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| THE ORIGINAL? Road Safety anti drink driving – 2003 « Alcohol can impair your judgement… » Source : Cannes Ambient BRONZE LION Agency : Clarke Quay & Lox (Singapore) |
LESS ORIGINAL Road Safety anti drink driving – 2012 “If you’re peeing here, you’re too drunk to drive.” Source : Vancouver 24H Agency : Taxi Vancouver (Canada) |
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| THE ORIGINAL? Kiwi Kleen toilet cleaner – 2008 « Because you never know who else has been sitting there » Source : Adsoftheworld, Cannes Archive Agency : Grey (Hong Kong) |
LESS ORIGINAL Hygienex – 2013 (disposable paper toilet seat cover) « Safe yourself from bad ass » Source : Adsoftheworld Agency : Grey (Indonesia) |
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| THE ORIGINAL? Sears Optical Centers – 2010 Mirrors are blurred around the glasses. Source : Awarded at CRÉA Agency : LG2 Montreal (Canada) |
LESS ORIGINAL Opticentro (Optica Das Amoreiras) Anti-Myopia – 2012 Mirrors are blurred around the glasses. Source : Adsoftheworld Agency : DraftFCB Lisbon (Portugal) |
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| THE ORIGINAL? Softee Toilet Paper “Double-ply strength” – 1998 Source : Cannes SHORTLIST Agency : Saatchi & Saatchi (Singapore) |
LESS ORIGINAL : Scottex Toilet Paper “extra long, extra strong” – 2009 Source : Adsoftheworld Agency : DuvalGuillaume Antwerp (Belgium) |
| S’il y a bien un truc qui ne m’a pas échappé, c’est que cette idée existait déjà. Alors encore un hasard de plus ou des créatifs au bout du rouleau? |
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
