LONDON – O2 will this week step up its battle with broadband suppliers by launching a £5m campaign accusing rivals of making misleading claims and offering poor customer service.
LONDON – PepsiCo is backing the return of Mountain Dew to the UK with a campaign targeting
Facebook and Twitter users.
LONDON – Power Plate, the fitness and training equipment brand, has signed a three-year deal with the Williams Formula One team as part of a push to win over male consumers.
LONDON – Capital One has handed its multi-million-pound UK digital advertising account to LBi as part of a strategy to boost its online presence.
LONDON – BP has suspended planned marketing activity in the wake of the growing oil-leak crisis in the Gulf of Mexico.
LONDON – UKTV is to overhaul the brand identity of its general entertainment channel Watch, after just 18 months.
LONDON – Vauxhall is backing the relaunch of the Meriva, its family model, with a £10m UK push, aimed at making it one of the marque’s top-three selling vehicles.
LONDON – EDF Energy is to bring back its controversial Green Britain Day marketing initiative, which encourages consumers to be as sustainable as possible.
LONDON – Network Rail has awarded its railside and roadside outdoor advertising contracts, worth £260m over five years, to JCDecaux and Primesight.
(TrendHunter.com) The Summer 2010 i-D ‘Meet Me At The Corner’ editorial brings the heat in a story of two strangers having a sexy one-night stand. What’s so special about this casually-styled shoot is that models Behati…
“Your Ford now with the new Dual Clutch Gearbox PowerShift. Feel the difference.”
Advertising Agency: Bassat Ogilvy, Madrid, Spain
Creative Director: Pedro Úrbez
Art Director: Javier Senovilla
Copywriter: Juan Pedro Moreno
Photographer: Bank of images
Face-O-Rama is an ongoing series by Sachin Karle, CD, Cartwheel Creative, where he finds faces in everyday objects.
(TrendHunter.com) The honour of winning Miss USA has just been given to Arab-American Miss Michigan Rima Fakih, the first ever winner of Arab descent. The Lebanese-born Fakih beat out the other 50 contestants of the pageant…
The hunt is on. Once again, Media Week is scouring the nation to find the brightest young media stars. No, we’re not talking about Britain’s Got Talent but something altogether more prestigious: Media Week’s search for its illustrious 30 under 30.
NEW YORK (AdAge.com) — NBC unveiled a new prime-time schedule for its coming fall season that reworks a significant portion of its programming and aims to get the network on proper footing following its decision last year to put an ill-fated talk show featuring comedian Jay Leno on five nights a week.
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Advertising Agency: Y&R, Dubai
Group Creative Director: Michael Blore
Creatives: Shahir Zag, Komal Bedi Sohal
Photographer: Clive Stewart
Illustrator: Andrew Newman, Wayne @ Dxf
Senior Account Director: Nadine Ghossoub
Via [AdsOfTheWorld]
AdsOfTheWorld, Clive Stewart, Komal Bedi Sohal, Michael Blore, Nadine Ghossoub, Resident Evil 5, Shahir Zag, Wayne @ Dxf, Y&R
(TrendHunter.com) For the week of May 16th, these are the Top 50 trends, which include Sensual Smurfette Photography, Childhood Fail Blogs and Glitterized Shoe Soles. The rankings are based on hundreds of thousands of views…
(TrendHunter.com) Models Sam Brack, Ryan Jagger, Jamie Hanson, Kieron Wraith, and James Storr are badass individuals for ‘Leaders of Men’ in Posi+tive Magazine. Whether they’re gun-wielding assassins rocking undies and…
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