The way to help rid the league of its abusive locker room culture is for corporate sponsors to take a stand. It should be an easy call, but there’s big money at stake.
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Louisville’s willingness to play football games on Tuesday nights, at ESPN’s urging, began a turnaround that led to huge rewards for the university and the network.
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Justin Timberlake’s new album, “The 20/20 Experience,” posted huge sales after a carefully orchestrated marketing strategy.
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