Advertising: Morning Show for Weather Channel
Posted in: UncategorizedThe Weather Channel is adding a morning news show called “AMHQ With Sam Champion,” a program that advertisers suggested the company create to give the network regularly scheduled programming.
Sam Champion Leaves ‘Good Morning America’ for Weather Channel
Posted in: UncategorizedChasing the Storm, but Hoping Not to Catch It
Posted in: UncategorizedWeather Channel Aims Twitter-Powered Tornado Winds at Its Helpless Interns
Posted in: Uncategorized
Intern abuse is always good fun. The Weather Channel is celebrating the beginning of Tornado Week today by putting its interns in a room and blowing powerful winds at them, with the force of the breeze increasing for every public mention of #TornadoWeek on Twitter. They're broadcasting the whole thing live on YouTube (see below—although for the full experience, click the link above). There have been about around 6,000 mentions so far, and the winds are in the mid-90 mph range. If the tweet count hits 1 million, the channel is vowing to pummel the interns with a "full blown EF-5 tornado." That would mean wind speeds of more than 200 mph. They'd better have a lot of desk fans on hand.