LONDON – UTV Radio’s bid to locate its Stockport radio station Imagine FM with its other North West radio stations, Wish FM, Wire FM and Tower FM, in a new central HQ in Warrington has been refused by Ofcom.
LONDON – Project Da Vinci, WPP’s 1,000-strong worldwide media and marketing agency set up to service computer giant Dell, plans to open a UK unit within weeks.
LONDON – Associated Newspapers is setting up a specialised digital sales unit for its flagship online newspaper brand, Mail Online.
LONDON – Incoming Virgin Radio owner Absolute Radio will launch an entirely new national radio brand in the UK this autumn, after revealing it will not exercise an option to license the Virgin brand during the next two years.
LONDON – Initiative will fall out of the UK’s top 10 rankings on media billings should it lose the £80m Orange account, which has been put under review. Another of Initiative’s larger remaining accounts, the £17m E.ON business is also under review.
LONDON – Tesco is to launch a new quarterly magazine covering video games in partnership with Future.
LONDON – Concert promoter Live Nation has approached agencies about handling its estimated £10m media planning and buying brief.
LONDON – Aegis-owned media agency Carat is poised to retain the estimated £100m pan-European media account for entertainment giant Walt Disney Studios.
LONDON – Online gambling firm Sportingbet is seeking a media agency to handle its £10m pan-European media planning and buying account.
I always thought it would be neat to open a very small, friend and family-ran microbrewery. Interested parties would through in a little money, decide on the beer to make, and receive a few cases every month. A UK-based company is trying this very approach. Beerbankroll is a community managed brewin…
Personal aluminum bottles are quickly gaining popularity, for health and ethical reasons. Klean Kanteen offers not only stylish plastic bottle alternatives, but the ability to customize them for marketing purposes.
Skimping on water isn’t an option as proper hydration is critical to our functionin…
I love how this creative ad campaign for CHANGE transforms a negative situation such as censorship into art that works to its benefit. The May 2008 ad campaign for international, upscale brand CHANGE, which sells quality lingerie, swimwear and homewear, was recently unveiled to announce the launch o…
(TrendHunter.com) The iPod obsession has transcended into fashion, art, and technology. By the look of the range of items on the market, it appears marketers truly had fun designing everything from iPod bikinis to iPod…
The July issue of Empire magazine has a battle of good vs. evil between the heroic Batman and the villainous Joker. The dual covers were created to further build anticipation for The Dark Knight’s July 18 release. The magazine asks you to “choose your allegiance” when you choose one of the two colle…
H & M, the European brand now known around the world, has released images of their Fall 2008 ad campaigns, and the results are surprisingly not reflective of the brand.
The Swedish retailers, who have stores in 28 countries, have been known for having very affordable price tags, and fast turnover …
If you thought My Super Sweet 16 featured over-the-top luxury parties, you haven’t seen footage of the prom at St. Francis Preparatory High School in Queens.
The “ultimate prom,” as the media is calling it, for America’s largest Catholic high school looked more like a red carpet event than a teen g…
Coca-Cola has unleashed a fun TV campaign in conjunction with the Euro 2008 Football Championship. The campaign consists of 12 spots that run in pairs of three: one at the beginning, one at the middle, and one at the end.
The unhuggables ads show a young guy enthusiastically watching the matches at…
We have come to expect Tom Ford to push the envelop with his provocative advertising, but these newly released ads for the Tom Ford Spring/Summer 08 campaign disregard any decency guidelines and boldly cross the line from suggestive and provocative to downright explicit. When a designer makes ME us…
We have come to expect Tom Ford to push the envelop with his provocative advertising, but these newly released ads for the Tom Ford Spring/Summer 08 campaign disregard any decency guidelines and boldly cross the line from suggestive and provocative to downright explicit. When a designer makes ME us…
In celebration of the movie Hellboy II: The Golden Army directed by Guillermo del Toro, Adidas, Universal Studios, Guillermo del Toro and the creators of Hellboy, Mike Richardson and Mike Mignola, have teamed up to launch two sneaker models. The limited edition kicks, called the Forum Mid and the Mi…
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