Future Lions calls for Cannes competion entries

The Future Lions, a competition for creative students, is calling for entries for 2008’s contest.

UPS ads go high-tech with Whiteboard 2.0

Here’s the new UPS Whiteboard spot starring Martin Agency creative director Andy Azula. As you’ll notice, they’ve broken form a bit by adding animation and an iPhone-like interface with the whiteboard. I don’t mind the effect, but it does kinda do away with the charming simplicity of looking at, you know, a whiteboard. By the way, has all this work in front of the camera shed some pounds off Azula, or is he just buying baggier clothes? And why won’t he address the serious issues, like monkey sex or female fecal bonding?

—Posted by David Griner

Taj Tea – Divine tea – print, India


Holy stunning photography batman!

 

The Taj Tea Trail is a tea-tasting event organised by Brooke Bond Taj Mahal tea. Here people get to sample the finest collection of teas and discover fascinating trivia about the drink. These posters, via O&M Mumbai, were created as masterpieces using actual Taj Mahal tea granules. Displayed on easels like work of art, these posters helped glorify this golden drink.

 

I don’t even drink tea anymore, but these ads are mighty tempting if only to watch the swirls of golden tea escape in the hot water… Mmmm.

 

 

 

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AIG Life launches first integrated marketing campaign

LONDON – AIG Life Wealth Management, the pensions and investment specialist, has launched its first integrated marketing campaign.

INM completes South African outdoor deal

LONDON – Independent News & Media’s €86.6m (£68m) acquisition of Clear Channel Outdoor’s 50% stake in Clear Channel Independent, Africa’s largest outdoor advertising company, has been cleared by South African regulators.

Rapping in support of better Internet design

When we hear the phrase "How Web standards and proper design can affect the ranking and conversion of pages on your site," we always think of another phrase, "funky fresh beat." This is because we are woefully out of touch with modern hip-hop. The Poetic Prophet (aka The SEO Rapper) isn’t much better. While his newest jam is educational, creationists drop better science. But I’ll give him credit for dodging the normally racist YouTube comment hate, since they “bow and recognize … the best video on the Internet. Period.” I bet they like this guy, too. Via The Denver Egotist.

—Posted by David Kiefaber 

Entrepreneur Communities – Endossa Shops (GALLERY)

(TrendHunter.com) It was created in Brazil, more specifically in São Paulo, a new store that works like the standards of the Search Engines algorithms.

Endossa is a new project that functions more like a community of innovation than a regular store. They rent small spaces for entrepreneurs to exhibit and market the…

Independent offers advertisers Indian outlet

LONDON – The Independent has teamed up with sister title Dainik Jagran, India’s most popular daily newspaper, to give UK advertisers the chance to target 53m new readers in the Asian sub-continent.

Supersized Sperm – Plasma Sperm

(TrendHunter.com) It seems everything is bigger in Japan.

The Plasma Sperm’s packaging asks you the following question, “Have you ever seen your own sperm swimming?”

Well, the Plasma Sperm promises you just that. You can get up close and personal with the little guys and watch them swim.

The device boasts numerou…

Football Resistance – No Racism – billboard, France


CLM BBDO, Paris and football resistance wants to kick racism out of football.

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UEFA calls for sponsorship bids

LONDON – UEFA, European football’s governing body, is inviting brands to bid for the right to sponsor the Champions League and Super Cup over the next three seasons.

Advertising Association forecasts continued European adspend growth

LONDON – Advertising expenditure in the Europe is predicted to grow by up to 4% this year, despite a slowdown in the economy, according to the World Advertising Research Centre in association with the Advertising Association. UK adspend is expected to rise by 3.5%.

TV Licensing replaces ‘talking sofa’ ad campaign

LONDON – TV Licensing is launching an integrated campaign called ‘Circuit City’ to encourage viewers to use new technologies to pay their TV licence.

Doggy Doo Calendar – Odd, But Surprisingly Tasteful? (GALLERY)

(TrendHunter.com) Life happens. Every day. The Monthly Doos calendar celebrates this cold, hard fact with a calendar that features beautiful scenery with doggy doo-doo in every shot.

Oh, sure, it’s an easy laugh, but it’s also surprisingly well done. From Watch Your Step productions, an outfit that seems utterly ob…

Personal Branding – Marketing Yourself

(TrendHunter.com) In today’s competitive business world, individuals are being advised to create a brand for themselves. That includes everything down to designing their own logo and thinking up advertising slogans in order to stand out and succeed. Whether you run your own company or work for a firm, the way to succ…

Schick Quattro – smooth as ice – Ambient, Australia


JWT Sydney says: “The superior quality of Schick Quattro razors ensures exceptional smoothness. To demonstrate this, we fitted a zamboni machine at Sydney’s largest ice arena with a giant Schick Quattro razor.”

Helena Braddock, Illustrator
Lee Turner, Illustrator
Jay Benjamin & Andy DiLallo, Executive Creative Director
A. Chris Moreira / Mark Schöller, Art Director & Copywriter team
Gerri HamillL, Agency Producer
Creative Services Manager, Graeme de Vallance
Account Service, Peter Bosilkovski

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Online adspend to pass £5bn by 2012

LONDON – It is being predicted that even as the global economy weakens, online adspend will not and advertisers will spend £3.4bn on the medium this year, up 27%.

Miss Epil – a hairy djungle – print France


Lowe Strateus, Paris, has created this campaign asking women to please use Miss Epil. Looking at this campaign my first reaction isn’t to go hairless, but to get a bigger man. (oh yeah, I went there.)

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Ashes to Ashes departs with 5.4m viewers

LONDON – The last episode of BBC One drama ‘Ashes to Ashes’, which has been commissioned for a second series, bowed out with 5.4m viewers last night, according to unofficial overnight figures.

Grade awarded £1m short-term bonus from ITV

LONDON – ITV has awarded executive chairman Michael Grade a 2007 bonus of 117% of his salary, giving him total package of nearly £2m.