Le designer Alexis Facca, aussi connu sous le pseudonyme Paper Donut, a imaginé pour un projet personnel ces créations magnifiques représentant un bureau tout de papier. Cet intérieur très réaliste a été imaginé comme celui d’une agence de publicité londonienne au coeur des années 1980s. A découvrir dans la suite.
It's a dispute petty enough to be a subplot on The Office. WNEP-TV, the ABC affiliate for the show's hometown of Scranton, Pa., is refusing to run a TV spot for Dunder Mifflin paper products during the Oscars. Why? Most likely because the fictional brand is too connected to rival network NBC. A de-fictionalized version of the show's paper brand has been sold in real life since 2011 by Staples-owned Quill.com, thanks to a licensing partnership with NBCUniversal. A Quill.com representative tells Adweek that WNEP won't air the Dunder Mifflin ad "apparently because of the brand’s NBC ties." WNEP declined to comment on whether it had rejected the ad, citing corporate policy. A similar ad just ran during the Super Bowl, apparently thanks to Scranton's CBS affiliate, WYOU-TV, being less finicky about the brand's background.
In another Office-esque twist, Dunder Mifflin's ad has found a new home during the Oscars broadcast on ABC affiliate WUTR in Utica, N.Y.—home of Scranton's rival branch in the show. As for the new spot itself, "The Battle" is a fairly straightforward follow-up to the brand's "Paper Fight" Super Bowl debut, featuring more white-collar grunts attacking one another with paper weaponry. It's like the perfect metaphor for an ad-placement spat. PR agency Olson is leading strategy on the campaign, and both ads were created through crowdsourcing platform Tongal.
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Découverte de Gavin Bond, spécialisé dans les photographies de célébrités pour différents magazines. Une partie de son travail a été d’immortaliser les castings des séries américaines, avec dans le désordre : The Office, Entourage, Sopranos, Lost, Nip Tuck, Dr House et Scrubs.
Réalisé par le studio Terri Timely, voici une courte publicité baptisée “The Office of Eden” pour les sous-vêtements de la marque écolo PACT avec une communication particulièrement originale mettant en scène le duo Ian Kibbey et Corey Creasy. A découvrir dans la suite de l’article
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