PK chewing gum: Ping Pong

PK chewing gum: Ping Pong

Goodbye awkward.

Advertising Agency: DDB Sydney, Australia
Executive Creative Director: Matt Eastwood
Creative Director: Steve Back
Art Director: Tim Green
Copywriter: Tim Cairns
Designer: Erwin Santoso
Photographer: Neil Bailey
Published: December 2007

PK chewing gum: Supermarket

PK chewing gum: Supermarket

Goodbye awkward.

Advertising Agency: DDB Sydney, Australia
Executive Creative Director: Matt Eastwood
Creative Director: Steve Back
Art Director: Tim Green
Copywriter: Tim Cairns
Designer: Erwin Santoso
Photographer: Neil Bailey
Published: December 2007

PK chewing gum: X-ray

PK chewing gum: X-ray

Goodbye awkward.

Advertising Agency: DDB Sydney, Australia
Executive Creative Director: Matt Eastwood
Creative Director: Steve Back
Art Director: Tim Green
Copywriter: Tim Cairns
Designer: Erwin Santoso
Photographer: Neil Bailey
Published: December 2007

AUSTAR / Discovery Channel: Shark Week

AUSTAR / Discovery Channel: Shark Week

Advertising Agency: Rapp Collins, Sydney, Australia
Art Director: Ryan McKay
Copywriter: Max Kitchen
Production: Brett Griffiths, Andy Robilliard
Released: January 2008

Melbourne Citymission: Height chart

Melbourne Citymission: Height chart

Kids shouldn’t grow up on the street.

Advertising Agency: Clemenger BBDO, Melbourne, Australia
Creative Director: James McGrath
Art Director: Russel Fox
Copywriter: Ant White
Released: December 2007

Cure For Life Foundation: Birthday Cards

Cure For Life Foundation: Birthday Cards

Brain Cancer is a leading cause of cancer death in adults aged 20-39, so particularly affecting young parents – and in turn, the children and families who live through the loss of their loved one. The film created by DDB Sydney and Filmgraphics shows the heartache of a mother knowing she won’t live long enough to be with her baby daughter as she grows older. The insight ‘We don’t know what causes brain cancer, but we do know what it affects.’ portrays the emotionally distressing reality for those diagnosed with Brain Cancer. The more funds that are raised, the more the Cure For Life Foundation can do to help find a cure for this terrible condition.

Advertising Agency: DDB Sydney, Australia
National Creative Director: Matt Eastwood
Deputy Creative Director: Steve Back
Art Director: Adam Rose
Copywriters: Ben O’Brien, Alex Wadelton
Director: Jono Nyquist
Production Company: Filmgraphics
Music: Hope For The Hopeless / A Fine Frenzy
Music Company: The Ant Farm, Los Angeles
Aired: December 2007

Mutual Community Health Insurance: GI Joe Boy

Mutual Community Health Insurance: GI Joe Boy

After 70 years we’ve seen it all.

Advertising Agency: Clemenger BBDO Melbourne, Australia
Executive Creative Director: James McGrath
Creative Directors: Cameron Hoelter, Emma Hill
Art Directors / Copywriters: TOM MARTIN, Julian Schreiber
Photographer: Matt Baker

Mutual Community Health Insurance: Skydiver

Mutual Community Health Insurance: Skydiver

After 70 years we’ve seen it all.

Advertising Agency: Clemenger BBDO Melbourne, Australia
Executive Creative Director: James McGrath
Creative Directors: Cameron Hoelter, Emma Hill
Art Directors / Copywriters: TOM MARTIN, Julian Schreiber
Photographer: Matt Baker

Mutual Community Health Insurance: Basketball

Mutual Community Health Insurance: Basketball

After 70 years we’ve seen it all.

Advertising Agency: Clemenger BBDO Melbourne, Australia
Executive Creative Director: James McGrath
Creative Directors: Cameron Hoelter, Emma Hill
Art Directors / Copywriters: TOM MARTIN, Julian Schreiber
Photographer: Matt Baker

Suzuki Motorcycles: Kite

Suzuki Motorcycles: Kite

Invade their airspace.

Advertising Agency: Leo Burnett Melbourne, Australia
Creative Director: Jason Williams
Art Director: David Poncedeleon
Copywriter: Andrew Woodhead
Published: January 2008

Suzuki Motorcycles: Parachuter

Suzuki Motorcycles: Parachuter

Invade their airspace.

Advertising Agency: Leo Burnett Melbourne, Australia
Creative Director: Jason Williams
Art Director: David Poncedeleon
Copywriter: Andrew Woodhead
Published: January 2008

Suzuki Motorcycles: Pelican

Suzuki Motorcycles: Pelican

Invade their airspace.

Advertising Agency: Leo Burnett Melbourne, Australia
Creative Director: Jason Williams
Art Director: David Poncedeleon
Copywriter: Andrew Woodhead
Published: January 2008

Dunlop Volleys: Exceptionally Average, 2

Dunlop Volleys: Exceptionally Average, 2

Advertising Agency: Marilyn & Sons, Melbourne, Australia
Creative Directors: Kristian Jamieson, Gavin Willemsen
Art Director: Martin Brown
Copywriter: Marilyn & Sons
Directed by Robby Douglas Turner for Zealot Films
Aired: January 2008

Dunlop Volleys: Exceptionally Average, 1

Dunlop Volleys: Exceptionally Average, 1

Advertising Agency: Marilyn & Sons, Melbourne, Australia
Creative Directors: Kristian Jamieson, Gavin Willemsen
Art Director: Martin Brown
Copywriter: Marilyn & Sons
Directed by Robby Douglas Turner for Zealot Films
Aired: January 2008

Metlink: Hat

Metlink: Hat

Public transport. Part of the spring racing carnival.

Advertising Agency: Marmalade, Melbourne, Australia
Creative Director / Copywriter: Neil Mallet
Art Director: Tim Forte
Photographer: Chris von Menge
Retouching: Electric Art
Model Maker: Nicholas McColl
Published: November 2007

Tide: Portrait, 4

Tide: Portrait, 4

Surprisingly white knickers.

Advertising Agency: Leo Burnett, Sydney, Australia
Creative Director: Mark Collis
Creative Group Head: Chris Round
Art Directors: Chris Round, Luke Simkins
Copywriter: Chris Round
Photographer: Scott Newett
Published: November 2007

Tide: Portrait, 3

Tide: Portrait, 3

Surprisingly white skirts.

Advertising Agency: Leo Burnett, Sydney, Australia
Creative Director: Mark Collis
Creative Group Head: Chris Round
Art Directors: Chris Round, Luke Simkins
Copywriter: Chris Round
Photographer: Scott Newett
Published: November 2007

Tide: Portrait, 2

Tide: Portrait, 2

Surprisingly white shorts.

Advertising Agency: Leo Burnett, Sydney, Australia
Creative Director: Mark Collis
Creative Group Head: Chris Round
Art Directors: Chris Round, Luke Simkins
Copywriter: Chris Round
Photographer: Scott Newett
Published: November 2007

Tide: Portrait, 1

Tide: Portrait, 1

Surprisingly white socks.

Advertising Agency: Leo Burnett, Sydney, Australia
Creative Director: Mark Collis
Creative Group Head: Chris Round
Art Directors: Chris Round, Luke Simkins
Copywriter: Chris Round
Photographer: Scott Newett
Published: November 2007

Victoria Tourism: Melbourne, Uncover a different side, 4

Victoria Tourism: Melbourne, Uncover a different side, 4

Advertising Agency: Publicis Mojo Melbourne, Australia
Creative Director: Darren Spiller
Art Director: Tim Forte
Copywriter: Jo Dabrowski
Mac operator: Niels Nolta
Published: December 2006