A new era of apps catering to help people with their mental health is here. And boy, do we need it. Social media apps have gotten a bad reputation; even Facebook recently admitted it might be bad for you. But with the continued expansion of our reliance on technology, perhaps then it’s not entirely surprising…
Have you ever wanted to stop someone from being able to contact you on Facebook Messenger? Our guide will show you how to block messages from the user within the Messenger application. Note: These screenshots were captured in the Messenger app on iOS. Also note, blocking messages from someone on Messenger is not the same…
Ad blocking is a topic that’s front-and-center for brands engaging in display advertising. While it becomes more prevalent, there are still a few challenges to resolve. As it exists today, the ad-blocking ecosystem is not yet perfected. Currently, most ad-blocking scenarios used by frustrated consumers looking for an ad-free experience involve the “all or nothing”…
Recently, industry analyst Brian Solis wrote a column that speaks volumes about the importance of customer reviews in a business’s location marketing strategy. In “Empowered Consumers Are Searching for the Best and Worst Brands Before They Buy,” he noted that: According to Google, mobile searches that include “best” have grown by more than 80 percent…
Two years ago, Hearst went all-in on voice, creating a 10-person team dedicated to innovating on new technologies. The same team is now responsible for creating a new feature to Hearst’s Good Housekeeping skill, which now has recipes with visuals made with the Echo Show and Spot in mind. The skill, which had a soft…
Niantic launched a Legendary Week event in Pokemon Go, allowing players to battle and capture three Legendary Pokemon in Raid Battles from now until March 5. The event will give players the chance to battle returning Legendary Pokemon Kyogre and Groudon, as well as Rayquaza, which joined the game in early February. When the event…
Twitter announced a new feature aimed at ensuring that businesses can respond to direct messages during periods of high volume. Developer advocate Jon Cipriano introduced adaptive rate limits in a blog post, saying that the feature allows accounts to send up to five DMs via the Twitter application-programming interface over a 24-hour period in response…
Mobile’s influence on shopping behavior has been on the rise since the advent of the smartphone, but recent data indicates consumers are becoming more comfortable finalizing transactions on their phones. In fact, Forrester’s 2018 Retail Best Practices: Mobile Web study found smartphones will be used in over one-third–or more than $1 trillion–of total U.S. retail…
Facebook announced Wednesday that it will begin labeling some metrics in its Ads Manager as estimated or in development, as well as removing about 20 metrics that are “unhelpful.” The social network explained in a blog post that the estimated and in development labels will appear in tool tips within Ads Manager’s reporting table, as…
Did you know that Facebook Messenger allows you to archive or delete your conversations when you’re done with them? Our guide will show you how this is done. Note: These screenshots were captured in the Messenger application on iOS. Step 1: Tap and hold on the conversation you wish to archive or delete until a…
Developers of bots that enable simultaneous tweets, retweets, likes or follows will have to go back to the drawing board before March 23. Twitter announced last month that it would be “limiting the ability of users to perform coordinated actions across multiple accounts in TweetDeck and via the Twitter API [application-programming interface],” and Yoel Roth,…
When Facebook released Messenger in 2011, most people weren’t aware of the capabilities and benefits it would eventually have. Fast-forward to 2017: There are more than 1.3 billion users and 60 million businesses using Messenger. In just the past few months, we’ve seen groundbreaking developments including the introduction of the customer chat plugin, which brings…
Facebook followed up on the music-licensing deals it announced last month by reaching an agreement for its first “multi-territorial” music license with online licensing processing and licensing solutions provider ICE Services. The social network inked similar pacts with Global Music Rights, SESAC’s HFA/Rumblefish, Kobalt Music Publishing and Sony/ATV in January and with Universal Music Group…
Air New Zealand launched a new campaign on its Facebook and Twitter pages called #EmojiJourney. When users see an #EmojiJourney post on the Air New Zealand Facebook or Twitter accounts, they’ll be encouraged to comment or reply with the three emoji that would best describe their ideal New Zealand vacation. After a user leaves an…
One year ago Thursday, Twitter head of entertainment talent and lifestyle partnerships Lara Cohen announced that she was leaving the social network. Starting next Monday, she’s back, in a new role. In between Twitter stints, Cohen served as senior vice president of entertainment partnerships and influencer marketing for public-relations firm The OutCast Agency, where she…
Twitter has problems. Hoaxes run rampant, bots spread propaganda, and then there are the Nazis. On the business end, the platform experienced a significant user growth jump before plummeting back to Earth, and it constantly faces an impatient Wall Street, even after posting its first net-profit quarter in Q4. While it’s not always easy seeing…
Sport-bike racer, six-patent holder, biometric lab creator–these are just a few of Walter Geer’s self-earned epithets. But his actual title is vp and creative director at Verve Mobile, where he creates and delivers “high-impact ad formats” to companies. Geer graduated college in 1999 with a completely different career trajectory: He started in web design. Additionally,…
On Oct. 20, 2011, Secretary of State Hillary Clinton was aboard a C-17 Globemaster military plane bound for Libya. While waiting for takeoff, Clinton–wearing a pair of dark sunglasses–began pecking at her smartphone, her face a mask of determination. Alert to an iconic moment, a Reuters photographer clicked his shutter. National media picked up the…
Move over, Sam Malone: Flanagan, the AI mixologist is here to serve up cocktails. Artificial intelligence-solutions company Hypergiant helped develop a new AI bartender/mixologist program for TGI Friday’s called Flanagan (named for Tom Cruise’s character in the 1988 film Cocktail). Flanagan, which interacts with both TGI Friday’s smartphone app and its loyalty accounts, makes drink…
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
