LONDON – Adidas CEO Herbert Hainer has reacted angrily to calls from shareholders to take a political stance against the Chinese government, slamming pressure groups as ‘moralists who just emit rhetoric’.
It’s not that we don’t appreciate New Balance’s “threesome” metaphor to keep this poor guy running (and buying their running shoes), but they’re biting off more than they can chew. An actual threesome is, much like communism, an ambitious theory that fails in practice due to confusion, frustrating boundaries, and general human error. A better model for running is that it’s the C- girl at the bar who, when engaged with enough tenacity, grants you a shot at her A+ friend: Victory. Via splendAd.
—Posted by David Kiefaber
Jane Goodall is teaming up with Green Mountain Coffee
Roasters to help preserve the habitats of wild chimpanzees in Tanzania’s Gombe
National Park. That Jane really needs a new hobby after all these years.
Anyway, it’s way too cold up in Vermont for chimps, so Green Mountain has
nothing to fear. As for the rest of us, well, have you have ever SEEN a chimp
after it’s had a couple lattes? First they Riverdance. Next, they take over
human jobs – mainly in the HR Departm
ent and Accounts Payable. Ultimately, you
wind up with an entire planet run by apes and people running around in
loincloths, which, by the way, is a vision I keep having after one too many
caramel macchiatos. Damn you, Starbucks. Damn you all to hell!
—Posted by David
Gianatasio
StrawberryFrog’s pan-European launch effort for the Chevrolet Aveo positions the vehicle as "a real car for real people." In this spot, the Aveo passes all kinds of wacky contraptions: a jet-powered truck, a hot rod, a missile-shaped car. The truth is, I would prefer to tool around in any one of those other cars, even if they don’t run properly. The Aveo just kind of seems lame by comparison. Even the song on the soundtrack, Petula Clark’s
’60s chestnut “Downtown,†makes that Aveo seem like my father’s—or even my grandfather’s—Chevrolet. Bottom line: You’ll get more jealous stares behind the wheel of a rocket-powered car, especially if it sets the neighborhood on fire.
—Posted by David Gianatasio
Just when you thought horror movies had absolutely plumbed
the depths of zombie apocalypse justifications, along comes Troma to — as usual — contribute an
utterly implausible gorefest with a great soundtrack. This time it’s Poultrygeist:
Night of the Chicken Dead; here’s
the trailer, but don’t watch it during dinner, work or any activity where
you need to think really hard. The title track is provided by Calamari Safari,
and the soundtrack is rounded out with some pretty good underground bands,
including Zombina and the Skeletones, the Dwarves, and the Peacocks. Sadly,
they’re not screening it anywhere close to Baltimore, so I can’t see it for
myself, but I can imagine it being like Shaun of the Dead minus the wit,
and plus a few Colonel Sanders jokes.
—Posted by David Kiefaber
LONDON – Samsung is expanded its strategic alliance with fashion guru Giorgio Armani by rolling out a new premium LCD TV.
LONDON – ‘Kate Modern’, the online drama that has helped drive the popularity of social networking site Bebo, is to finish on June 28 but the producers are leaving the door open to an eventual return.
Advertising Agency: Publicis, Milan, Italy
Creative Director: Stefano Colombo
Art Director: Marco Maccagni
Copywriter: Renzo Mati
Illustrator: Laurina Paperina
Published: December 2007
Advertising Agency: Publicis, Milan, Italy
Creative Director: Stefano Colombo
Art Director: Marco Maccagni
Copywriter: Renzo Mati
Illustrator: Laurina Paperina
Published: December 2007
Advertising Agency: Publicis, Milan, Italy
Creative Director: Stefano Colombo
Art Director: Marco Maccagni
Copywriter: Renzo Mati
Illustrator: Laurina Paperina
Published: December 2007
Advertising Agency: Publicis, Milan, Italy
Creative Director: Stefano Colombo
Art Director: Marco Maccagni
Copywriter: Renzo Mati
Illustrator: Laurina Paperina
Published: December 2007
LONDON – Mars is highlight Galaxy’s sponsorship of the Sex and the City movie with a national advertising campaign that will use the tagline ‘Sex or Chocolate?’
LONDON – Saatchi & Saatchi has launched its latest TV ad for Carlsberg ahead of next month’s Euro 2008 finals.
LONDON – Land Rover has revamped its ‘Go Beyond’ website as part of moves to further integrate its overall web services.
In the world there’s a person that sees the beauty in you.
Remember, May 11th is Mother’s Day.
Advertising Agency: Saatchi & Saatchi, Milan, Italy
Creative Directors: Guido Cornara, Agostino Toscana
Art Director / Illustrator: Ignazio Morello
Copywriter: Alessandra Romani
LONDON – Fashion and lifestyle magazine Wallpaper is publishing its first work-themed issue and has enlisted designer and illustrator Anthony Burrill to design four collectable covers.
LONDON – 3UK marketing director John Penberthy-Smith is leaving the mobile operator after less than 18 months following a restructure of its sales and marketing teams.
LONDON – Online DVD rental service LoveFilm.com has launched a six-month partnership deal with Hardys Wines that includes cross promotion and the sponsorship of LoveFilm’s coverage of the 61st Cannes Film Festival.
Feel inspired. Biblioteq – Creative Books.
Advertising Agency: FoxP2, Cape Town, South Africa
Creative Director / Art Director: Andrew Whitehouse
Published: February 2008
Feel inspired. Biblioteq – Creative Books.
Advertising Agency: FoxP2, Cape Town, South Africa
Creative Director / Art Director: Andrew Whitehouse
Published: February 2008
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