Hasta La Creative!

You can only go as far as you can think.

Advertising Agency: Euro RSCG, Delhi, India
Creative Directors: Satbir Singh, Mani Jairam
Art Director: Ritrup Biswas
Copywriter: Abhishek Chaswal
Illustrator: Rajni
Photographer: Dayakar Soma
Published: June 2007

You can only go as far as you can think.

Advertising Agency: Euro RSCG, Delhi, India
Creative Directors: Satbir Singh, Mani Jairam
Art Director: Ritrup Biswas
Copywriter: Abhishek Chaswal
Illustrator: Rajni
Photographer: Dayakar Soma
Published: June 2007

Support bras, now available.

Advertising Agency: DDB Toronto, Canada
Creative Director: Andrew Simon
Art Director: Alexandra Wells
Copywriter: Courtney Colomby
Photographer: Chris Gordaneer
Make-up: Jordana Maxwell
Published: December 2007

Clarifying life since 1920.

Advertising Agency: The Side Project / NYC, USA
Creative Director: Carmine Coppola
Copywriters / Art Director: Shiraz Gani, Carmine Coppola
Art Buyer: Conrad Sanderson

Clarifying life since 1920.

Advertising Agency: The Side Project / NYC, USA
Creative Director: Carmine Coppola
Copywriters / Art Director: Shiraz Gani, Carmine Coppola
Art Buyer: Conrad Sanderson

Never let their toys die.
The world’s longest lasting battery.
Energizer

The brief was to increase sales of Energizer Lithium Batteries over the Christmas period. Target audience being parents, due to the amount of batteries being purchased over the Christmas period, namely for toys.

Advertising Agency: DDB South Africa
Creative Director: Gareth Lessing
Art Director: Julie Maunder
Copywriter: Kenneth van Reenen
Published: December 2007

Never let their toys die.
The world’s longest lasting battery.
Energizer

The brief was to increase sales of Energizer Lithium Batteries over the Christmas period. Target audience being parents, due to the amount of batteries being purchased over the Christmas period, namely for toys.

Advertising Agency: DDB South Africa
Creative Director: Gareth Lessing
Art Director: Julie Maunder
Copywriter: Kenneth van Reenen
Published: December 2007

3-phase creative:
Word “Homeless” is composed of 143 individual portraits of actual Denver homeless, shot over a four week period.
Two weeks later, half the faces in “less” are gone.
Two weeks after that, only the faces in “Home” are left.

Agency went to shelters to shoot dignified portraits of 143 homeless men, women and children, then composed them into the word “Homeless.” Over the coming weeks, some of the homeless portraits will be removed, and a “Home” will come into view. Just like what the Denver Rescue Mission hopes to accomplish for its clients.

Advertising Agency: Cultivator, Denver, USA

Advertising Agency: Publicis Helsinki, Finland
Executive Creative Director: Anthony Wolch
Art Director: Mikko Tikander
Copywriter: Suvi Lähde
Senior Production Art Director: Marcus Merkl
Photographer: Justus Järnefelt
Graphic Design: Tommi Turkulainen
Published: November 2007

Advertising Agency: Publicis Helsinki, Finland
Executive Creative Director: Anthony Wolch
Art Director: Mikko Tikander
Copywriter: Suvi Lähde
Senior Production Art Director: Marcus Merkl
Photographer: Justus Järnefelt
Graphic Design: Tommi Turkulainen
Published: November 2007