U.S. Ambassador Meets Evan Gershkovich, Detained WSJ Reporter, in Russia

American officials have said that their Russian counterparts are blocking them from getting regular consular access to Mr. Gershkovich.

Lonely at the Top: Investing in Generational Change for AAPI Leaders

While the saying “it’s lonely at the top” is cliche, it is also an acute reality for the less than 2% of Asian American and Pacific Islander (AAPI) women in C-suite roles. Without a large enough pool of candidates for consideration, and a trending decrease in diversity investment, how do we affect any kind of…

Watch the newest commercials from Skechers, Best Buy, Straight Talk Wireless and more

Snoop Dogg hypes his collaboration with Skechers in a music video–style ad titled “Get Your Dip On.”

“De Mãos Dadas”: Mercado Livre incentiva tolerância em campanha “contra a polarização”

Mercado Livre

Com assinatura “De Mãos Dadas”, Mercado Livre deixa de lado – momentaneamente – as ofertas e os atributos da plataforma para uma campanha com o objetivo de promover o diálogo e combater a intolerância na sociedade brasileira. Porque isso é importante: A campanha do Mercado Livre, uma das maiores plataformas de e-commerce da América Latina, …

Leia “De Mãos Dadas”: Mercado Livre incentiva tolerância em campanha “contra a polarização” na íntegra no B9.

“De Mãos Dadas”: Mercado Livre incentiva tolerância em campanha “contra a polarização”

Mercado Livre

Com assinatura “De Mãos Dadas”, Mercado Livre deixa de lado – momentaneamente – as ofertas e os atributos da plataforma para uma campanha com o objetivo de promover o diálogo e combater a intolerância na sociedade brasileira. Porque isso é importante: A campanha do Mercado Livre, uma das maiores plataformas de e-commerce da América Latina, …

Leia “De Mãos Dadas”: Mercado Livre incentiva tolerância em campanha “contra a polarização” na íntegra no B9.

Google repays advertisers after report of low-quality ads

Some ad agencies report receiving credits for video ads that ran in places and formats they did not expect.

Google repays advertisers after report of low-quality ads

Some ad agencies report receiving credits for video ads that ran in places and formats they did not expect.

Do meme para os pés: Homer Simpson desaparece em novo tênis da Adidas

adidas Homer Simpson

Homer Simpson agora desaparece nos arbustos no emblemático tênis Stan Smith, graças à nova colaboração entre Adidas e “Os Simpsons”. Porque isso é importante: A cultura pop e a moda estão cada vez mais entrelaçadas, e essa colaboração é um exemplo perfeito de como as marcas estão utilizando memes e ícones culturais para criar produtos …

Leia Do meme para os pés: Homer Simpson desaparece em novo tênis da Adidas na íntegra no B9.

Coca-Cola reinvests in Web3 with new NFT collection

The artwork-themed drop follows a recent prioritization of AI over Web3.

Top 45 Computers Trends in August – From Sleek Gaming Laptops to Portable Clip-On Monitors (TOPLIST)

(TrendHunter.com) This list of the top trends in computers for August of 2023 encompasses each segment of the computer industry. From gaming to productivity, from portability to power, there are insightful examples…

Top 80 Autos Trends in August – From Custom Pink Luxury Cars to All-Electric Sports Cars (TOPLIST)

(TrendHunter.com) From the affordable and eco-friendly to the performance-focused and record-setting, this list of August 2023 autos trends encompasses some of the most noteworthy directions of the mobility industry…

Lessons in CEO Reputation Management With Havas Formula Chief Tara Reid

If 2023 has taught us anything, its that modern leaders must be equipped to handle growing public scrutiny. In an economy where customers want brands to live their values, a single tweet or TikTok video can whip a media frenzy. This means CEOs–from ex-Twitter boss Elon Musk to Bud Light’s Brendan Whitworth–are increasingly being thrust…

La-Z-Boy’s ‘Decliner’ auto-generates excuses why you can’t go out

The product is part of a new campaign, ‘We the Lazy,’ that says you do deserve that downtime.

Netflix advertisers commit fewer dollars during upfront, but expect higher delivery

Media buyers are optimistic about streamer’s growth, even if it has a long way to go.

Top 100 Business Trends in August – From Deck-Topped Tiny Homes to Palm-Sized eReaders (TOPLIST)

(TrendHunter.com) In August 2023, the business world witnessed a dynamic influx of innovative trends and groundbreaking advancements that set the stage for the future of entrepreneurship. From the creative synergy of…

Kraft Heinz names new CEO

Carlos Abrams-Rivera will become chief executive Jan. 1, taking over for Miguel Patricio.

Kraft Heinz names new CEO

Carlos Abrams-Rivera will become chief executive Jan. 1, taking over for Miguel Patricio.

Elvis Is in the Building: Jungle Room Pop-Up Hits Nightclubs in Major Markets

Elvis is in the building. The King of Rock ‘n’ Roll, though not actually resurrected, may be on-site in spirit in a first-of-its-kind marketing stunt that will reimagine his beloved “jungle room” from Graceland in nightclubs in three U.S. cities. The project, dubbed “Love Me (Bar) Tender,” will take place in two-night stints in October…

Brands Face Threads Fatigue as App Loses Nearly 80% of Daily Active Users

The hype surrounding Meta’s shiny new platform has met an awkward reality. Brands, once quick to establish their Threads strategy, tone of voice and regular posting cadence, are scaling back their Threads content. Brands like Anthropologie and Wendy’s last posted to Threads a week or more ago, while makeup brand Rare Beauty posted six days…

Google repays advertisers after report of low-quality ads

Some ad agencies report receiving credits for video ads that ran in places and formats they did not expect.