de Lys house in Los Angeles.
Diet Pepsi Max – “Nod” – :60 – Great spot – very Super Bowl-esque and what we have come to expect of the ads.
Agency: BBDO NY
This star-studded spot features Joe Buck, Troy Aikman, Busta Rhymes, LL Cool J, Missy Elliot and every day people falling asleep. The spot is a nod (pun intended people!) to SNL’s “Night at the Roxy”, complete with “What is Love” by Haddaway.
Superadgrunts, check out the spot below:
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