BATAVIA, Ohio (AdAge.com) — Wal-Mart Stores today announced that Lee Scott will step down as CEO effective Feb. 1. He will be replaced by Mike Duke, now vice chairman of the retailer's international division.
The Columbia Sportswear account changed hands last spring.
After a 30-year run with Portland’s Borders Perrin & Norrander, Columbia opted for Marin County’s Butler Shine and Stern.
Here’s some of the new work from BSANDS:
Hat Tip to Zorigitano.
(TrendHunter.com) Cryo-Cell International, Inc., an umbilical cord blood stem cell bank, is now promoting a new service called C’elle. It offers women the chance to store the stem cells found in their menstrual fluid. The…
Or your full-on aquarium, as the case may be.
(TrendHunter.com) If there’s anything people want to hear right now, it’s ways to get rich. The “Get Rich Quick” campaign is simple: Dissuade consumers from buying cigarettes by showing them exactly how much money they…
Driven’s latest Jet’s Pizza commercial gets tongue. Whether you like it or not.
Which makes the reward potential about as exciting as “winning” a class action lawsuit.
Google and P&G—two companies with vastly different cultures—have been swapping workers this year in effort to learn from one another and to tighten bonds between the two firms.
According to The Wall Street Journal closer ties are crucial to both sides.
P&G, the biggest advertising spender in the world, is waking up to the reality that the next generation of laundry-detergent, toilet-paper and skin-cream buyers now spends more time online than watching TV. Google craves a bigger slice of P&G’s $8.7 billion annual ad pie as its own revenue growth slows.
P&G doesn’t disclose how it allocates ad spending, but data firm TNS Media Intelligence, which tracks online display advertising, estimates P&G spends just 2% of its total U.S. ad budget online.
Google data indicates that online searches for the word “coupons” is up about 50% over the past 12 months.
Advertising-funded programming is nothing new, but it seems like the rising spending on digital marketing and the increase in broadband penetration in the U.K. has renewed interest in it. The Orange Unsigned Act show is a good example of when it works.
(TrendHunter.com) If you hate conforming to shoe fashion standards, yet want to remain trendy with your urban footwear, French & English Confectioner’s handmade shoes can definitely help you out.
French & English Confectioner’s…
(TrendHunter.com) Did Jennifer Garner squeeze herself into kids clothes, or is Suri Cruise being pressured to grow up too fast?
These images show Jennifer Garner and Katie and Tom Cruise’s little daughter wearing very…
Eastman Kodak Co. is expanding its roster and reaching out beyond longtime agency of record, WPP Group's Ogilvy & Mather, to work with Interpublic Group of Cos.' Deutsch, New York.
Björn Borg is a Swedish company that sells clothing, footwear, bags, eyewear and fragrances mostly in the Netherlands and Sweden. They also have a store in Manhattan.
(TrendHunter.com) These posters are part of the Greenpeace ‘Bomb’ series to raise awareness of environmental issues.
The first one has the tagline “Stop the catastrophe,” and shows an image of a tree that looks strangely…
A tipster e-mailed us to say that he/she thinks the above spot for the new Blackberry Storm is just as bad if not worse than Toyota’s ‘Saved by Zero’ ad.
Writes said spy, “The writing is so bad its embarrassing. ‘I’ve never clicked a screen before. Is that supposed to happen?’ HELL YEAH its supposed to happen. Its been happening on the iphone for a year and a half now!”
Hmm. Well, from what we know about the Storm screen, it has springs beneath it that make it feel like you’re pushing a button. Compared to the iPhone (with its window-pane like screen), the Storm does have a more authentic button feel to it. Nonetheless, we’ll let you decide. Poll time!
Does this Storm Commercial Suck?
( surveys)
More: “When Babies Talk, I Listen“
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New Career Opportunities Daily: The best jobs in media
LONDON – Google is pulling the plug on its four-month old virtual world Lively at the end of the year, admitting the venture had failed to pay off.
In a letter titled, “Urgent Message from GM”, Betsy Lazar, executive director advertising and media operations at GM asked IPG leadership for a little favor; help in persuading the federal government to pass a bailout plan.
To do so, GM asked IPG to direct employees to gmfactsandfiction dot com, where they can “show (their) support and let (their) voice(s) be heard.”
“We hope you will ask your legislators and other political leaders to support the U.S. auto industry…” Lazar continued.
Lazar included a copy of a study completed by the Center for Automotive Research (CAR), which presents a doomsday prediction for anyone whose bread comes from some auto-related industry. The research might be more compelling if it wasn’t being used as a scare tactic — so rather than regurgitate the findings, we’ve uploaded the document that lays it all out, after the jump. Take a look, after the jump.
You can also see the e-mail that IPG then sent to employees, after the jump.
More: “Mullen Gets Some GM Love“
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New Career Opportunities Daily: The best jobs in media
The actress pushed for favorable coverage while negotiating magazine rights to pictures of her new twins.
(TrendHunter.com) Wind farms are becoming one of the hottest topics in the search for clean energy sources. While the windmill itself is nothing new, they possess one major design flaw: What do you do when there is no wind?…
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