A celebrated illustrator and writer, he brought sardonic wit to franchises like Justice League and to offbeat creations like Rocket Raccoon and Anthem Bug.
To celebrate “golden hour,” the time near sunrise and sunset when outdoor environments take on a golden hue, Coca-Cola’s Gold Peak Tea created a real-world spin on an AR filter that alters reality using the beverage itself. Rather than being tied to a social application like Snapchat or Instagram, Gold Peak’s Golden Hour filter is…
The social media company’s valuation was disclosed in the paperwork for stock grants that it handed to employees on Monday.
Paramount wants to be a conduit for more efficient CTV advertising. Top line Today, Paramount Advertising unveiled Conduit, a new solution that directly integrates with programmatic platforms for CTV to drive scalability and interoperability for advertisers. Between the lines Paramount calls Conduit the industry’s first global direct integration layer for the programmatic ecosystem, including Magnite,…
It’s that time of year when darkness encroaches, all that was once green withers and dies, and veiled horrors lurk around every corner. Oh, and it’s also Halloween. The fourth quarter can be a frightening time for marketers up against deadlines, a rush to spend budgets or else risk losing them, and a host of…
YouTube is being upfront about its Brandcast plans. Top line Today, YouTube announced that it would return to upfront week in 2024, with its Brandcast event once again making a home at New York’s David Geffen Hall in Lincoln Center. Next year’s event takes place on Wednesday, May 15, at 6 p.m. The news came…
A Índia, lar de mais de um bilhão de amantes de doces, enfrenta uma crise de saúde bucal: 89% da população não escova os dentes duas vezes ao dia. A Colgate e a agência WPP@CP decidiram intervir. Por que isso importa: A negligência no cuidado bucal é uma questão crescente na Índia, especialmente com a …
Leia Indianos escovam dentes com doces e açúcar em nova campanha de Colgate na íntegra no B9.
Disponível apenas na Europa, a Meta anunciou um novo plano de assinaturas que elimina publicidade do Facebook e Instagram. Custa € 9.99 por mês se assinado via web ou € 12.99 via iOS e Android. Por que isso é relevante A assinatura paga é uma resposta direta às preocupações da União Europeia sobre as práticas …
Leia Meta oferece assinatura que elimina anúncios do Facebook e Instagram (mas não é pra todo mundo) na íntegra no B9.
In its latest quarterly report released late last week, the U.K. antitrust watchdog has provided guidance for ad-tech firms, publishers, and advertisers to test the Privacy Sandbox tools, expecting most testing to take place from Q4 2023 and asking for results to be submitted by the end of Q2 2024 at the latest. So far,…
Agency network Omnicom has agreed to pay around $835 million (?688 million) to Ascential, the owner of Cannes Lions, to acquire its digital commerce division, including cloud-based ecommerce division Flywheel. Last week, 11 Ascential digital commerce brands were integrated into Flywheel under the new entity. Ascential’s chief executive Duncan Painter, who will lead the new…
On the cusp of Halloween, many brands start to roll out their spooky season campaigns featuring ghoulish hijinks. And while these activations are mostly standard fare, no one expected Wendy’s to release a true crime-style branded podcast ahead of the most frightening day of the year. As it grows across the U.K. with 20 locations…
Musical instrument maker Roland wants to help shoppers find the right piano for them through an augmented reality experience that allows shoppers to view pianos in their space before making a purchase. The “Roland AR” tech was created by British AR firm Plop. Accessible through Roland’s website and authorized retailer product pages, the experience allows…
The entertainment companies are growing optimistic that the work stoppage may end soon, though some issues remain unresolved, people briefed on the matter said.
Writers, like other artists, have the amazing ability to look around and find inspiration. Whether you people-watch or analyze every interaction you have with others, you’ll find a story or lesson in something every day. Pay attention to the world around you. You never know when you might find something you can use to teach or entertain your readers.
Travel writers, for example, capitalize on a unique combination of work and personal life. Traveling for pleasure has many benefits, including relieving stress, boosting your creativity and cognitive functions, and exposing you to new experiences. While most people go on vacation to get away from work, travel writers can use any trip they take as new material while reaping the mental health benefits.
The league’s longtime television partners, including ESPN and Turner, are undergoing major changes, which could alter how games are watched.
(TrendHunter.com) The Xiaomi 14 and 14 Pro smartphones have been announced as some of the latest hardware models heading for the Chinese market that aim to deliver impressive power and performance in a sleek form…
Fakes related to the conflict have been limited and largely unconvincing, but their presence has people doubting real evidence.
(TrendHunter.com) PIKKL’s Vantage Pro paddle is a pickleball paddle that boasts an elongated face made of raw carbon fiber for better handling on the court. This expertly constructed paddle maximizes spin but…
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