A crime against originality / Un coup pour rien?

flingue2004 flingue2013b
THE ORIGINAL? 
VTM – Aspe crime stories – 2004
Source : Creative Club Belgium Mention, Cannes Archive
Agency : Duval Guillaume Brussels (Belgium)
LESS ORIGINAL
Against the use of Plastic Bags – 2013
Source : LoremIpsum
Agency : Lorem Ipsum (Canada)

Copycat is a professional sport? / Les olympiades de la pompe?

athlete2002 athlete2012
THE ORIGINAL?
Belgian Olympic Team « Athens on his mind » – 2002
Source : Cannes SHORTLIST
Agency : Duval Guillaume (Belgium)
LESS ORIGINAL
RATP sports partnership – 2012
Source : LLLLLITL
Agency : Publicis Conseil (France)

Door-to-door / Porte à porte

beermug2005 beermug2009
THE ORIGINAL?
Ambient Beer Mug stickers – Kingfisher Beer – 2005
Source : Cannes Archive Online
Agency : JWT Mumbai (India)
LESS ORIGINAL :
Ambient Beer Mug Stickers on door handles – Tyskie – 2009
Source : Adsoftheworld , Coloribus
Art Director : Micha? Kaminski (Agency : Unknown) (Poland)
Si on accepte que des telles coïncidences se répètent sans arrêt c’est vraiment la “porte ouverte” à toutes les fenêtres!
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