Présentée au Salon de Detroit, voici une superbe sculpture qui évoque la future voiture Mercedes-Benz CLS. Cette installation modélise les formes et le futur design, tout en s’inspirant du style de la marque. L’ensemble est recouvert d’un drap gris. Exemples et photos dans la suite.
Une campagne intéressante pour la marque Mercedez-Benz autour du terme “Fin” du cinéma, décliné en trois langues. Une baseline “Navigation and entertainment in one” imaginée par l’agence de publicité autrichienne Jung von Matt, sur des photographies de Jork Weismann.
No comercial que publiquei ontem da Mercedes-Benz, a característica vendida é a do sistema de freios inteligente. Agora a montadora lança mais uma campanha, desta vez para falar do “Attention Assist”, que ajuda o motorista a permanecer acordado e alerta (como? não me pergunte).
Criado pela alemã Jung von Matt, o filme mostra um Mercedes Classe E largando, literalmente, os sonhos na estrada. Finaliza com a assinatura “Dreams will have to wait” (Os sonhos vão ter que esperar).
A produção é da Bigfish Film com efeitos visuais da Ghost VFX. Diverte.
### Se o vídeo não estiver aparecendo, acesse o blog para assistir. ###
A Mercedes-Benz já fez campanha com linhas sonoras, e agora traz um comercial tipográfico para apresentar seu sistema de freios Bas Plus, capaz de “ler as estradas”.
A criação é da BBDO Düsseldorf, com produção da SEHSUCHT.
Our Christmas present for you: 75 Euro bonus, if you buy a set of snow tires.
Advertising Agency: Mercedes-Benz Hamburg, Germany
Art Director: Eugen Trubatschow
Copywriter: Christoph Rieckmann
Published: December 2007
No more frayed passengers.
Advertising Agency: Mercedes-Benz Hamburg, Germany
Creative Director / Art Director: Eugen Trubatschow
Copywriter: Christoph Rieckmann
Published: January 2008
Mercedes-Benz Hamburg is the official partner of the Hamburg Symphonic Orchestra.
Advertising Agency: Mercedes-Benz Hamburg, Germany
Creative Director / Art Director: Eugen Trubatschow
Copywriter: Christoph Rieckmann
Published: February 2008
The off-road vehicles center in Hamburg.
Advertising Agency: Mercedes-Benz Hamburg, Germany
Creative Director / Art Director: Eugen Trubatschow
Copywriter: Christoph Rieckmann
Published: August 2007
The off-road vehicles center in Hamburg.
Advertising Agency: Mercedes-Benz Hamburg, Germany
Creative Director / Art Director: Eugen Trubatschow
Copywriter: Christoph Rieckmann
Published: August 2007
The off-road vehicles center in Hamburg.
Advertising Agency: Mercedes-Benz Hamburg, Germany
Creative Director / Art Director: Eugen Trubatschow
Copywriter: Christoph Rieckmann
Published: August 2007
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
